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Hybrids in the french apple industry: Opportunistic and cognitive differences between a cooperative and an investor-owned group

Author

Listed:
  • Louis-Antoine Saïsset

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Jean Marie Codron

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

Abstract
The rising concern of European consumers for pesticides residues left on fruit and of some far distant countries in Asia and Americas for quarantine organisms has turned compliance with SPS requirements into one of the main challenges of the French apple industry. Using transaction cost and cognitive governance theories, we investigate how differences in property rights structures, inter-firm arrangements, and mechanisms of firm governance may impact the modalities of SPS risk management. Our case study of two leading groups of the French fresh apple industry with different property rights structures (cooperative vs. private) and different marketing strategies (customers with more or less stringent SPS requirements) highlight the role of cognitive governance mechanisms (knowledge sharing) in the management of SPS risks. This paved the way for integrating governance structures, cognitive resources, and transaction attributes into a single model.

Suggested Citation

  • Louis-Antoine Saïsset & Jean Marie Codron, 2019. "Hybrids in the french apple industry: Opportunistic and cognitive differences between a cooperative and an investor-owned group," Post-Print hal-02437639, HAL.
    • Handle: RePEc:hal:journl:hal-02437639
    DOI: 10.1007/978-3-030-29245-4_13
    as

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