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VAUDE

VAUDE (German: [fau'de]) is a German producer of mountain sports equipment. The head office is in Tettnang, Germany. It was founded in 1974 by Albrecht von Dewitz. The name of the firm is derived from the initials of its founder (V, D). The company is 100 percent family owned.[1] In 2009, the management was handed over to his daughter Antje von Dewitz.[2]

Vaude Sport GmbH & Co. KG
Company typeGmbH & Co. KG
IndustryMountaineering equipment, sporting goods, outdoor clothing, camping equipment, bike apparel
Founded1974
FounderAlbrecht von Dewitz
HeadquartersTettnang, Germany
Key people
Antje von Dewitz (CEO)
ProductsOutdoor apparel, backpacks, tents, sleeping bags
Number of employees
1600
Websitewww.vaude.com

Products include tents, backpacks, and sleeping bags. There are 486 employees working in the head office in Germany.[3] The corporate group also owns production facilities in Bỉm Sơn, Vietnam.[4]

In 2006, Edelrid became a part of the Vaude Group.[5] The brands Lucky (climbing supplies) and Markill (camping stoves) were integrated in the Edelrid brand in 2008. Markill was originally a brand of the company Marsteller & Killman founded in Thuringia in 1866 and established in Kettwig in 1907. Marsteller & Killman produced stoves, cooking utensils, food containers, and aluminum bottles. In 2017, the Vaude Group took over Red Chili, a producer mainly of climbing shoes and other climbing garments. Red Chili is now part of Edelrid.[6]

VAUDE is the official outfitter of the climbing association German Alpine Club since 2002.[7]

Corporate social responsibility and environmental protection

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In 2014, VAUDE published its first corporate responsibility report established in accordance with the guidelines of the Global Reporting Initiative.[8] Since 2010, the company is a member of the Fair Wear Foundation, an organisation which is seeking to improve working conditions in the textile industry.[9] To ensure a manufacturing process which is as environmentally friendly and safe as possible, VAUDE applies the bluesign production standard.[10] The company headquarter in Tettnang is climate neutral.

In 2015, VAUDE was one of six companies nominated for the Financial Times' Boldness in Business Award in the category Corporate Responsibility/Environment.[11] At the end of the year, VAUDE has won the first place in the category Germany's Most Sustainable Brand of the German Sustainability Award.[12] VAUDE obtained numerous further awards in the area of environmental protection and sustainability.[13]

Regional activities include the running of the company-owned creche for about 30 children,[14] and the take over of the local public swimming pool, to save it from being closed.[15]

VAUDE recommends and is a reseller of Nikwax detergents and waterproofing products which are environmentally friendly because they are water-based, solvent-free and fluorocarbon-free (without the GHS09: Environmental hazard symbol).[16][17]

Largely adhering to the Economy for the Common Good, VAUDE publishes an additional balance sheet based on its criteria.[18]

In 2019, VAUDE was among the first batch of companies to obtain the newly created Green Button which is an official certificate bestowed by the German government to indicate high ecological and social standards.[19]

The company is a supporter of the foundation Development and Climate Alliance which helps companies and other organisations in becoming climate neutral.[20] The company has achieved complete climate neutrality at the beginning of 2022.[21]

VAUDE Academy

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The VAUDE Academy for sustainable business offers consulting services to companies that want to become more sustainable or develop a sustainble business. During the first two years of its existence, the Academy is being supported by the German Federal Environmental Foundation.[22]

Support for refugee employees

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Vaude is one of the founding companies of the association Bleiberecht durch Arbeit (Right of Residence through Work), established in 2018, which promotes the granting of right of residence for refugees with permanent employment contract. Due to the scarcity of skilled labour, Vaude would suffer considerable economic damage had their refugee employees to return to their countries of origin.[23] Numerous companies face the same problems and thus joined the association.[24]

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  • Headquarters in Obereisenbach, 2016 
    Headquarters in Obereisenbach, 2016
  • Climbing area at the headquarters, 2016 
    Climbing area at the headquarters, 2016
  • Headquarters in 2013 
    Headquarters in 2013
  • VAUDE Asymmetric backpack 
    VAUDE Asymmetric backpack
  • VAUDE Neyland Jacket 
    VAUDE Neyland Jacket
  • Bags by VAUDE from 2009 
    Bags by VAUDE from 2009

VAUDE-sponsored athletes (past and present)

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VAUDE-sponsored teams, athletes and events include:[25]

References

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  1. ^ vaude.com: About us
  2. ^ "VAUDE | History". www.vaude.com. Archived from the original on 2013-06-18.
  3. ^ "VAUDE CSR-Report – Organizational Profil".
  4. ^ "VAUDE | About us". www.vaude.com. Archived from the original on 2015-12-13.
  5. ^ edelrid.com: [1]
  6. ^ "Red Chili sold to Edelrid: Stefan Glowacz announces merger with Vaude Group". Retrieved 2024-01-10.
  7. ^ e.V. (DAV), Deutscher Alpenverein. "VAUDE". services.alpenverein.de.
  8. ^ "VAUDE CSR-Report – Sustainability Report".
  9. ^ See the documents relating to VAUDE on the fairwear.org website.
  10. ^ "List of the brands being part of bluesign".
  11. ^ List of nominees retrieved 28 October 2015.
  12. ^ Internet Portal Innovation in Textiles, 1 December 2015.
  13. ^ See sustainability report.
  14. ^ As stated on the creche's website
  15. ^ Interview with Antje von Dewitz on the Family Capital website; retrieved 8 March 2015.
  16. ^ "Care". www.vaude.com.
  17. ^ VAUDE CSR-Report – Proper maintenance and care
  18. ^ Cfr. the sustainability report.
  19. ^ Green Button website, 4 April 2021.
  20. ^ "VAUDE Sport GmbH & Co. KG - Stiftung Allianz für Entwicklung und Klima".
  21. ^ Website of the organisation myclimate, published on 19 January 2022.
  22. ^ "Sustainable management: our portfolio". VAUDE Academy.
  23. ^ Germany Trained and Hired Asylum Seekers, Then Started Deporting Them, article by Melissa Eddy in the New York Times, 1 April 2019.
  24. ^ Cfr. VAUDE Sustainability Report
  25. ^ "VAUDE Stories". www.vaude.com.
  26. ^ "Press release, in German".
  27. ^ Website of the tour
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