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Las exportaciones de plátano como una estrategia de desarrollo rural en Colombia

Author

Listed:
  • Marcela Carvajal-García
  • Paula Zuluaga Arango
  • Olga Lucía Ocampo-López
  • Daniela Duque Gómez
Abstract
Este artículo busca identificar oportunidades en mercados internacionales para el plátano fresco y transformado de origen colombiano, a partir del análisis de información obtenida de fuentes secundarias en el que son analizadas las variables de tendencias de consumo, estadísticas de producción, exportación e importación, normativa, restricciones y requisitos técnicos, para el periodo 2013-2017, a las cuales son aplicados los criterios de clasificación de los modelos Uppsala y Vernon. Se identifican los productos con mayor demanda y los países con superior probabilidad de acceso, como propuesta para su incorporación en la estrategia competitiva para los productores y transformadores de plátano en Colombia. El estudio concluye que el producto en fresco presenta una demanda significativa, al igual que productos transformados como plátano congelado, chips y harina de plátano, que pueden ser comercializados con mejores resultados en el mercado norteamericano y europeo.

Suggested Citation

  • Marcela Carvajal-García & Paula Zuluaga Arango & Olga Lucía Ocampo-López & Daniela Duque Gómez, 2019. "Las exportaciones de plátano como una estrategia de desarrollo rural en Colombia," Apuntes del Cenes, Universidad Pedagógica y Tecnológica de Colombia, vol. 38(68), pages 113-148, July.
    • Handle: RePEc:col:000152:019272
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    References listed on IDEAS

    as
    1. Alvaro Cuervo-Cazurra, 2018. "Thanks but no thanks: State-owned multinationals from emerging markets and host-country policies," Journal of International Business Policy, Palgrave Macmillan, vol. 1(3), pages 128-156, December.
    2. Casson, Mark & Wadeson, Nigel, 2018. "Emerging market multinationals and internalisation theory," International Business Review, Elsevier, vol. 27(6), pages 1150-1160.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    competitividad; desarrollo rural; internacionalización; plátano; política comercial.;
    All these keywords.

    JEL classification:

    • F02 - International Economics - - General - - - International Economic Order and Integration
    • F13 - International Economics - - Trade - - - Trade Policy; International Trade Organizations
    • O54 - Economic Development, Innovation, Technological Change, and Growth - - Economywide Country Studies - - - Latin America; Caribbean
    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • R11 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - Regional Economic Activity: Growth, Development, Environmental Issues, and Changes

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