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Politicians Appear More Competent When Using Numerical Rhetoric

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  • Pedersen, Rasmus T.
Abstract
Politically relevant numbers often have very limited effects on the policy attitudes of ordinary citizens, which make the widespread use of numbers by politicians somewhat puzzling. This paper argues that politicians’ numerical rhetoric may function as a voter heuristic and that the use of numbers by politicians therefore has a positive impact on voters’ perceptions of these politicians. A survey experiment confirms that even when numbers do little to move voters’ policy positions, numbers do have the effect of making politicians appear more competent. As a consequence, numerical rhetoric can in some cases increase electoral support for a politician.

Suggested Citation

  • Pedersen, Rasmus T., 2017. "Politicians Appear More Competent When Using Numerical Rhetoric," Journal of Experimental Political Science, Cambridge University Press, vol. 4(2), pages 129-150, July.
    • Handle: RePEc:cup:jexpos:v:4:y:2017:i:02:p:129-150_00
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    Cited by:

    1. Asmus Leth Olsen, 2018. "Precise performance: Do citizens rely on numerical precision as a cue of confidence?," Journal of Behavioral Public Administration, Center for Experimental and Behavioral Public Administration, vol. 1(1).

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