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Farmer perception and valuation of seed quality: Evidence from bean and cowpea seed auctions in Tanzania and Ghana

Author

Listed:
  • Mywish K. Maredia
  • Robert Shupp
  • Edward Opoku
  • Fulgence Mishili
  • Byron Reyes
  • Paul Kusolwa
  • Francis Kusi
  • Abdul Kudra
Abstract
Double blind field experiments and experimental auctions were conducted with bean and cowpea farmers in Tanzania and Ghana to gauge the relative demand for three types of seed products that differ in price and quality: certified, quality declared, and recycled. Whether the cost differential makes these seeds qualitatively different products as reflected in their perceived performance, and whether that translates into farmers’ willingness to pay price premiums, are the research questions addressed by this study. Results indicate that, all else equal, there were significant differences in the perceived quality of the seed products evaluated. Farmers were willing to pay significantly more for their higher rated seed relative to their lower rated seeds. However, for a majority of farmers the magnitude of the premium they are willing to pay for a higher quality seed is less than the current price differential between certified seed and grain. Research and policy implications of these results for legume seed system are discussed.

Suggested Citation

  • Mywish K. Maredia & Robert Shupp & Edward Opoku & Fulgence Mishili & Byron Reyes & Paul Kusolwa & Francis Kusi & Abdul Kudra, 2019. "Farmer perception and valuation of seed quality: Evidence from bean and cowpea seed auctions in Tanzania and Ghana," Agricultural Economics, International Association of Agricultural Economists, vol. 50(4), pages 495-507, July.
  • Handle: RePEc:bla:agecon:v:50:y:2019:i:4:p:495-507
    DOI: 10.1111/agec.12505
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    Citations

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    Cited by:

    1. Myat Thida Win & Mywish K. Maredia & Duncan Boughton, 2023. "Farmer demand for certified legume seeds and the viability of farmer seed enterprises: Evidence from Myanmar," Food Security: The Science, Sociology and Economics of Food Production and Access to Food, Springer;The International Society for Plant Pathology, vol. 15(2), pages 555-569, April.
    2. Tibamanya, Felister Y. & Henningsen, Arne & Milanzi, Mursali A., 2021. "Drivers of and Barriers to Adoption of Improved Sunflower Varieties amongst Smallholder Farmers in Singida, Tanzania: the Double-Hurdle Approach," 2021 Conference, August 17-31, 2021, Virtual 315262, International Association of Agricultural Economists.
    3. Abdul Muis Hasibuan & Daniel Gregg & Randy Stringer, 2021. "The role of certification, risk and time preferences in promoting adoption of climate-resilient citrus varieties in Indonesia," Climatic Change, Springer, vol. 164(3), pages 1-21, February.
    4. Wossen, Tesfamicheal & Abay, Kibrom A. & Abdoulaye, Tahirou, 2022. "Misperceiving and misreporting input quality: Implications for input use and productivity," Journal of Development Economics, Elsevier, vol. 157(C).
    5. Mywish K Maredia & Brian Bartle, 2023. "Excess demand amid quality misperceptions: the case for low-cost seed quality signalling strategies," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 50(2), pages 360-394.
    6. Christine Wamuyu Mwangi & Josiah Ateka & Robert Mbeche & Luke Oyugi & Elijah Ateka, 2022. "Comparing farmers’ willingness to pay with costs of clean sweet potato seed multiplication in Kenya," Food Security: The Science, Sociology and Economics of Food Production and Access to Food, Springer;The International Society for Plant Pathology, vol. 14(5), pages 1279-1293, October.
    7. Okello, Julius & Shikuku, Kelvin Mashisia & Lagerkvist, Carl Johan & Rommel, Jens & Jogo, Wellington & Ojwang, Sylvester & Namanda, Sam & Elungat, James, 2023. "Social incentives as nudges for agricultural knowledge diffusion and willingness to pay for certified seeds: Experimental evidence from Uganda," Food Policy, Elsevier, vol. 120(C).
    8. Alulu, Joseph & Muendo, Kavoi & Mbeche, Robert & Mithöfer, Dagmar, 2024. "Seed innovations and performance of African indigenous vegetables producers: Evidence from Kenya," IAAE 2024 Conference, August 2-7, 2024, New Delhi, India 344235, International Association of Agricultural Economists (IAAE).
    9. Morgan, Stephen N. & Mason, Nicole M. & Maredia, Mywish K., 2020. "Lead-farmer extension and smallholder valuation of new agricultural technologies in Tanzania," Food Policy, Elsevier, vol. 97(C).
    10. Maertens, Annemie & Chari, A.V., 2020. "What’s Your Child Worth? An Analysis of Expected Dowry Payments in Rural India," World Development, Elsevier, vol. 130(C).
    11. Bettles, Joseph & Battisti, David S. & Cook-Patton, Susan C. & Kroeger, Timm & Spector, June T. & Wolff, Nicholas H. & Masuda, Yuta J., 2021. "Agroforestry and non-state actors: A review," Forest Policy and Economics, Elsevier, vol. 130(C).
    12. Wossen, Tesfamicheal & Spielman, David J. & Alene, Arega D. & Abdoulaye, Tahirou, 2024. "Estimating seed demand in the presence of market frictions: Evidence from an auction experiment in Nigeria," Journal of Development Economics, Elsevier, vol. 167(C).
    13. Jian Li & Ping Qing & Wuyang Hu & Minglai Li, 2022. "Contract farming, community effect, and farmer valuation of biofortified crop varieties in China: The case of high‐zinc wheat," Review of Development Economics, Wiley Blackwell, vol. 26(2), pages 1035-1055, May.
    14. Astrid Mastenbroek & Irma Sirutyte & Robert Sparrow, 2021. "Information Barriers to Adoption of Agricultural Technologies: Willingness to Pay for Certified Seed of an Open Pollinated Maize Variety in Northern Uganda," Journal of Agricultural Economics, Wiley Blackwell, vol. 72(1), pages 180-201, February.
    15. Fredrick Bagamba & Proscovia R. Ntakyo & Geoffrey Otim & David J. Spielman & Bjorn Van Campenhout, 2023. "Policy and performance in Uganda's seed sector: Opportunities and challenges," Development Policy Review, Overseas Development Institute, vol. 41(3), May.
    16. Martey, Edward & Etwire, Prince M. & Adombilla, Ramson & Abebrese, Samuel O., 2023. "Information constraint and farmers’ willingness to pay for an irrigation scheduling tool," Agricultural Water Management, Elsevier, vol. 276(C).

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