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The Voltage Effect

Author

Listed:
  • John A. List
Abstract
Businesses, governments, and individuals have dealt with bringing ideas to scale, sometimes successfully, but all too often unsuccessfully. Scaling is at the core of my book The Voltage Effect (2022). In both the book and this paper, I aim to elucidate what I have learned from using economics to understand the world. The paper proceeds first by describing the origins of my work on scaling and The Voltage Effect. Scaling has long been considered an art, but there was clearly a need for a scientific understanding. Following the origins, is an overview of some of the key takeaways from The Voltage Effect: identifying ideas with the potential to scale and the tools to take ideas to scale. JEL Codes : A10, A12, D01, D91.

Suggested Citation

  • John A. List, 2023. "The Voltage Effect," Revue économique, Presses de Sciences-Po, vol. 74(5), pages 673-680.
    • Handle: RePEc:cai:recosp:reco_745_0673
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    Keywords

    economics experiments; scaling;

    JEL classification:

    • A10 - General Economics and Teaching - - General Economics - - - General
    • A12 - General Economics and Teaching - - General Economics - - - Relation of Economics to Other Disciplines
    • D01 - Microeconomics - - General - - - Microeconomic Behavior: Underlying Principles
    • D91 - Microeconomics - - Micro-Based Behavioral Economics - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making

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