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Impacts of consumers' electricity price misperceptions

Author

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  • Baikowski, Martin
Abstract
Empirical findings indicate that a large share of households misperceives electricity prices and is not able to make deliberate choices in energy service consumption, which leads to biased consumption decisions and thus to inefficient energy use. To investigate the impact of misperceived electricity prices on the derived demand for electricity, the economy and domestic CO2 emissions, we make use of a computable general equilibrium (CGE) model. The model allows us to take the narrow interweaving of production and consumption sectors into account to investigate the repercussions on supply and demand in Germany and Europe. Providing information on electricity prices or the most efficient utilisation can stimulate reductions in electricity consumption if households are aware of possible trade-offs. However, if consumers perceive the electricity price to be much higher than it actually is, providing information on the true electricity price might turn out to be counter-productive in terms of electricity consumption and domestic CO2 emissions.

Suggested Citation

  • Baikowski, Martin, 2018. "Impacts of consumers' electricity price misperceptions," CAWM Discussion Papers 105, University of Münster, Münster Center for Economic Policy (MEP).
    • Handle: RePEc:zbw:cawmdp:105
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    References listed on IDEAS

    as
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    Cited by:

    1. Baikowski, Martin & Koesler, Simon, 2020. "Rebound effects of behavioural efficiency improvements in households' energy services consumption in the presence of demand rigidities and habits," CAWM Discussion Papers 120, University of Münster, Münster Center for Economic Policy (MEP).

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    More about this item

    Keywords

    residential energy consumption; energy efficiency; behavioural inefficiency; electricity price misperception; consumer inattention;
    All these keywords.

    JEL classification:

    • D58 - Microeconomics - - General Equilibrium and Disequilibrium - - - Computable and Other Applied General Equilibrium Models
    • Q41 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - Demand and Supply; Prices
    • Q43 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - Energy and the Macroeconomy

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