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Eliciting willingness to pay in obstetrics: comparing a direct and an indirect valuation method for complex health outcomes

Author

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  • Denise Bijlenga
  • Gouke J. Bonsel
  • Erwin Birnie
Abstract
Objective: To compare direct and indirect willingness to pay (WTP) elicitation methods in terms of feasibility, reliability, and comparability. The application is obstetrics, where always both a mother's and a child's health are at stake. Methods: An open‐ended contingent valuation method (CVM) as a direct WTP elicitation method, and the discrete choice experiment (DCE) as an indirect WTP elicitation method. Vignettes to be valued were based on clinical patient data. Participants were 88 laypersons who received their questionnaires by postal mail. Results: The DCE task was completed faster (p = 0.006) and was regarded easier (p

Suggested Citation

  • Denise Bijlenga & Gouke J. Bonsel & Erwin Birnie, 2011. "Eliciting willingness to pay in obstetrics: comparing a direct and an indirect valuation method for complex health outcomes," Health Economics, John Wiley & Sons, Ltd., vol. 20(11), pages 1392-1406, November.
    • Handle: RePEc:wly:hlthec:v:20:y:2011:i:11:p:1392-1406
    DOI: 10.1002/hec.1678
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    References listed on IDEAS

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    2. Pierre-Alexandre Mahieu & Henrik Andersson & Olivier Beaumais & Romain Crastes dit Sourd & Stephane Hess & François-Charles Wolff, 2017. "Stated preferences: a unique database composed of 1657 recent published articles in journals related to agriculture, environment, or health," Review of Agricultural, Food and Environmental Studies, Springer, vol. 98(3), pages 201-220, December.
    3. Jon Helgheim Holte & Peter Sivey & Birgit Abelsen & Jan Abel Olsen, 2016. "Modelling Nonlinearities and Reference Dependence in General Practitioners' Income Preferences," Health Economics, John Wiley & Sons, Ltd., vol. 25(8), pages 1020-1038, August.
    4. Mark Harrison & Dan Rigby & Caroline Vass & Terry Flynn & Jordan Louviere & Katherine Payne, 2014. "Risk as an Attribute in Discrete Choice Experiments: A Systematic Review of the Literature," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 7(2), pages 151-170, June.
    5. Katrin Auspurg & Annette Jäckle, 2017. "First Equals Most Important? Order Effects in Vignette-Based Measurement," Sociological Methods & Research, , vol. 46(3), pages 490-539, August.
    6. Michael Clark & Domino Determann & Stavros Petrou & Domenico Moro & Esther Bekker-Grob, 2014. "Discrete Choice Experiments in Health Economics: A Review of the Literature," PharmacoEconomics, Springer, vol. 32(9), pages 883-902, September.
    7. Nicolas Krucien & Amiram Gafni & Nathalie Pelletier‐Fleury, 2015. "Empirical Testing of the External Validity of a Discrete Choice Experiment to Determine Preferred Treatment Option: The Case of Sleep Apnea," Health Economics, John Wiley & Sons, Ltd., vol. 24(8), pages 951-965, August.
    8. Pierre-Alexandre Mahieu & Henrik Andersson & Olivier Beaumais & Romain Crastes & François-Charles Wolff, 2014. "Is Choice Experiment Becoming more Popular than Contingent Valuation? A Systematic Review in Agriculture, Environment and Health," Working Papers 2014.12, FAERE - French Association of Environmental and Resource Economists.
    9. Jorien Veldwijk & Rachael Lynn DiSantostefano & Ellen Janssen & Gwenda Simons & Matthias Englbrecht & Karin Schölin Bywall & Christine Radawski & Karim Raza & Brett Hauber & Marie Falahee, 2023. "Maximum Acceptable Risk Estimation Based on a Discrete Choice Experiment and a Probabilistic Threshold Technique," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 16(6), pages 641-653, November.

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