—Price-Matching Guarantees, Retail Competition, and Product-Line Assortment
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DOI: 10.1287/mksc.1080.0404
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References listed on IDEAS
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Cited by:
- Aaron M. Garvey & Simon J. Blanchard & Karen Page Winterich, 2017. "Turning unplanned overpayment into a status signal: how mentioning the price paid repairs satisfaction," Marketing Letters, Springer, vol. 28(1), pages 71-83, March.
- Constantinou, Evangelos & Bernhardt, Dan, 2018. "The price-matching dilemma," International Journal of Industrial Organization, Elsevier, vol. 59(C), pages 97-113.
- Pavel Kireyev & Vineet Kumar & Elie Ofek, 2017. "Match Your Own Price? Self-Matching as a Retailer’s Multichannel Pricing Strategy," Marketing Science, INFORMS, vol. 36(6), pages 908-930, November.
- Mou, Shandong & Robb, David J. & DeHoratius, Nicole, 2018. "Retail store operations: Literature review and research directions," European Journal of Operational Research, Elsevier, vol. 265(2), pages 399-422.
- Diana Maria Vrânceanu & Ionel Dumitru, 2016. "An Insight on the Influence of Price-Matching Guarantees on Consumer Behaviour in Romania," International Conference on Marketing and Business Development Journal, The Bucharest University of Economic Studies, vol. 2(1), pages 109-114, July.
- Granero, Lluís M., 2013. "Most-favored-customer pricing, product variety, and welfare," Economics Letters, Elsevier, vol. 120(3), pages 579-582.
- Ter Braak, A.M., 2012. "A new era in retail : Private-label production by national-brand manufacturers and premium-quality private labels," Other publications TiSEM ca6b716b-bcd3-4a09-aa00-d, Tilburg University, School of Economics and Management.
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Keywords
price-matching guarantees; retail competition; product-line assortment;All these keywords.
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