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Nudges, social norms and permanence in agri-environmental schemes

Author

Listed:
  • Laure Kühfuss

    (Department of Geography and Sustainable Development - University of St Andrews [Scotland])

  • Raphaële Préget

    (LAMETA - Laboratoire Montpelliérain d'Économie Théorique et Appliquée - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Sophie Thoyer

    (LAMETA - Laboratoire Montpelliérain d'Économie Théorique et Appliquée - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Nicholas David Hanley

    (Department of Geography and Sustainable Development - University of St Andrews [Scotland])

  • Philippe Le Coent

    (LAMETA - Laboratoire Montpelliérain d'Économie Théorique et Appliquée - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, UM - Université de Montpellier)

  • Mathieu Desole

    (LAMETA - Laboratoire Montpelliérain d'Économie Théorique et Appliquée - UM1 - Université Montpellier 1 - UPVM - Université Paul-Valéry - Montpellier 3 - INRA - Institut National de la Recherche Agronomique - Montpellier SupAgro - Centre international d'études supérieures en sciences agronomiques - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

Abstract
Agri-environmental schemes (AES), implemented to address a wide range of environmental issues, suffer from what has been referred to as the "end of the contract problem", in the sense that many of the land management practices adopted under the scheme cannot be expected to persist in the absence of payments. A first objective of this paper is therefore to investigate farmers' actual land management intentions at the end of AES contracts. The second objective is to investigate the effect of social norms, and framing of these norms, on the likely permanence of land management practices adopted under AES. That is, we are interested in whether a "nudge" in the form of a social norm can help solve the end of contract problem. Our results are based on the stated intentions of 395 farmers participating in the French AES scheme MAEt. They show that almost half of the farmers of our sample are willing to maintain the practices adopted during the AES even in the absence of payments after the contract ends, and that information about what other farmers intend to do – the social norm - can greatly influence farmers' decisions. However, the framing of this information has no significant effect on stated intentions.

Suggested Citation

  • Laure Kühfuss & Raphaële Préget & Sophie Thoyer & Nicholas David Hanley & Philippe Le Coent & Mathieu Desole, 2015. "Nudges, social norms and permanence in agri-environmental schemes," Post-Print hal-01485474, HAL.
  • Handle: RePEc:hal:journl:hal-01485474
    Note: View the original document on HAL open archive server: https://hal.science/hal-01485474
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    References listed on IDEAS

    as
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    More about this item

    Keywords

    agri-environmental schemes; permanence; framing; social norm; land-use management; aide agrienvironnementale; cessation de paiement; comportement des agriculteurs; norme sociale; gestion du territoire; théorie des incitations; enquête auprès des professionnels;
    All these keywords.

    JEL classification:

    • Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy; Animal Welfare Policy
    • Q28 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Renewable Resources and Conservation - - - Government Policy

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