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Message framing and buying behavior: A field experiment

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  • Ganzach, Yoav
  • Karsahi, Nili
Abstract
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  • Ganzach, Yoav & Karsahi, Nili, 1995. "Message framing and buying behavior: A field experiment," Journal of Business Research, Elsevier, vol. 32(1), pages 11-17, January.
  • Handle: RePEc:eee:jbrese:v:32:y:1995:i:1:p:11-17
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    References listed on IDEAS

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    1. Bazerman, Max H. & Magliozzi, Thomas & Neale, Margaret A., 1985. "Integrative bargaining in a competitive market," Organizational Behavior and Human Decision Processes, Elsevier, vol. 35(3), pages 294-313, June.
    2. Amos Tversky & Daniel Kahneman, 1991. "Loss Aversion in Riskless Choice: A Reference-Dependent Model," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 106(4), pages 1039-1061.
    3. Huber, Vandra L. & Neale, Margaret A. & Northcraft, Gregory B., 1987. "Decision bias and personnel selection strategies," Organizational Behavior and Human Decision Processes, Elsevier, vol. 40(1), pages 136-147, August.
    4. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    5. Puto, Christopher P, 1987. "The Framing of Buying Decisions," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 301-315, December.
    6. Arts, Wil & Hermkens, Piet & van Wijck, Peter, 1991. "Income and the idea of justice: principles, judgments, and their framing/s," Journal of Economic Psychology, Elsevier, vol. 12(1), pages 121-140, March.
    7. Bettman, James R & Sujan, Mita, 1987. "Effects of Framing on Evaluation of Comparable and Noncomparable Alternatives by Expert and Novice Consumers," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(2), pages 141-154, September.
    8. Levin, Irwin P. & Johnson, Richard D. & Russo, Craig P. & Deldin, Patricia J., 1985. "Framing effects in judgment tasks with varying amounts of information," Organizational Behavior and Human Decision Processes, Elsevier, vol. 36(3), pages 362-377, December.
    9. Loke, Wing Hong, 1989. "The effects of framing and incomplete information on judgments," Journal of Economic Psychology, Elsevier, vol. 10(3), pages 329-341, November.
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