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Destination image and destination personality: An application of branding theories to tourism places

Citations

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Cited by:

  1. Chatzigeorgiou, Chryssoula & Christou, Evangelos, 2016. "Destination branding and visitor brand loyalty: Evidence from mature tourism destinations in Greece," MPRA Paper 93897, University Library of Munich, Germany.
  2. Ewa Glińska & Wawrzyniec Rudolf, 2019. "City Brand Personality Projected by Municipalities from Central and Eastern Europe Countries—A Comparison of Facebook Usage," Sustainability, MDPI, vol. 11(19), pages 1-22, October.
  3. Hugo Martins & Paulo Carvalho & Nuno Almeida, 2021. "Destination Brand Experience: A Study Case in Touristic Context of the Peneda-Gerês National Park," Sustainability, MDPI, vol. 13(21), pages 1-17, October.
  4. Qi Chu & Guang Bao & Jiayu Sun, 2022. "Progress and Prospects of Destination Image Research in the Last Decade," Sustainability, MDPI, vol. 14(17), pages 1-21, August.
  5. Theo Lieven, 2017. "How to create reproducible brand personality scales," Journal of Brand Management, Palgrave Macmillan, vol. 24(6), pages 592-608, November.
  6. Geuens, Maggie & Weijters, Bert & De Wulf, Kristof, 2009. "A new measure of brand personality," International Journal of Research in Marketing, Elsevier, vol. 26(2), pages 97-107.
  7. Hultman, Magnus & Yeboah-Banin, Abena A. & Formaniuk, Liam, 2016. "Demand- and supply-side perspectives of city branding: A qualitative investigation," Journal of Business Research, Elsevier, vol. 69(11), pages 5153-5157.
  8. Liu, Zhihong & Huang, Songshan (Sam) & Hallak, Rob & Liang, Mingzhu, 2016. "Chinese consumers' brand personality perceptions of tourism real estate firms," Tourism Management, Elsevier, vol. 52(C), pages 310-326.
  9. Gema Pérez-Tapia & Fernando Almeida-García & Pere Mercadé-Melé, 2021. "The “ Four Core Elements ” as a Measuring Instrument: From Simplicity to Complexity in Tourist Destination," Economies, MDPI, vol. 9(2), pages 1-16, April.
  10. Rauschnabel, Philipp A. & Krey, Nina & Babin, Barry J. & Ivens, Bjoern S., 2016. "Brand management in higher education: The University Brand Personality Scale," Journal of Business Research, Elsevier, vol. 69(8), pages 3077-3086.
  11. Veasna, Sou & Wu, Wann-Yih & Huang, Chu-Hsin, 2013. "The impact of destination source credibility on destination satisfaction: The mediating effects of destination attachment and destination image," Tourism Management, Elsevier, vol. 36(C), pages 511-526.
  12. Chen, Ching-Fu & Phou, Sambath, 2013. "A closer look at destination: Image, personality, relationship and loyalty," Tourism Management, Elsevier, vol. 36(C), pages 269-278.
  13. Japutra, Arnold & Molinillo, Sebastian, 2019. "Responsible and active brand personality: On the relationships with brand experience and key relationship constructs," Journal of Business Research, Elsevier, vol. 99(C), pages 464-471.
  14. Lidija Lalicic & Assumpció Huertas & Antonio Moreno & Mohammed Jabreel, 2019. "Which emotional brand values do my followers want to hear about? An investigation of popular European tourist destinations," Information Technology & Tourism, Springer, vol. 21(1), pages 63-81, March.
  15. Carol Yirong Lu & Allan Cheng Chieh Lu, 2022. "Parasocial Interaction, Destination Personality Fit and Consumers’ Behavioral Intentions: The Case of TV Shopping," Sustainability, MDPI, vol. 14(15), pages 1-14, August.
  16. Kavita Srivastava & Narendra K. Sharma, 2016. "Consumer Perception of Brand Personality: An Empirical Evidence from India," Global Business Review, International Management Institute, vol. 17(2), pages 375-388, April.
  17. Flávio Tiago & Pedro Correia & Victor-Alexandru Briciu & Teresa Borges-Tiago, 2021. "Geotourism Destinations Online Branding Co-Creation," Sustainability, MDPI, vol. 13(16), pages 1-18, August.
  18. Sadeque, Saalem & Roy, Sanjit Kumar & Swapan, Mohammad Shahidul Hasan & Chen, Cheng-Hao & Ashikuzzaman, Md, 2020. "An integrated model of city and neighborhood identities: A tale of two cities," Journal of Business Research, Elsevier, vol. 117(C), pages 780-790.
  19. Foroudi, Pantea & Akarsu, Tuğra Nazlı & Ageeva, Elena & Foroudi, Mohammad M. & Dennis, Charles & Melewar, T.C., 2018. "PROMISING THE DREAM: Changing destination image of London through the effect of website place," Journal of Business Research, Elsevier, vol. 83(C), pages 97-110.
  20. José I. Rojas-Méndez & Dhanachitra Kannan & Lorena Ruci, 2019. "The Japan brand personality in China: is it all negative among consumers?," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(2), pages 109-123, June.
  21. Baştuğ, Sedat & Şakar, Gül Denktaş & Gülmez, Seçil, 2020. "An application of brand personality dimensions to container ports: A place branding perspective," Journal of Transport Geography, Elsevier, vol. 82(C).
  22. Hajli, Nick & Shanmugam, Mohana & Papagiannidis, Savvas & Zahay, Debra & Richard, Marie-Odile, 2017. "Branding co-creation with members of online brand communities," Journal of Business Research, Elsevier, vol. 70(C), pages 136-144.
  23. Astrid Dickinger & Lidija Lalicic, 2016. "An analysis of destination brand personality and emotions: a comparison study," Information Technology & Tourism, Springer, vol. 15(4), pages 317-340, January.
  24. Siiri Same, 2014. "Experience Marketing in Country Branding: Theoretical Developments and an Estonian Case Study," Research in Economics and Business: Central and Eastern Europe, Tallinn School of Economics and Business Administration, Tallinn University of Technology, vol. 6(1).
  25. Molinillo, Sebastian & Liébana-Cabanillas, Francisco & Anaya-Sánchez, Rafael & Buhalis, Dimitrios, 2018. "DMO online platforms: Image and intention to visit," Tourism Management, Elsevier, vol. 65(C), pages 116-130.
  26. Paulo Ferreira & Andreia Dionísio, 2019. "City Brand: What Are the Main Conditions for Territorial Performance?," Sustainability, MDPI, vol. 11(14), pages 1-14, July.
  27. María del Mar Serrano-Arcos & Raquel Sánchez-Fernández & Juan Carlos Pérez-Mesa, 2021. "Analysis of Product-Country Image from Consumer’s Perspective: The Impact of Subjective Knowledge, Perceived Risk and Media Influence," Sustainability, MDPI, vol. 13(4), pages 1-25, February.
  28. Yan Yang & Chunfa Sha & Wencheng Su & Edwin Kofi Nyefrer Donkor, 2022. "Research on Online Destination Image of Zhenjiang Section of the Grand Canal Based on Network Content Analysis," Sustainability, MDPI, vol. 14(5), pages 1-20, February.
  29. Tseng, Chi & Wu, Bihu & Morrison, Alastair M. & Zhang, Jingru & Chen, Ying-chen, 2015. "Travel blogs on China as a destination image formation agent: A qualitative analysis using Leximancer," Tourism Management, Elsevier, vol. 46(C), pages 347-358.
  30. Fabiana Gondim Mariutti & Janaina Moura Engracia Giraldi, 2020. "Country brand personality of Brazil: a hindsight of Aaker’s theory," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(3), pages 251-264, September.
  31. Han, Heesup & Kim, Yunhi & Kim, Chulwon & Ham, Sunny, 2015. "Medical hotels in the growing healthcare business industry: Impact of international travelers' perceived outcomes," Journal of Business Research, Elsevier, vol. 68(9), pages 1869-1877.
  32. Balomenou, Nika & Garrod, Brian & Georgiadou, Andri, 2017. "Making sense of tourists' photographs using canonical variate analysis," Tourism Management, Elsevier, vol. 61(C), pages 173-179.
  33. Rojas-Méndez, José I. & Murphy, Steven A. & Papadopoulos, Nicolas, 2013. "The U.S. brand personality: A Sino perspective," Journal of Business Research, Elsevier, vol. 66(8), pages 1028-1034.
  34. Mak, Athena H.N., 2017. "Online destination image: Comparing national tourism organisation's and tourists' perspectives," Tourism Management, Elsevier, vol. 60(C), pages 280-297.
  35. Stylos, Nikolaos & Vassiliadis, Chris A. & Bellou, Victoria & Andronikidis, Andreas, 2016. "Destination images, holistic images and personal normative beliefs: Predictors of intention to revisit a destination," Tourism Management, Elsevier, vol. 53(C), pages 40-60.
  36. Letheren, Kate & Martin, Brett A.S. & Jin, Hyun Seung, 2017. "Effects of personification and anthropomorphic tendency on destination attitude and travel intentions," Tourism Management, Elsevier, vol. 62(C), pages 65-75.
  37. Campo Elías López-Rodríguez & Jorge Alexander Mora-Forero & Ana León-Gómez, 2022. "Strategic Development Associated with Branding in the Tourism Sector: Bibliometric Analysis and Systematic Review of the Literature between the Years 2000 to 2022," Sustainability, MDPI, vol. 14(16), pages 1-19, August.
  38. Smith, Wayne W. & Li, Xiang (Robert) & Pan, Bing & Witte, Mark & Doherty, Sean T., 2015. "Tracking destination image across the trip experience with smartphone technology," Tourism Management, Elsevier, vol. 48(C), pages 113-122.
  39. Elena Gori & Silvia Fissi, 2014. "Lo sviluppo competitivo e sostenibile del turismo. Toscana e Catalunya: strategie a confronto," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2014(1), pages 55-80.
  40. Sarun Amatyakul & Kawpong Polyorat, 2017. "The Traits of City Personality: A Qualitative Study," International Journal of Business and Economic Affairs (IJBEA), Sana N. Maswadeh, vol. 2(6), pages 356-365.
  41. Matzler, Kurt & Strobl, Andreas & Stokburger-Sauer, Nicola & Bobovnicky, Artur & Bauer, Florian, 2016. "Brand personality and culture: The role of cultural differences on the impact of brand personality perceptions on tourists' visit intentions," Tourism Management, Elsevier, vol. 52(C), pages 507-520.
  42. Motoki, Kosuke & Nakahara, Takanobu & Velasco, Carlos, 2023. "Tasting brands: Associations between brand personality and tastes," Journal of Business Research, Elsevier, vol. 156(C).
  43. Cruz Tarrillo, Jose Joel & Haro Zea, Karla Liliana & Soria Quijaite, Juan Jesús, 2022. "Revisión sistemática: situación actual de la personalidad de marca para el posicionamiento estratégico," Revista Tendencias, Universidad de Narino, vol. 23(1), pages 315-340, January.
  44. Mohammad Rashed Hasan Polas & Ratul Kumar Saha & Mosab I. Tabash, 2022. "How does tourist perception lead to tourist hesitation? Empirical evidence from Bangladesh," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(3), pages 3659-3686, March.
  45. Renaud Vuignier, 2017. "Place branding & place marketing 1976–2016: A multidisciplinary literature review," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 14(4), pages 447-473, December.
  46. Lili Sun & Jong-Woo Jun, 2022. "Effects of Hallyu on Chinese Consumers: A Focus on Remote Acculturation," Sustainability, MDPI, vol. 14(5), pages 1-23, March.
  47. Jungkun Park & Hoang Tran Phuoc Mai Le & Eklou R. Amendah & Dongyoup Kim, 2021. "A Look at Collaborative Service Provision: Case for Cosmetic Surgery Medical Tourism at Korea for Chinese Patients," IJERPH, MDPI, vol. 18(24), pages 1-20, December.
  48. Navin Kumar & Rajeev Kumar Panda, 2019. "Place branding and place marketing: a contemporary analysis of the literature and usage of terminology," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 16(2), pages 255-292, December.
  49. Zeugner-Roth, Katharina Petra & Žabkar, Vesna, 2015. "Bridging the gap between country and destination image: Assessing common facets and their predictive validity," Journal of Business Research, Elsevier, vol. 68(9), pages 1844-1853.
  50. Yidi Hua & Chompunuch Jittithavorn & Timothy J. Lee & Xiaohua Chen, 2021. "Contribution of TV Dramas and Movies in Strengthening Sustainable Tourism," Sustainability, MDPI, vol. 13(22), pages 1-14, November.
  51. Arpan Kumar Kar & Sunil Kumar & P. Vigneswara Ilavarasan, 2021. "Modelling the Service Experience Encounters Using User-Generated Content: A Text Mining Approach," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 22(4), pages 267-288, December.
  52. Shan Jiang & Noel Scott & Li Tao & Shiqi Xiong & Yuan Qin, 2023. "Perceived Destination Image Cohesion: A Comparison Study of Attractions on the Grand Canal, China," Sustainability, MDPI, vol. 15(18), pages 1-15, September.
  53. Ralf Buckley & Mary-Ann Cooper, 2021. "Assortative Matching of Tourists and Destinations: Agents or Algorithms?," Sustainability, MDPI, vol. 13(4), pages 1-10, February.
  54. Tamara Gajić & Ivana Blešić & Marko D. Petrović & Milan M. Radovanović & Filip Đoković & Dunja Demirović Bajrami & Sanja Kovačić & Ivana Jošanov Vrgović & Tatyana N. Tretyakova & Julia A. Syromiatniko, 2023. "Stereotypes and Prejudices as (Non) Attractors for Willingness to Revisit Tourist-Spatial Hotspots in Serbia," Sustainability, MDPI, vol. 15(6), pages 1-22, March.
  55. Seung-Hun Shin & Sung-Byung Yang & Kichan Nam & Chulmo Koo, 0. "Conceptual foundations of a landmark personality scale based on a destination personality scale: Text mining of online reviews," Information Systems Frontiers, Springer, vol. 0, pages 1-10.
  56. Irena Travar & Nikola Todorović & Sanja Pavlović & Eduardo Parra-López, 2022. "Are Image and Quality of Tourist Services Strategic Determinants of Satisfaction? Millennials’ Perspective in Emerging Destinations," Administrative Sciences, MDPI, vol. 12(3), pages 1-26, July.
  57. Ewa Glinska, 2011. "Place satisfaction as a component of city's image among its residents (in the light of student's opinion survey in Bialystok - the capital of North-Eastern Poland)," ERSA conference papers ersa10p866, European Regional Science Association.
  58. Almeida-Santana, Arminda & Moreno-Gil, Sergio, 2018. "Understanding tourism loyalty: Horizontal vs. destination loyalty," Tourism Management, Elsevier, vol. 65(C), pages 245-255.
  59. Filieri, Raffaele & Lin, Zhibin & Pino, Giovanni & Alguezaui, Salma & Inversini, Alessandro, 2021. "The role of visual cues in eWOM on consumers’ behavioral intention and decisions," Journal of Business Research, Elsevier, vol. 135(C), pages 663-675.
  60. Mohamed Abdalla Elsayed Hassan & Konstantina Zerva & Silvia Aulet, 2021. "Brand Personality Traits of World Heritage Sites: Text Mining Approach," Sustainability, MDPI, vol. 13(11), pages 1-19, May.
  61. Jing Shen & Rung-Jiun Chou & Rong Zhu & Shun-He Chen, 2022. "Experience of Community Resilience in Rural Areas around Heritage Sites in Quanzhou under Transition to a Knowledge Economy," Land, MDPI, vol. 11(12), pages 1-19, November.
  62. Sophie Ghvanidze & Linda Bitsch & Alvaro Elze & Jon H. Hanf & Soo Kang, 2022. "Why Travel to Georgia? Motivations, Experiences, and Country’s Image Perceptions of Wine Tourists," Tourism and Hospitality, MDPI, vol. 3(4), pages 1-17, October.
  63. Viktoria Maria Radler, 2018. "20 Years of brand personality: a bibliometric review and research agenda," Journal of Brand Management, Palgrave Macmillan, vol. 25(4), pages 370-383, July.
  64. Chatzigeorgiou, Chryssoula & Christou, Evangelos, 2016. "Destination branding and visitor loyalty: Evidence from mature tourism destinations in Greece," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 11(5), pages 102-120.
  65. Beatriz Casais & Túlia Poço, 2023. "Emotional branding of a city for inciting resident and visitor place attachment," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(1), pages 93-102, March.
  66. Shaohua Yang & Salmi Mohd Isa & T. Ramayah, 2020. "A Theoretical Framework to Explain the Impact of Destination Personality, Self-Congruity, and Tourists’ Emotional Experience on Behavioral Intention," SAGE Open, , vol. 10(4), pages 21582440209, December.
  67. WooHyuk Kim & Kristin Malek & NamJo Kim & SeungHyun “James” Kim, 2017. "Destination Personality, Destination Image, and Intent to Recommend: The Role of Gender, Age, Cultural Background, and Prior Experiences," Sustainability, MDPI, vol. 10(1), pages 1-18, December.
  68. Oana Țugulea, 2017. "City Brand Personality—Relations with Dimensions and Dimensions Inter-Relations," Sustainability, MDPI, vol. 9(12), pages 1-22, December.
  69. Ebru Gozen & Aylin Aktas Alan & Emel Celep & Gozde Seval Ergun & Ozgur Yayla & Huseyin Keles & Arif Aytekin, 2023. "How Does Destination Experience Value Affect Brand Value and Behavioral Intention? The Moderator Role of Self Congruity," Sustainability, MDPI, vol. 15(18), pages 1-19, September.
  70. Wang, Cheng Lu & Li, Dongjin & Barnes, Bradley R. & Ahn, Jongseok, 2012. "Country image, product image and consumer purchase intention: Evidence from an emerging economy," International Business Review, Elsevier, vol. 21(6), pages 1041-1051.
  71. Seitz, Carolin Claudia & Roosen, Jutta, 2015. "From Global to Local? The Power of Domestic Markets," 145th Seminar, April 14-15, 2015, Parma, Italy 200158, European Association of Agricultural Economists.
  72. Hultman, Magnus & Skarmeas, Dionysis & Oghazi, Pejvak & Beheshti, Hooshang M., 2015. "Achieving tourist loyalty through destination personality, satisfaction, and identification," Journal of Business Research, Elsevier, vol. 68(11), pages 2227-2231.
  73. João Romão & Partho Pratim Seal & Paul Hansen & Sindhu Joseph & Senthilkumaran Piramanayagam, 2022. "Stakeholder-based conjoint analysis for branding wellness tourism in Kerala, India," Asia-Pacific Journal of Regional Science, Springer, vol. 6(1), pages 91-111, February.
  74. Shaohua Yang & Salmi Mohd Isa & T. Ramayah, 2021. "Uncertainty Avoidance as a Moderating Factor to the Self-Congruity Concept: The Development of a Conceptual Framework," SAGE Open, , vol. 11(1), pages 21582440211, March.
  75. Anna Adamus-Matuszyńska & Jerzy Michnik & Grzegorz Polok, 2019. "A Systemic Approach to City Image Building. The Case of Katowice City," Sustainability, MDPI, vol. 11(16), pages 1-20, August.
  76. Kim, Hany & Stepchenkova, Svetlana, 2015. "Effect of tourist photographs on attitudes towards destination: Manifest and latent content," Tourism Management, Elsevier, vol. 49(C), pages 29-41.
  77. Nikolova, Milena S. & Hassan, Salah S., 2013. "Nation branding effects on retrospective global evaluation of past travel experiences," Journal of Business Research, Elsevier, vol. 66(6), pages 752-758.
  78. Anja Plumeyer & Pascal Kottemann & Daniel Böger & Reinhold Decker, 2019. "Measuring brand image: a systematic review, practical guidance, and future research directions," Review of Managerial Science, Springer, vol. 13(2), pages 227-265, April.
  79. Alberto Lopez & Eva Guerra & Beatriz Gonzalez & Sergio Madero, 2020. "Consumer sentiments toward brands: the interaction effect between brand personality and sentiments on electronic word of mouth," Journal of Marketing Analytics, Palgrave Macmillan, vol. 8(4), pages 203-223, December.
  80. Yufeng Chen & Zhitao Zhu & Lin Zhuang, 2022. "Exploring the Ecological Performance of China’s Tourism Industry: A Three-Stage Undesirable SBM-DEA Approach with Carbon Footprint," IJERPH, MDPI, vol. 19(22), pages 1-18, November.
  81. Tamás Gyulavári & Erzsébet Malota, 2018. "Do Perceived Culture Personality Traits Lead to a More Favourable Rating of Countries as Tourist Destinations?," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 30(1), pages 77-91.
  82. Othman, Nor’Ain & Wee, Hassnah & Hassan, Razip, 2014. "How did Malaysia Manage its Position as Top 10 World Tourist Destinations in UNWTO Ranking in 2012?," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 2(1), pages 41-50.
  83. Guerreiro, Manuela & Agapito, Dora & Pech, Matěj, 2015. "Exploring the Personality Traits of Portugal as a Tourist Destination: Perspective of the Czech Market," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 3(2), pages 114-124.
  84. Xialei Duan & Lawal Mohammed Marafa & Chung-Shing Chan & Han Xu & Lewis T. O. Cheung, 2020. "Measuring the Gaps in the Projected Image and Perceived Image of Rural Tourism Destinations in China’s Yangtze River Delta," Sustainability, MDPI, vol. 12(12), pages 1-16, June.
  85. Chandra Setiawan & Bryna Meivitawanli & Mary-Paz Arrieta-Paredes & Alastair M. Morrison & J. Andres Coca-Stefaniak, 2021. "Friendly Locals and Clean Streets?—Evaluating Jakarta’s Destination Brand Image," Sustainability, MDPI, vol. 13(13), pages 1-15, July.
  86. Evelyn Hendriana & Khairil Wahidin Awang & Raja Nerina Raja Yusof, 2023. "The interplay between country image and regional ethnocentrism to motivate students considering neighbouring countries," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 19(4), pages 426-441, December.
  87. Shuai Zhang & Kyungsik Kim & Brain H. Yim & Boram Hyun & Weiqi Chai, 2022. "Destination Personality and Behavioral Intention in Hainan’s Golf Tourism during COVID-19 Pandemic: Mediating Role of Destination Image and Self-Congruity," Sustainability, MDPI, vol. 14(11), pages 1-17, May.
  88. Roth, Katharina P. & Diamantopoulos, Adamantios, 2009. "Advancing the country image construct," Journal of Business Research, Elsevier, vol. 62(7), pages 726-740, July.
  89. Viriya Taecharungroj, 2018. "City-district divergence grid: a multi-level city brand positioning tool," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 14(2), pages 101-114, May.
  90. Yong Sun & Yalin Wang & Baoyin Liu & Zhongrui Sun, 2023. "Evolutionary game of destination brand co‐construction with government involvement," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 44(4), pages 2125-2136, June.
  91. Håkanson, Lars & Ambos, Björn, 2010. "The antecedents of psychic distance," Journal of International Management, Elsevier, vol. 16(3), pages 195-210, September.
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  93. Kai Ren & Jin Xu, 2024. "Formation Process and Spatial Representation of Tourist Destination Personality from the Perspective of Cultural Heritage: Application in Traditional Villages in Ancient Huizhou, China," Land, MDPI, vol. 13(4), pages 1-27, March.
  94. Yulin Chen, 2019. "Information Clues and Emotional Intentions: A Case Study of the Regional Image of the Cultural and Creative Community," Administrative Sciences, MDPI, vol. 9(2), pages 1-27, May.
  95. Avis, Mark, 2012. "Brand personality factor based models: A critical review," Australasian marketing journal, Elsevier, vol. 20(1), pages 89-96.
  96. Ishaq, Muhammad Ishtiaq & Hussain, Nazia & Asim, Ali Ijaz & Cheema, Luqman J., 2014. "Valor da marca na indústria hoteleira paquistanesa," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 54(3), May.
  97. Alok Acharya & Zillur Rahman, 2016. "Place branding research: a thematic review and future research agenda," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 13(3), pages 289-317, October.
  98. Luis Araya-Castillo & Manuel Antonio Escobar-Farfan, 2015. "Personalidad de marca de las escuelas de negocios en Chile: Propuesta de modelo," Revista Ad-Minister, Universidad EAFIT, issue 27, pages 53-73, October.
  99. Assumpcio Huertas & Estela Marine-Roig, 2016. "User reactions to destination brand contents in social media," Information Technology & Tourism, Springer, vol. 15(4), pages 291-315, January.
  100. Martín-Santana, Josefa D. & Beerli-Palacio, Asunción & Nazzareno, Patrizio A., 2017. "Antecedents and consequences of destination image gap," Annals of Tourism Research, Elsevier, vol. 62(C), pages 13-25.
  101. Ewa Glińska & Oleg Gorbaniuk, 2016. "Restrictions on the use of the Aaker model in the measurement of city brand personality: The sender’s perspective," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(1), pages 46-58, February.
  102. Vitouladiti, Ourania & Ntaka, Alexandra & Sarantakou, Efthymia, 2018. "Evaluating Athens as a city-break destination: A marketing management approach in tourism and travel," MPRA Paper 99033, University Library of Munich, Germany.
  103. Jeongmyeong Song & Jihyun Kang, 2023. "The Relationship between Marine Sports Tourist Destinations, Social Responsibility, and Environmentally Responsible Behavior," Sustainability, MDPI, vol. 15(10), pages 1-16, May.
  104. Chiachi Tsan & Hsin-Fu Chen, 2013. "Formation of Brand Evidence in Retail Banks," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management,, ToKnowPress.
  105. Uglješa Stankov & Viachaslau Filimonau & Miroslav D. Vujičić & Biljana Basarin & Adam B. Carmer & Lazar Lazić & Brooke K. Hansen & Danijela Ćirić Lalić & Dino Mujkić, 2023. "Ready for Action! Destination Climate Change Communication: An Archetypal Branding Approach," IJERPH, MDPI, vol. 20(5), pages 1-11, February.
  106. Jia-Wei Tang & Ming-Lun Chen & Tsai-Hsin Chiu, 2018. "An Exploratory Study on Local Brand Value Development for Outlying Island Agriculture: Local Food System and Actor–Network Theory Perspectives," Sustainability, MDPI, vol. 10(11), pages 1-21, November.
  107. Eunhye Grace Kim & Deepak Chhabra & Dallen J. Timothy, 2022. "Towards a Creative MICE Tourism Destination Branding Model: Integrating Heritage Tourism in New Orleans, USA," Sustainability, MDPI, vol. 14(24), pages 1-20, December.
  108. Barnes, Stuart J. & Mattsson, Jan & Sørensen, Flemming, 2014. "Destination brand experience and visitor behavior: Testing a scale in the tourism context," Annals of Tourism Research, Elsevier, vol. 48(C), pages 121-139.
  109. Seung-Hun Shin & Sung-Byung Yang & Kichan Nam & Chulmo Koo, 2017. "Conceptual foundations of a landmark personality scale based on a destination personality scale: Text mining of online reviews," Information Systems Frontiers, Springer, vol. 19(4), pages 743-752, August.
  110. Gonçalves, Joana & Guerreiro, Manuela & Mendes, Júlio & Pereira, Luís, 2018. "Events Brand Personality: Insights From Music Festivals In Portugal," Journal of Tourism, Sustainability and Well-being, Cinturs - Research Centre for Tourism, Sustainability and Well-being, University of Algarve, vol. 6(3), pages 326-343.
  111. Cheon Yu & Yun Seop Hwang, 2019. "Do the Social Responsibility Efforts of the Destination Affect the Loyalty of Tourists?," Sustainability, MDPI, vol. 11(7), pages 1-17, April.
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