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Priorities and Perceptions for Corporate Social Responsibility: An NGO Perspective

Author

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  • Antonis Skouloudis
  • Konstantinos Evangelinos
  • Chrisovaladis Malesios
Abstract
The concept of corporate social responsibility (CSR) is closely intertwined with increased engagement with stakeholders and integration of their concerns into core business processes. In this respect, stakeholders’ viewpoint of CSR is deemed to be essential in shaping pertinent policies, plans and programs. However, current literature indicates an emphasis on the managerialist perspective whereas insights of non‐business social constituents are considerably underrepresented. This is where this paper seeks to contribute by attempting to examine the non‐governmental organizations’ perceptions of socially responsible business conduct. Findings suggest that NGOs perceptions reflect two dominant views, a progressive viewpoint where socially responsible behavior offers win‐win opportunities and a narrow perspective where wider responsibility is an unfruitful business practice. Nevertheless, different types of NGOs attributed similar importance on a number of socially responsible practices. Copyright © 2013 John Wiley & Sons, Ltd and ERP Environment

Suggested Citation

  • Antonis Skouloudis & Konstantinos Evangelinos & Chrisovaladis Malesios, 2015. "Priorities and Perceptions for Corporate Social Responsibility: An NGO Perspective," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 22(2), pages 95-112, March.
  • Handle: RePEc:wly:corsem:v:22:y:2015:i:2:p:95-112
    DOI: 10.1002/csr.1332
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    References listed on IDEAS

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    Cited by:

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    6. Enrico Fontana, 2018. "Corporate Social Responsibility as Stakeholder Engagement: Firm–NGO Collaboration in Sweden," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 25(4), pages 327-338, July.
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    9. Fuzhen Liu & Kee-hung Lai & Wei Cai, 2021. "Responsible Production for Sustainability: Concept Analysis and Bibliometric Review," Sustainability, MDPI, vol. 13(3), pages 1-27, January.
    10. Wu, Bao & Fang, Chevy-Hanqing & Wang, Qi & Huang, Qiongxian, 2023. "Does managerial networking impinge our morality in Guanxi context? The moderating effect of corruption perception," Emerging Markets Review, Elsevier, vol. 55(C).
    11. Way, Sean A. & Ulrich, Michael D. & Wright, Patrick M., 2024. "When commitment isn’t enough: The cross-cultural interactive effects of commitment-inducement and compliance-enforcement on performance," International Business Review, Elsevier, vol. 33(2).
    12. Juan Pineiro-Chousa & Noelia Romero-Castro & Marcos Vizcaíno-González, 2019. "Inclusions in and Exclusions from the S&P 500 Environmental and Socially Responsible Index: A Fuzzy-Set Qualitative Comparative Analysis," Sustainability, MDPI, vol. 11(4), pages 1-31, February.
    13. Beata Zatwarnicka-Madura & Dariusz Siemieniako & Ewa Glińska & Yauheniya Sazonenka, 2019. "Strategic and Operational Levels of CSR Marketing Communication for Sustainable Orientation of a Company: A Case Study from Bangladesh," Sustainability, MDPI, vol. 11(2), pages 1-19, January.
    14. Carlos Ferro-Soto & Luz Amparo Macías-Quintana & Paula Vázquez-Rodríguez, 2018. "Effect of Stakeholders-Oriented Behavior on the Performance of Sustainable Business," Sustainability, MDPI, vol. 10(12), pages 1-27, December.
    15. Appel Mahmud & Donghong Ding & Md. Morshadul Hasan, 2021. "Corporate Social Responsibility: Business Responses to Coronavirus (COVID-19) Pandemic," SAGE Open, , vol. 11(1), pages 21582440209, January.
    16. Katharina Hetze, 2016. "Effects on the (CSR) Reputation: CSR Reporting Discussed in the Light of Signalling and Stakeholder Perception Theories," Corporate Reputation Review, Palgrave Macmillan, vol. 19(3), pages 281-296, October.
    17. François Maon & Valérie Swaen & Kenneth de Roeck, 2021. "Coporate branding and corporate social responsibility: Toward a multi-stakeholder interpretive perspective," Post-Print hal-03275858, HAL.
    18. Zhongju Liao, 2018. "Institutional pressure, knowledge acquisition and a firm's environmental innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 27(7), pages 849-857, November.
    19. Siraprapa Panthong & Viriya Taecharungroj, 2021. "Which CSR Activities Are Preferred by Local Community Residents? Conjoint and Cluster Analyses," Sustainability, MDPI, vol. 13(19), pages 1-16, September.
    20. Khawaja Fawad Latif & Aymen Sajjad, 2018. "Measuring corporate social responsibility: A critical review of survey instruments," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 25(6), pages 1174-1197, November.
    21. Paolo Esposito & Gianluca Antonucci, 2022. "NGOs, corporate social responsibility and sustainable development trajectories in a new reformative spectrum: ‘New wine in old bottles or old wine in new bottles?’," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 29(3), pages 609-619, May.
    22. Yang Qiu & Ming Lou & Li Zhang & Yiqin Wang, 2020. "Organizational Citizenship Behavior Motives and Thriving at Work: The Mediating Role of Citizenship Fatigue," Sustainability, MDPI, vol. 12(6), pages 1-17, March.
    23. Hazem S. Kassem & Mohammed Aljuaid & Bader Alhafi Alotaibi & Rabab Ghozy, 2020. "Mapping and Analysis of Sustainability-Oriented Partnerships in Non-Profit Organizations: The Case of Saudi Arabia," Sustainability, MDPI, vol. 12(17), pages 1-25, September.
    24. Chuanmin Mi & FangKai Chang & ChingTorng Lin & YuHsuan Chang, 2018. "The Theory of Reasoned Action to CSR Behavioral Intentions: The Role of CSR Expected Benefit, CSR Expected Effort and Stakeholders," Sustainability, MDPI, vol. 10(12), pages 1-17, November.

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