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Estimating demand for fixed-line telecommunication bundles

Author

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  • Sobolewski, Maciej
  • Kopczewski, Tomasz
Abstract
In this study, a stated preference discrete choice experiment is applied to model subscription choices between standardized packages of fixed-line telecommunications services in a sample of individuals in Poland. We provide willingness-to-pay (WTP) estimates for telephony, broadband and pay TV offered as stand-alone services and dual or triple-play bundles. The main goal of the paper is to investigate substitutability and complementarity between various component services based on estimated valuations. Considerable preference heterogeneity towards fixed-line services is identified and explained by service profile and usage intensity.

Suggested Citation

  • Sobolewski, Maciej & Kopczewski, Tomasz, 2017. "Estimating demand for fixed-line telecommunication bundles," Telecommunications Policy, Elsevier, vol. 41(4), pages 227-241.
  • Handle: RePEc:eee:telpol:v:41:y:2017:i:4:p:227-241
    DOI: 10.1016/j.telpol.2017.01.011
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    Cited by:

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    3. Ken Nishimatsu & Akiya Inoue, 2023. "User Intent-Based Segmentation Analysis for Internet Access Services," International Journal of Strategic Decision Sciences (IJSDS), IGI Global, vol. 14(1), pages 1-21, January.
    4. Guidon, Sergio & Wicki, Michael & Bernauer, Thomas & Axhausen, Kay, 2020. "Transportation service bundling – For whose benefit? Consumer valuation of pure bundling in the passenger transportation market," Transportation Research Part A: Policy and Practice, Elsevier, vol. 131(C), pages 91-106.

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    More about this item

    Keywords

    Bundling; Discrete choice experiment; Willingness-to-pay; Fixed-line telephony; Fixed-line broadband; Pay TV; Fixed-to-mobile substitution;
    All these keywords.

    JEL classification:

    • C25 - Mathematical and Quantitative Methods - - Single Equation Models; Single Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions; Probabilities
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • L96 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Telecommunications

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