Kavaii
Hello Kitty posteri, Tokyo; bezatilgan choynaklar tokchasi
Kavaii (yaponcha: かわいい, 可愛い, 'yoqimli', 'yoqimtoy', 'suyukli', yoki 'chiroyli')[1] — Yaponiyada yoqimtoylik madaniyati[2][3][4]. Bu madaniyat maftunkorlik, zaiflik, uyatchanlik va bolalarga xos boʻlgan qiliqlarni oʻz ichiga oladi[2]. Masalan, chiroyli qoʻlyozma, manganing maʼlum janrlari, anime hamda Pokémon animatsiyasi qahramoni Pikachu va Hello Kitty qahramonlariga nisbatan ishlatiladi[5][6].
Yoqimtoylik madaniyati yoki kavaii estetikasi mashhur Yapon madaniyati, oʻyin-kulgilari, kiyim-kechaklari, taomlari, oʻyinchoqlari, shaxsiy koʻrinishi va xulq-atvorining muhim jihatiga aylandi[7].
Manbalar
[tahrir | manbasini tahrirlash]- ↑ The Japanese Self in Cultural Logic, by Takei Sugiyama Libre, c. 2004 University of Hawaii Press, ISBN 0-8248-2840-2, p. 86.
- ↑ 2,0 2,1 Kerr, Hui-Ying (23 November 2016). „What is kawaii — and why did the world fall for the ‘cult of cuteʼ?“ , The Conversation.
- ↑ "kawaii (Wayback Machine saytida 2011-11-28 sanasida arxivlangan)", Oxford Dictionaries Online.
- ↑ Kim, T. Beautiful is an Adjective. Accessed May 7, 2011, from http://www.guidetojapanese.org/adjectives.html
- ↑ Okazaki, Manami and Johnson, Geoff (2013). Kawaii!: Japanʼs Culture of Cute. Prestel, p. 8.
- ↑ Marcus, Aaron, 1943. Cuteness engineering : designing adorable products and services, 2017-10-30. ISBN 9783319619613. OCLC 1008977081.
- ↑ Diana Lee, "Inside Look at Japanese Cute Culture " (September 1, 2005).