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Advertising, R&D Expenditures and the Market Value of the Firm

Citations

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Cited by:

  1. Hicham SADOK & Youssef FAHMI & Sami BEN JABEUR & Abdellatif TAGHZOUTI, 2014. "La perception du capital immatériel par le marché financier Marocain: une étude exploratoire," Working Papers 2014-314, Department of Research, Ipag Business School.
  2. Gensler, Sonja & Oehring, Karlo & Wiesel, Thorsten, 2024. "Reported and communicated shifts in strategic emphasis and firm performance," International Journal of Research in Marketing, Elsevier, vol. 41(2), pages 220-240.
  3. Brunarski, Kelly R. & Campbell, T. Colin & Harman, Yvette S., 2015. "Evidence on the outcome of Say-On-Pay votes: How managers, directors, and shareholders respond," Journal of Corporate Finance, Elsevier, vol. 30(C), pages 132-149.
  4. Graham, Roger C. & King, Raymond D., 2013. "Decision usefulness of whole-asset operating lease capitalizations," Advances in accounting, Elsevier, vol. 29(1), pages 60-73.
  5. da Silva, Raphael Braga & Klotzle, Marcelo Cabus & Figueiredo, Antonio Carlos & da Motta, Luiz Felipe Jacques, 2015. "Innovative intensity and its impact on the performance of firms in Brazil," Research in International Business and Finance, Elsevier, vol. 34(C), pages 1-16.
  6. Choi, Jaeho & Rhee, Mooweon & Kim, Young-Choon, 2019. "Performance feedback and problemistic search: The moderating effects of managerial and board outsiderness," Journal of Business Research, Elsevier, vol. 102(C), pages 21-33.
  7. Hosseini Kashkouyieh , Seyyed Mahmoud & Asadi , Gholam Hossein & Hamidizadeh , Mohammad Reza & Moqaddasi , Mohammad, 2015. "Developing a Macro-segmentation Model at Industry Level: Iranian Banking Industry," Journal of Money and Economy, Monetary and Banking Research Institute, Central Bank of the Islamic Republic of Iran, vol. 10(4), pages 95-123, October.
  8. Sydler, Renato & Haefliger, Stefan & Pruksa, Robert, 2014. "Measuring intellectual capital with financial figures: Can we predict firm profitability?," European Management Journal, Elsevier, vol. 32(2), pages 244-259.
  9. Lin, Bou-Wen & Lee, Yikuan & Hung, Shih-Chang, 2006. "R&D intensity and commercialization orientation effects on financial performance," Journal of Business Research, Elsevier, vol. 59(6), pages 679-685, June.
  10. Dinesh Jaisinghani, 2016. "Group affiliation, R%D and firm performance: empirical evidence from Indian manufacturing sector," International Journal of Business and Emerging Markets, Inderscience Enterprises Ltd, vol. 8(1), pages 30-48.
  11. Augustine Duru & Raghavan J. Iyengar & Alex Thevaranjan, 2002. "The Shielding of CEO Compensation from the Effects of Strategic Expenditures," Contemporary Accounting Research, John Wiley & Sons, vol. 19(2), pages 175-193, June.
  12. Nejadmalayeri, Ali & Mathur, Ike & Singh, Manohar, 2013. "Product market advertising and corporate bonds," Journal of Corporate Finance, Elsevier, vol. 19(C), pages 78-94.
  13. Pascal Nguyen & Sophie Nivoix & Mikiharu Noma, 2010. "The valuation of R&D expenditures in Japan," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 50(4), pages 899-920, December.
  14. Callen, Jeffrey L. & Morel, Mindy, 2005. "The valuation relevance of R&D expenditures: Time series evidence," International Review of Financial Analysis, Elsevier, vol. 14(3), pages 304-325.
  15. Yu, Lin & Liu, Xiaoquan & Fung, Hung-Gay & Leung, Wai Kin, 2020. "Size and value effects in high-tech industries: The role of R&D investment," The North American Journal of Economics and Finance, Elsevier, vol. 51(C).
  16. Zona, Fabio, 2014. "Board leadership structure and diversity over CEO time in office: A test of the evolutionary perspective on Italian firms," European Management Journal, Elsevier, vol. 32(4), pages 672-681.
  17. Chen, Yiqi & Ibhagui, Oyakhilome W., 2019. "R&D-firm performance nexus: New evidence from NASDAQ listed firms," The North American Journal of Economics and Finance, Elsevier, vol. 50(C).
  18. Elizabeth Webster, 2002. "Intangible and Intellectual Capital: A Review of the Literature," Melbourne Institute Working Paper Series wp2002n10, Melbourne Institute of Applied Economic and Social Research, The University of Melbourne.
  19. Shou-Min Tsao & Hsueh-Tien Lu, 2018. "The Effect of Investor Protection on Cross-Country Differences in R&D Investments," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 8(4), pages 1-5.
  20. Rasul, Tareq & Lim, Weng Marc & Dowling, Michael & Kumar, Satish & Rather, Raouf Ahmad, 2022. "Advertising expenditure and stock performance: A bibliometric analysis," Finance Research Letters, Elsevier, vol. 50(C).
  21. Yu, Lin & Lv, Haixia & Fung, Anna & Feng, Keyou, 2024. "CEO turnover shock and green innovation: Evidence from China," International Review of Economics & Finance, Elsevier, vol. 92(C), pages 894-908.
  22. Ugur, Mehmet & Trushin, Eshref & Solomon, Edna, 2016. "Inverted-U relationship between R&D intensity and survival: Evidence on scale and complementarity effects in UK data," Research Policy, Elsevier, vol. 45(7), pages 1474-1492.
  23. Du, Ding & Osmonbekov, Talai, 2020. "Direct effect of advertising spending on firm value: Moderating role of financial analyst coverage," International Journal of Research in Marketing, Elsevier, vol. 37(1), pages 196-212.
  24. Yi‐Chi Hsiao & Mei‐Lan Lo & Chia‐Ling Lin & Hui‐Lin Lin, 2021. "Portfolio of Intangible Investments and Production and Innovation Performance: Evidence from Taiwanese Manufacturing Firms," Asian Economic Journal, East Asian Economic Association, vol. 35(4), pages 345-362, December.
  25. Damir Tokic, 2005. "Valuation Of Growth Firms: Theoretical Modeling," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 14(1), pages 13-23, june.
  26. Xie, Lingmin & Chen, Zhian & Li, Donghui & Tan, Hongping, 2022. "Foreign analysts and managerial investment learning from stock markets," Journal of Multinational Financial Management, Elsevier, vol. 64(C).
  27. Golec, Joseph & Gupta, Neeraj J., 2014. "Do investments in intangible customer assets affect firm value?," The Quarterly Review of Economics and Finance, Elsevier, vol. 54(4), pages 513-520.
  28. Ehie, Ike C. & Olibe, Kingsley, 2010. "The effect of R&D investment on firm value: An examination of US manufacturing and service industries," International Journal of Production Economics, Elsevier, vol. 128(1), pages 127-135, November.
  29. Hsu, Liwu & Kaufmann, Patrick & Srinivasan, Shuba, 2017. "How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?," Journal of Retailing, Elsevier, vol. 93(3), pages 350-368.
  30. Lu, Hao & Oh, Won-Yong & Kleffner, Anne & Chang, Young Kyun, 2021. "How do investors value corporate social responsibility? Market valuation and the firm specific contexts," Journal of Business Research, Elsevier, vol. 125(C), pages 14-25.
  31. Subramanian R. Iyer & Harikumar Sankaran & Yan Zhang, 2020. "Do Well‐Connected Boards Invest Optimally In R&D Activities?," Journal of Financial Research, Southern Finance Association;Southwestern Finance Association, vol. 43(4), pages 895-932, December.
  32. Julio Pindado & Valdoceu De Queiroz & Chabela De La Torre, 2010. "How Do Firm Characteristics Influence the Relationship between R&D and Firm Value?," Financial Management, Financial Management Association International, vol. 39(2), pages 757-782, June.
  33. Wang, Xinchun & Lou, Tianyang, 2020. "The effect of performance feedback on firms’ unplanned marketing investments," Journal of Business Research, Elsevier, vol. 118(C), pages 441-451.
  34. Allan Hodgson & Suntharee Lhaopadchan & Raluca Ratiu, 2018. "Is advertising under‐resourced in a growth market? Intangible endogeneity and informed trading issues," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 58(S1), pages 343-373, November.
  35. Zhou, Gaoguang, 2022. "Good for managers, bad for shareholders? The effects of lone-insider boards on excessive corporate social responsibility," Journal of Business Research, Elsevier, vol. 140(C), pages 370-383.
  36. Gupta, Kartick & Banerjee, Rajabrata & Onur, Ilke, 2017. "The effects of R&D and competition on firm value: International evidence," International Review of Economics & Finance, Elsevier, vol. 51(C), pages 391-404.
  37. Del Canto, Jesus Galende & Gonzalez, Isabel Suarez, 1999. "A resource-based analysis of the factors determining a firm's R&D activities," Research Policy, Elsevier, vol. 28(8), pages 891-905, November.
  38. Rabinovich, Joel, 2023. "Tangible and intangible investments and sales growth of US firms," Structural Change and Economic Dynamics, Elsevier, vol. 66(C), pages 200-212.
  39. Sameena Ghazal & Tariq Aziz & Mosab I. Tabash & Krzysztof Drachal, 2024. "The Linkage between Corporate Research and Development Intensity and Stock Returns: Empirical Evidence," JRFM, MDPI, vol. 17(5), pages 1-17, April.
  40. Lee, Jooh & Kwon, He-Boong, 2017. "Progressive performance modeling for the strategic determinants of market value in the high-tech oriented SMEs," International Journal of Production Economics, Elsevier, vol. 183(PA), pages 91-102.
  41. Kaniel, Ron & Starks, Laura T & Gallaher, Steven, 2015. "Advertising and Mutual Funds: From Families to Individual Funds," CEPR Discussion Papers 10329, C.E.P.R. Discussion Papers.
  42. Li, Xiaogang, 2020. "Innovation, market valuations, policy uncertainty and trade: Theory and evidence," ISU General Staff Papers 202001010800009179, Iowa State University, Department of Economics.
  43. D.G. Artemyev & N.A. Kuznetsov & D.V. Gergert, 2021. "The Influence of Media Coverage of Corporate Social Responsibility Projects on the Market Value of Shares of Russian Companies," Journal of Applied Economic Research, Graduate School of Economics and Management, Ural Federal University, vol. 20(4), pages 750-774.
  44. Su Wang & Qiang Liu & Yuwen Chen, 2022. "Independent research and development, technology accumulation and innovation performance: Evidence from China’s pharmaceutical manufacturing industry," PLOS ONE, Public Library of Science, vol. 17(4), pages 1-16, April.
  45. Ivanov, Vladimir & Joseph, Kissan & Wintoki, M. Babajide, 2013. "Disentangling the market value of customer satisfaction: Evidence from market reaction to the unanticipated component of ACSI announcements," International Journal of Research in Marketing, Elsevier, vol. 30(2), pages 168-178.
  46. Omar Alsinglawi & Mohammad Aladwan, 2018. "The Effect of Invisible Intangibles on Volatility of Stock Prices," Modern Applied Science, Canadian Center of Science and Education, vol. 12(11), pages 290-290, November.
  47. Tuli, Kapil R. & Mukherjee, Anirban & Dekimpe, Marnik G., 2012. "On the Value Relevance of Retailer Advertising Spending and Same-store Sales Growth," Journal of Retailing, Elsevier, vol. 88(4), pages 447-461.
  48. Bae, Sung C. & Noh, Seungwook, 2001. "Multinational corporations versus domestic corporations: a comparative study of R&D investment activities," Journal of Multinational Financial Management, Elsevier, vol. 11(1), pages 89-104, February.
  49. James, Barclay E. & McGuire, Jean B., 2016. "Transactional-institutional fit: Corporate governance of R&D investment in different institutional contexts," Journal of Business Research, Elsevier, vol. 69(9), pages 3478-3486.
  50. Adhikari, Binay K. & Agrawal, Anup & Malm, James, 2019. "Do women managers keep firms out of trouble? Evidence from corporate litigation and policies," Journal of Accounting and Economics, Elsevier, vol. 67(1), pages 202-225.
  51. Crosby, Lawrence A. & Ghanbarpour, Tohid, 2023. "The Drucker intangibles measurement system: An academic perspective," Journal of Business Research, Elsevier, vol. 155(PB).
  52. Duarte Atoche Teresa & Pérez López José Ángel & Camúñez Ruíz José Antonio, 2012. "Información sobre I+D y valoración de empresas," Contaduría y Administración, Accounting and Management, vol. 57(4), pages 107-136, octubre-d.
  53. Cremers, K. J. Martijn & Litov, Lubomir P. & Sepe, Simone M., 2013. "Staggered Boards and Firm Value, Revisited," Working Papers 13-36, University of Pennsylvania, Wharton School, Weiss Center.
  54. White, Joshua T. & Woidtke, Tracie & Black, Harold A. & Schweitzer, Robert L., 2014. "Appointments of academic directors," Journal of Corporate Finance, Elsevier, vol. 28(C), pages 135-151.
  55. Luo, Yadong, 1999. "The Structure-Performance Relationship in a Transitional Economy: An Empirical Study of Multinational Alliances in China," Journal of Business Research, Elsevier, vol. 46(1), pages 15-30, September.
  56. Hill, Katerina E. & Hill, Matthew D. & Kelly, G.W., 2020. "Do market share and demand uncertainty influence the relation between advertising expenditures and shareholder value?," Journal of Business Research, Elsevier, vol. 115(C), pages 61-69.
  57. Yuan Ding & Hervé Stolowy, 2003. "Les facteurs déterminants de la stratégie des groupes français en matière de communication sur les activités de R&D," Revue Finance Contrôle Stratégie, revues.org, vol. 6(1), pages 39-62, March.
  58. Shen-Ho Chang end Fu-Cheng Chang, 2020. "Impact of Labor and Capital Investment on Investor Idiosyncratic Risk," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 10(3), pages 1-5.
  59. Li, Changying & Li, Youping & Zhang, Jianhu, 2023. "Targeted advertising with R&D rivalry," Mathematical Social Sciences, Elsevier, vol. 124(C), pages 24-34.
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