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International Trade and Social Connectedness

Author

Listed:
  • Ströbel, Johannes
  • Bailey, Michael
  • Kuchler, Theresa
  • Gupta, Abhinav
  • Richmond, Robert
  • Hillenbrand, Sebastian
Abstract
We use anonymized data from Facebook to construct a new measure of the pairwise social connectedness between 180 countries and 332 European regions. We find that two countries trade more with each other when they are more socially connected and when they share social connections with a similar set of other countries. The social connections that determine trade in each product are those between the regions where the product is produced in the exporting country and those where it is used in the importing country. Once we control for social connectedness, the estimated effect of geographic distance on trade declines substantially, and the effect of country borders disappears. Our findings suggest that social connectedness increases trade by reducing information asymmetries and by providing a substitute for both trust and formal mechanisms of contract enforcement. We also present evidence against omitted variables and reverse causality as alternative explanations for the observed relationships between social connectedness and trade flows.

Suggested Citation

  • Ströbel, Johannes & Bailey, Michael & Kuchler, Theresa & Gupta, Abhinav & Richmond, Robert & Hillenbrand, Sebastian, 2020. "International Trade and Social Connectedness," CEPR Discussion Papers 14624, C.E.P.R. Discussion Papers.
  • Handle: RePEc:cpr:ceprdp:14624
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    Keywords

    International trade; Social connectedness; Contract enforcement; Information frictions;
    All these keywords.

    JEL classification:

    • F1 - International Economics - - Trade
    • F5 - International Economics - - International Relations, National Security, and International Political Economy
    • F6 - International Economics - - Economic Impacts of Globalization

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