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Machine Learning in E-commerce

Author

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  • Maria-Cristina ENACHE

    (Dunarea de Jos University of Galati, Romania)

Abstract
With the explosive growth of data, it is one of the most important challenges for modern enterprises to develop data-based infrastructures. The scientific discovery of Artificial Intelligence (IA) is an open opening for a wide range of applications, which allows large quantities of real-time business data to be obtained. As sales of electronic electronics continue to grow, the question arises whether e-commerce will overcome or completely replace sales of physical stores. Although nature of technological advances and consumer behavior are increasingly unpredictable, there are some key trends that I believe will mark both the medium and long term growth of e-commerce.

Suggested Citation

  • Maria-Cristina ENACHE, 2019. "Machine Learning in E-commerce," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 1, pages 169-173.
    • Handle: RePEc:ddj:fseeai:y:2019:i:1:p:169-173
    DOI: https://doi.org/10.35219/eai1584040920
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    Keywords

    IT; E-commerce;

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