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Avantajele Competitive în Produc?ia Globala de Film: Cazul României

Author

Listed:
  • Valentin Cojanu

    (Bucharest University of Economic Studies)

Abstract
Studiul trateaza formarea si pastrarea avantajelor competitive în industria productiei de film strain în România printr-o examinare a conditiilor integrarii productiei localizate în România în circuitul creator de valoare la nivel global. Evidenta are la baza surse documentare ale sectorului sau din literatura de specialitate, dar si interviuri cu reprezentanti ai unor case de productie importante, interviuri realizate între decembrie 2004 si februarie 2005 si între iulie si august 2011. Lucrarea pune în evidenta mecanismele care frâneaza sau care împing înainte performantele sectorului din perspectiva durabilitatii avantajelor industriei. Detaliile studiului de caz privind România sunt evidentiate pe linia elementelor clasice de analiza a avantajelor competitive. Prima sectiune se ocupa de formarea avantajelor în industria globala a productiei de film. Urmatoarea sectiune prezinta pe scurt contextul competitiv din Europa rasariteana, iar în sectiunea dedicata României este adus în discutie impactul asupra dezvoltarii locale. Sectiunea de concluzii încearca sa aduca un raspuns la întrebarea daca sprijinul public direct este necesar pentru consolidarea efectelor pozitive ale avantajelor dobândite.

Suggested Citation

  • Valentin Cojanu, 2014. "Avantajele Competitive în Produc?ia Globala de Film: Cazul României," Working Papers 5, Bucharest Academy of Economic Studies, Research Center in International Business and Economics (RCIBE).
    • Handle: RePEc:bus:wpaper:5
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    More about this item

    Keywords

    avantaje competitive; localizare; productia de film; România; Europa de Est; lant de valoare;
    All these keywords.

    JEL classification:

    • Z19 - Other Special Topics - - Cultural Economics - - - Other
    • F69 - International Economics - - Economic Impacts of Globalization - - - Other

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