Perceptual determinants of nonprofit giving behavior
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- Beatty, Sharon E. & Kahle, Lynn R. & Homer, Pamela, 1991. "Personal values and gift-giving behaviors: A study across cultures," Journal of Business Research, Elsevier, vol. 22(2), pages 149-157, March.
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- Erin Anderson & Barton Weitz, 1989. "Determinants of Continuity in Conventional Industrial Channel Dyads," Marketing Science, INFORMS, vol. 8(4), pages 310-323.
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