Clusters of Tourism Consumers in Romania
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Suggested Citation
DOI: 10.2478/sues-2018-0002
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References listed on IDEAS
- Legohérel, Patrick & Hsu, Cathy H.C. & Daucé, Bruno, 2015. "Variety-seeking: Using the CHAID segmentation approach in analyzing the international traveler market," Tourism Management, Elsevier, vol. 46(C), pages 359-366.
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- Serban Daniela & Pelau Corina & Chinie Alexandra Catalina, 2017. "Calculation of the differences of attitude and behavior of two generations with the Euclidian-metric," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 11(1), pages 241-247, July.
- Patrick Legoherel & Cathy H.C. Hsu & Bruno Daucé, 2015. "Variety-seeking: Using the CHAID segmentation approach in analyzing the international traveler market," Post-Print hal-01654881, HAL.
- Li, Xiangping & Li, Xiang (Robert) & Hudson, Simon, 2013. "The application of generational theory to tourism consumer behavior: An American perspective," Tourism Management, Elsevier, vol. 37(C), pages 147-164.
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Cited by:
- Baba Cristina Andrada & Stăncioiu Aurelia Felicia, 2018. "Considerations Regarding Applicable Marketing Strategies in the Adventure Tourism, from a Youth Perspective," International Conference on Marketing and Business Development Journal, The Bucharest University of Economic Studies, vol. 1(2), pages 77-83, December.
- Yilin Deng & Sang-Yun Han & Jianyi Li & Jinjin Rong & Wenyu Fan & Tiancong Sun, 2020. "The design of tourism product CAD three-dimensional modeling system using VR technology," PLOS ONE, Public Library of Science, vol. 15(12), pages 1-13, December.
- Ciprian-Constantin Pătrăuceanu & Oleg Petelca, 2021. "Entrepreneurship In The Industry Of Tourism," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 130-135, July.
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More about this item
Keywords
Consumer; tourism products; factor analysis; cluster analysis; buying decision;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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