Are eligible to appear and be featured on the Kids tab on Google Play

Display the Teacher Approved badge

Include a section on the app’s Google Play details page that shows what makes the app stand out

Language, vocabulary, and audio design are high quality and appropriate for the app’s target age group(s), including character dialogue, music, sound effects, voiceover, and written text

The user interface design is easy for children in the target age group(s) to use and understand, including buttons, menu, navigation, and required gestures

Visuals are high quality, appropriate, and attractive for children in the target age group(s), including animation and art

Appeal to children by engaging and delighting your audience within the app’s target age group(s)

Support healthy development, with or without a focus on education, including creativity and imagination, learning impact, and positive messages

All app content must meet appropriateness standards for your app’s youngest target age group. Avoid inappropriate crude language or humor, sexual or provocative content, violent or scary content, or unhealthy, illegal, or dangerous content

Ads, in-app purchases, and cross-promotion, if present, must be appropriate and compliant with the Families ads and monetization policies. Teachers and specialists look at how ads, in-app purchases, and cross-promotion affect the overall quality of the experience for a child under 13

Tips for building engaging and safer experiences for children

Best practices for making high quality kids apps

Understand content appropriateness standards for Teacher-Approved apps

Understand ad & in-app purchase standards for Teacher-Approved apps