[go: up one dir, main page]
IDEAS home Printed from https://ideas.repec.org/a/the/publsh/3086.html
   My bibliography  Save this article

Willpower and compromise effect

Author

Listed:
  • Masatlioglu, Yusufcan

    (Department of Economics, University of Maryland)

  • Nakajima, Daisuke

    (Department of Economics, Otaru University of Commerce)

  • Ozdenoren, Emre

    (Department of Economics, London Business School)

Abstract
This paper provides a behavioral foundation for the willpower as limited cognitive resource model which bridges the standard utility maximization and the Strotz models. Using the agent's ex ante preferences and ex post choices, we derive a representation that captures key behavioral traits of willpower constrained decision making. We use the model to study the pricing problem of a profit-maximizing monopolist who faces consumers with limited willpower. We show that the optimal contract often consists of three alternatives and the consumer's choices reflect a form of the "compromise effect" which is induced endogenously.

Suggested Citation

  • Masatlioglu, Yusufcan & Nakajima, Daisuke & Ozdenoren, Emre, 2020. "Willpower and compromise effect," Theoretical Economics, Econometric Society, vol. 15(1), January.
    • Handle: RePEc:the:publsh:3086
    as

    Download full text from publisher

    File URL: http://econtheory.org/ojs/index.php/te/article/viewFile/20200279/26192/761
    Download Restriction: no
    ---><---

    Other versions of this item:

    References listed on IDEAS

    as
    1. Eddie Dekel & Barton L. Lipman & Aldo Rustichini, 2009. "Temptation-Driven Preferences," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 76(3), pages 937-971.
    2. Emre Ozdenoren & Stephen W. Salant & Dan Silverman, 2012. "Willpower And The Optimal Control Of Visceral Urges," Journal of the European Economic Association, European Economic Association, vol. 10(2), pages 342-368, April.
    3. Kfir Eliaz & Ran Spiegler, 2006. "Contracting with Diversely Naive Agents," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 73(3), pages 689-714.
    4. Spiegler, Ran, 2014. "Bounded Rationality and Industrial Organization," OUP Catalogue, Oxford University Press, number 9780199334261.
    5. David K. Levine & Drew Fudenberg, 2006. "A Dual-Self Model of Impulse Control," American Economic Review, American Economic Association, vol. 96(5), pages 1449-1476, December.
    6. Stefano DellaVigna & Ulrike Malmendier, 2004. "Contract Design and Self-Control: Theory and Evidence," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 119(2), pages 353-402.
    7. R. H. Strotz, 1955. "Myopia and Inconsistency in Dynamic Utility Maximization," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 23(3), pages 165-180.
    8. Faruk Gul & Wolfgang Pesendorfer, 2001. "Temptation and Self-Control," Econometrica, Econometric Society, vol. 69(6), pages 1403-1435, November.
    9. Paul Heidhues & Botond Koszegi, 2010. "Exploiting Naivete about Self-Control in the Credit Market," American Economic Review, American Economic Association, vol. 100(5), pages 2279-2303, December.
    10. David S Ahn & Ryota Iijima & Yves Le Yaouanq & Todd Sarver, 2019. "Behavioural Characterizations of Naivete for Time-Inconsistent Preferences," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 86(6), pages 2319-2355.
    11. Drew Fudenberg & David K. Levine, 2012. "Timing and Self‐Control," Econometrica, Econometric Society, vol. 80(1), pages 1-42, January.
    12. , & ,, 2012. "Ashamed to be selfish," Theoretical Economics, Econometric Society, vol. 7(1), January.
    13. Yusufcan Masatlioglu & Daisuke Nakajima & Emre Ozdenoren, 2019. "Contract Design with Costly Convex Self-Control," Papers 1907.07628, arXiv.org.
    14. , & ,, 2010. "Uphill self-control," Theoretical Economics, Econometric Society, vol. 5(2), May.
    15. B. Douglas Bernheim & Antonio Rangel, 2004. "Addiction and Cue-Triggered Decision Processes," American Economic Review, American Economic Association, vol. 94(5), pages 1558-1590, December.
    16. Shefrin, Hersh M & Thaler, Richard H, 1988. "The Behavioral Life-Cycle Hypothesis," Economic Inquiry, Western Economic Association International, vol. 26(4), pages 609-643, October.
    17. Noor, Jawwad & Takeoka, Norio, 2015. "Menu-dependent self-control," Journal of Mathematical Economics, Elsevier, vol. 61(C), pages 1-20.
    18. Kreps, David M, 1979. "A Representation Theorem for "Preference for Flexibility"," Econometrica, Econometric Society, vol. 47(3), pages 565-577, May.
    19. Faruk Gul & Wolfgang Pesendorfer, 2004. "Self-Control and the Theory of Consumption," Econometrica, Econometric Society, vol. 72(1), pages 119-158, January.
    20. David S. Ahn & Todd Sarver, 2013. "Preference for Flexibility and Random Choice," Econometrica, Econometric Society, vol. 81(1), pages 341-361, January.
    21. Eddie Dekel & Barton L. Lipman & Aldo Rustichini, 1998. "Standard State-Space Models Preclude Unawareness," Econometrica, Econometric Society, vol. 66(1), pages 159-174, January.
    22. David Laibson, 1997. "Golden Eggs and Hyperbolic Discounting," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 112(2), pages 443-478.
    23. David Dillenberger & Philipp Sadowski, 2008. "Ashamed to be Selfish," PIER Working Paper Archive 08-037, Penn Institute for Economic Research, Department of Economics, University of Pennsylvania.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Yusufcan Masatlioglu & Daisuke Nakajima & Emre Ozdenoren, 2019. "Contract Design with Costly Convex Self-Control," Papers 1907.07628, arXiv.org.
    2. Borah, Abhinash & Garg, Raghvi, 2023. "Reference-dependent self-control: Menu effects and behavioral choices," Journal of Economic Behavior & Organization, Elsevier, vol. 211(C), pages 129-145.
    3. Shinsuke Ikeda & Takeshi Ojima, 2021. "Tempting goods, self-control fatigue, and time preference in consumer dynamics," Economic Theory, Springer;Society for the Advancement of Economic Theory (SAET), vol. 72(4), pages 1171-1216, November.
    4. Fernando Payró Chew, 2022. "Mixture-Dependent Preference for Commitment," Working Papers 1365, Barcelona School of Economics.
    5. Barokas, Guy, 2024. "Positively correlated choice," Mathematical Social Sciences, Elsevier, vol. 127(C), pages 62-71.
    6. Mihm, Maximilian & Ozbek, Kemal, 2018. "Mood-driven choices and self-regulation," Journal of Economic Theory, Elsevier, vol. 176(C), pages 727-760.
    7. Qin, Dan, 2024. "A simple model of two-stage choice," Journal of Mathematical Economics, Elsevier, vol. 112(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Zhang Wei, 2012. "Endogenous Preferences and Dynamic Contract Design," The B.E. Journal of Theoretical Economics, De Gruyter, vol. 12(1), pages 1-34, May.
    2. Joaquín Gómez-Miñambres, 2015. "Temptation, horizontal differentiation and monopoly pricing," Theory and Decision, Springer, vol. 78(4), pages 549-573, April.
    3. Gharad Bryan & Dean Karlan & Scott Nelson, 2009. "Commitment Contracts," Working Papers 980, Economic Growth Center, Yale University.
    4. Noor, Jawwad & Takeoka, Norio, 2015. "Menu-dependent self-control," Journal of Mathematical Economics, Elsevier, vol. 61(C), pages 1-20.
    5. Sebastian Vollmer & Juditha Wójcik, 2017. "The long-term consequences of the global 1918 influenza pandemic: A systematic analysis of 117 IPUMS international census data sets," Courant Research Centre: Poverty, Equity and Growth - Discussion Papers 242, Courant Research Centre PEG.
    6. Houser, Daniel & Schunk, Daniel & Winter, Joachim & Xiao, Erte, 2018. "Temptation and commitment in the laboratory," Games and Economic Behavior, Elsevier, vol. 107(C), pages 329-344.
    7. Ahn, David S. & Iijima, Ryota & Sarver, Todd, 2020. "Naivete about temptation and self-control: Foundations for recursive naive quasi-hyperbolic discounting," Journal of Economic Theory, Elsevier, vol. 189(C).
    8. Huseynov, Samir & Palma, Marco A. & Ahmad, Ghufran, 2021. "Does the magnitude of relative calorie distance affect food consumption?," Journal of Economic Behavior & Organization, Elsevier, vol. 188(C), pages 530-551.
    9. Noor, Jawwad & Ren, Linxia, 2023. "Temptation and guilt," Games and Economic Behavior, Elsevier, vol. 140(C), pages 272-295.
    10. Nobuo Koida, 2018. "Anticipated stochastic choice," Economic Theory, Springer;Society for the Advancement of Economic Theory (SAET), vol. 65(3), pages 545-574, May.
    11. Xavier Giné & Dean Karlan & Jonathan Zinman, 2010. "Put Your Money Where Your Butt Is: A Commitment Contract for Smoking Cessation," American Economic Journal: Applied Economics, American Economic Association, vol. 2(4), pages 213-235, October.
    12. Klaus Nehring, 2006. "Self-Control through Second-Order Preferences," Levine's Bibliography 321307000000000391, UCLA Department of Economics.
    13. Mihm, Maximilian & Ozbek, Kemal, 2018. "Mood-driven choices and self-regulation," Journal of Economic Theory, Elsevier, vol. 176(C), pages 727-760.
    14. Houser, Daniel & Liu, Jia & Reiley, David H. & Urbancic, Michael B., 2021. "Checking out temptation: A natural experiment with purchases at the grocery register," Journal of Economic Behavior & Organization, Elsevier, vol. 191(C), pages 39-50.
    15. Lukasz Wozny & Michal Krawczyk, 2016. "An experiment on temptation and attitude towards paternalism," KAE Working Papers 2016-018, Warsaw School of Economics, Collegium of Economic Analysis.
    16. Laureti, Carolina & Szafarz, Ariane, 2023. "Banking regulation and costless commitment contracts for time-inconsistent agents," Economic Modelling, Elsevier, vol. 129(C).
    17. Peysakhovich, Alexander, 2014. "How to commit (if you must): Commitment contracts and the dual-self model," Journal of Economic Behavior & Organization, Elsevier, vol. 101(C), pages 100-112.
    18. Drew Fudenberg & David K. Levine, 2012. "Timing and Self‐Control," Econometrica, Econometric Society, vol. 80(1), pages 1-42, January.
    19. Esteban, Susanna & Miyagawa, Eiichi & Shum, Matthew, 2007. "Nonlinear pricing with self-control preferences," Journal of Economic Theory, Elsevier, vol. 135(1), pages 306-338, July.
    20. Chandrasekher, Madhav, 2018. "Informal commitments in planner–doer games," Journal of Economic Theory, Elsevier, vol. 173(C), pages 201-230.

    More about this item

    Keywords

    Willpower; compromise effect; self control; temptation; contracting;
    All these keywords.

    JEL classification:

    • D4 - Microeconomics - - Market Structure, Pricing, and Design
    • D9 - Microeconomics - - Micro-Based Behavioral Economics

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:the:publsh:3086. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Martin J. Osborne (email available below). General contact details of provider: http://econtheory.org .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.