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Miss Samoa or (Miss Universe Samoa) is a national beauty pageant in Samoa. Beginning in 2024, the new formation of Miss Universe Samoa will serve as the national contest to select the representative for the Miss Universe pageant, marking the end of a 38-year absence from the competition.[1]

Miss Universe Samoa Organization
Formation1986
TypeBeauty Pageant
HeadquartersApia
Location
Membership
Official language
English
Samoan
Ownership
Leiataualesa Jerry Brunt
Websitemissuniversesamoa.com

History

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The Miss Samoa pageant was established and administered by the Samoa Visitors Association in late 1986 and handed over to the Samoa Visitors Bureau in 1996. The pageant was created in conjunction with tourism and has remained under its authority ever since. In 1987 the first Miss Samoa was crowned she was Ursula Elizabeth Curry who went on to represent Samoa in the first ever Miss South Pacific Pageant (name changed 2015 to Miss Pacific Islands). As years followed the winner of Miss Samoa under the guidance of the Samoan Tourism Authority went on to compete in the Miss South Pacific Pageant. In 1996 Verona Ah Ching made history being the first Miss Samoa to ever be crowned Miss South Pacific.

The Miss Samoa Pageant is an annual event dedicated to supporting opportunities for young Samoan women. The winner of pageant is given the opportunity to promote Samoa regionally and internationally as the face of Samoa and work as a national ambassador during her year reign, as of 2000 the Miss Samoa Pageant has been the finale of the annual Teuila Festival. In 2018 it was announced for the first time in the 32-year history of the pageant it will be held and hosted in the big island of Savai’i later that year Sonia Piva was crowned Miss Samoa 2018 making history being the first and only winner to be crowned in Savai’i.

In a history making decision by Samoa Tourism Authority the owners of the Miss Samoa Pageant, it was announced that there will be no the Miss Samoa Pageant for the year of 2020 due to the coronavirus pandemic months before the scheduled Miss Samoa 2020 pageant in September. Fonoifafo McFarland-Seumanu the Miss Samoa and Miss Pacific Islands 2019/2020 is first and only Miss Samoa to extend her reign spanning over a two-year period in the entire history of the pageant.

Titleholders

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Miss Samoa

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Before 1997 Samoa named Western Samoa and debuted at Miss World in 1977, Miss Universe in 1981, and Miss Pacific Islands in 1993 (or previously, Miss South Pacific).
Year Miss Samoa Notes
1977 Ana Decima Schmidt Wearing "Western Samoa" at Miss World 1977: the Miss Samoa winners set to Miss World from 1977 to 1980
1978 Rosalina Sapolu
1979 Danira Leilani Schwalger
1980 Liliu Tapuai
1981 Lenita Marianne Schwalger Wearing "Western Samoa" at Miss Universe 1981: the Miss Samoa winners set to Miss Universe from 1981 to 1986
1982 Ivy Warner
1983 Falute Mama Aluni
1984 Lena Slade
1985 Tracey Mihaljevich
1986 Tu'iamanu'ula Kaye Hunt
1987 Ursula Elizabeth Curry Withdrew from Miss Universe, the main winner allocated to Miss World 1987
1988 Tualagi Keil
1989 Ainslie Fitisemanu
1990 Tapa’au Folasa Samoa
1991 Sina Greevy
1992 Soloia Meleisea
1993 Yolande Mareta Craig Debuted at Miss South Pacific as "Western Samoa"
1994 Liliolevao Malietoa
1995 Marie Enosa
1996 Verona Ah Ching Miss South Pacific
1997 Mary-Jane Moe Mckibbin Miss South Pacific
1998 Cheri Moana Robinson Miss South Pacific
1999 Taralina Gae'e
2000 Petra Suhren
2001 Manamea Apelu Miss South Pacific
2002 Anita Jamieson
2003 Punipuao Cilla Brown
2004 Saifaleupolu Tamasese
2005 Falute Sauvao Vaauli
2006 Poinsettia Taefu
2007 Sherry Natalie Elekana
2008 Gwendolyn Tuaitanu
2009 Talofa lava Jacinta Bourne Resigned
2010 Jolivette Menime Ete
2011 Olevia Ioane
2012 Janine Nicky Tuivaiti Miss South Pacific
2013 Susana Fanueli
2014 Latafale Auva'a Miss South Pacific
2015 Ariana Taufao
2016 Priscilla Olano
2017 Alexandra Iakopo
2018 Sonia Piva
2019 Fonoifafo Mcfarland-Seumanu Miss Pacific Island
2022 Haylanni Pearl Mataupu Kuruppu Designated as Miss Global Samoa 2023
2023 Moemoana Safa'ato'a Schwenke Miss Pacific Island

2024 -2025

2024 Litara Loma Leilani Ieremia-Allan

Miss Universe Samoa

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Below is the Miss Universe Samoa competition began 2024.
Year Miss Universe Samoa District
2024 Haylanni Pearl Mataupu Kuruppu [2]

Samoa at international pageants

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Miss Universe Samoa

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  •   : Declared as Winner
  •   : Ended as runner-up or top 5/6 qualification
  •   : Ended as one of the finalists or semi-finalists
  •   : Ended as special awards winner
On occasion, when the winner does not qualify (due to age) for either contest, a runner-up is sent.
Year District Miss Samoa Placement at Miss Universe Special awards Notes
Leiataualesa Jerry Brunt directorship — a franchise holder to Miss Universe from 2024
2024 Tuamasaga Haylanni Pearl Mataupu Kuruppu [2] Unplaced
Samoa’s Annual National Teuila Festival directorship — a franchise holder to Miss Universe between 1981—1986
Did not compete between 1987—2023: Before 1997, Samoa competed as Miss Western Samoa at Miss Universe competition.
1986 Tuamasaga Tu'iamanu'ula Kaye Hunt Unplaced
1985 Tuamasaga Tracey Mihaljevich Unplaced
1984 Tuamasaga Lena Slade Unplaced
1983 Tuamasaga Falute Mama Aluni Unplaced
1982 Tuamasaga Ivy Warner Unplaced
1981 Tuamasaga Lenita Marianne Schwalger Unplaced

Wins by district

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District Titles Years
Tuamasaga 1 1981, 1982, 1983, 1984, 1985, 1986, 2024

Miss Samoa Regional Pageant Winners

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Winner of Miss Samoa Regional Pageant from outside of Samoa such as Miss Samoa New Zealand, Miss Samoa Australia, Miss Samoa Victoria, Miss Samoa New South Wales and Miss Samoa USA.

Color keys

  •   : Declared as Winner
  •   : Ended as runner-up or Top 5/6 qualification
  •   : Ended as one of the Finalists
  •   : Ended as one of the Semi-finalists
  •   : Ended as special awards winner
Year Name Regional Pageant Placement at Miss Samoa
2024 Epiphanyetaline Agalelei Vaomua Wright Miss Samoa New South Wales Unplaced
Tanara Sue Fa'amausili Miss Samoa Hawaii Unplaced
Anastasia Pagostar Maiai Miss Tausala America Unplaced
Chantelle Tautunuafatasi Miss Samoa Victoria Unplaced
So'otuli Ausage Pepe Miss Samoa Queensland Unplaced
Josephina Fa'atupufilemu Lealaitafea Miss Samoa USA Unplaced
Precious Mirama Tusega Miss Samoa New Zealand Unplaced
2023
Moemoana Safa'ato'a Schwenke Miss Samoa New South Wales Winner
Cherish Faamanu Manai Miss Samoa New Zealand Unplaced
2022
Haylanni Pearl Mataupu Kuruppu Miss Samoa Melbourne Winner
Shilohm Vaeluaga Filipi Miss Samoa New Zealand 1st Runner Up
Olivia Grace Unasa Siaosi Miss Samoa Victoria 3rd Runner Up
Jessika Laletupu Ki Miss Samoa Los Angeles Unplaced
Valentine Tanya Tago Miss Samoa New South Wales Unplaced
2019
Fonoifafo Mcfarland-Seumanu Miss Samoa New Zealand Winner
Fetui Tuetue Miss Samoa New South Wales 1st Runner Up
Trinity Rosalind Robertson-Asuega Miss Samoa Los Angeles 2nd Runner Up
Latisha Sialaloa Miss Samoa Melbourne 3rd Runner Up
Tiafau Zahriya Leaoasoma Miss Samoa Victoria 4th Runner Up
Shecki’nah Hadfield-Tooala Miss Samoa Australia Unplaced
2018
Cecilia Tufuga Fatu Miss Samoa New Zealand 1st Runner Up
Retalila Temareti Miss Samoa New South Wales 3rd Runner Up
Erin Noelani Taefu Miss Samoa Australia 4th Runner Up
Norah Aloiai Miss Samoa Victoria Unplaced
Lanuola Giselle Price Miss Samoa Melbourne Unplaced
2017
Fasi Faitafa Liolevave Miss Samoa New South Wales 1st Runner Up
Adele Faaosofia Miss Samoa Victoria 2nd Runner Up
Natalie Leitulagi Toevai Miss Samoa New Zealand 4th Runner Up
Hopelynn Aisi Toloa Miss Samoa Australia Unplaced
2016
Naomi Eta Fruean Miss Samoa New Zealand 3rd Runner Up
Tayla Scanlan Miss Samoa New South Wales 4th Runner Up
Miriama Meafou Miss Samoa Australia 1st Runner Up
2015
Ariana Phillipa Taufao Miss Samoa Australia Winner
Tuutasioaiga Jessica Taulaga Miss Samoa New South Wales 1st Runner Up
Christina Taefu Miss Samoa New Zealand 2nd Runner Up
2014
Latafale Auva’a Miss Samoa New Zealand Winner
Tusipepa Sandra Lilomaiava Miss Samoa Australia Unplaced
2013
Muliagatele Renera Thompson Miss Samoa Australia 1st Runner Up
Margaret Sarona Scott Miss Samoa New Zealand Did Not Compete
2012 Penina Maree Paeu Miss Samoa New Zealand Did Not Compete
Mary Paklieata Pilia’e Tomasi Greatz Miss Samoa Australia Did Not Compete
2011 Metotisi Komiti Fa’alavaau Miss Samoa New Zealand Did Not Compete
Rebecca Sutherton Miss Samoa Australia Did Not Compete
2010
Maree Angelica Wright Miss Samoa New Zealand 1st Runner Up
Sallie Wulf-Peterson Miss Samoa Australia 2nd Runner Up
2009
Tuisaleia Hope Pomele Miss Samoa USA 1st Runner Up (later crowned Miss Samoa)
Grace Schmidt Alai Miss Samoa Australia
Christina Fa’afili Miss Samoa New Zealand
2008
Gwendolyn Pona Tuaitanu Miss Samoa USA Winner
Amiley Faleafaga Miss Samoa New Zealand
2007
Sherry Elekana Miss Samoa New Zealand Winner
Roseanna Pedebone Miss Samoa Australia
2006 Josie Fuimaono-Sapolu Miss Samoa New Zealand
Loretta Marina Frost Miss Samoa Australia
2005 Merelina Saseve Miss Samoa New Zealand
Rosina Paulo Miss Samoa New South Wales
2004 Dorian Scanlan Miss Samoa New Zealand
2003 Rosemary Tuaimalo Miss Samoa New Zealand
2002 Ronna Seyleck-Lee Miss Samoa New Zealand
2001 Jody Jackson Miss Samoa New Zealand
Adeline Amituanai Miss Samoa Australia
2000 Elaine Ward Miss Samoa New Zealand
1999 Susana Talagi Miss Samoa New Zealand
Gina Tafea Miss Samoa Victoria, Miss Samoa Australia
1998 Cherish Fitisemanu Miss Samoa Australia
1997 Susan Pa’u Miss Samoa New Zealand
1996 Sovita Mauga Miss Samoa New Zealand
1995 Mary-Jane Moe Mckibbin Miss Samoa Australia
Roxanna Clark Miss Samoa New Zealand
1994 Sharon Iputau Miss Samoa New Zealand
1993 Lorna Meleisea Miss Samoa New Zealand
1992 Julia Toevai Miss Samoa New Zealand Did Not Compete
(Miss Pacific Islands 1992 Winner)
1991 Marceena Fris Miss Samoa New Zealand Did Not Compete
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Titleholders

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Color keys

Year Miss Samoa Miss South Pacific Placing Special Awards
2023 Moemoana Safa’ato’a Schwenke[3] Miss Pacific Islands 2024
4 Special Awards
    • Best Traditional Wear
    • Best Interview
    • Best Talent
    • People's Choice Award
2022 Haylani Pearl Mataupu Kuruppu[4] 1st Runner Up
1 Special Awards
    • Best Sarong
2019 Fonoifafo McFarland-Seumanu[5] Miss Pacific Islands 2019
2 Special Awards
    • Best Traditional Wear
    • Best Interview
2018 Sonia Piva[6] 2nd runner-up
1 Special Awards
    • Best Sarong Traditional Inspired Wear
2017 Alexandra Iakopo[7] 1st runner-up
4 Special Awards
    • Miss Personality
    • Best in Talent
    • Miss Internet
    • Best Interview
2016 Priscilla Olano[8] 3rd runner-up
1 Special Awards
    • Miss Personality
2015 Ariana Taufao[9] 1st runner-up
1 Special Awards
    • Best interview
2014 Latafale Auva'a[10] Miss Pacific Islands 2014
3 Special Awards
    • Best Sarong
    • Best Talent
    • Best Interview
2013 Susana Fanueli[11] 2nd runner-up
2 Special Awards
    • Miss Internet
    • Miss Photogenic
2012 Janine Nicky Tuivaiti[11] Miss South Pacific 2012
3 Special Awards
    • Best Traditional Wear
    • Best Talent
    • Miss Photogenic
2011 Olevia Ioane[11] unplaced
2010 Jolivette Menime Ete[11] 2nd runner-up
1 Special Awards
    • Miss Internet
2009 Tusisaleia Hope Pomele (Resigned)[12] 4th runner-up
Tavalea Nilon did not compete
Jacinta Bourne (Resigned)[13] did not compete
2008 Gwendolyn Tuaitanu[11] 1st runner-up
1 Special Awards
    • Miss Internet
2007 Sherry Natalie Elekana[11] 2nd runner-up
1 Special Awards
    • Miss Internet
2006 Poinsettia Taefu[11] 1st runner-up
3 Special Awards
    • Best Sarong
    • Miss National Tourism
    • Best Interview
2005 Falute Sauvao Vaauli[11] 2nd runner-up
1 Special Awards
    • Best Traditional Wear
2004 Saifaleupolu Tamasese[11] unplaced
2003 Punipuao Cilla Brown[11] 2nd runner-up
2002 Anita Jamieson[11] 3rd runner-up
1 Special Awards
    • Best Talent
2001 Manamea Apelu[11] Miss South Pacific 2001
6 Special Awards
    • Best Talent
    • Miss Internet
    • Best Sash Award
    • Best Coconut Award
    • Miss Photogenic
    • Best Float
2000 Petra Suhren[11] 1st runner-up
1 Special Awards
    • Best Traditional Wear
1999 Taralina Gae'e[11] 3rd runner-up
2 Special Awards
    • Best Coconut Award
    • Miss National Tourism
1998 Cheri Moana Robinson[11] Miss South Pacific 1998
1 Special Awards
    • Best Talent
1997 Mary-Jane Moe Mckibbin[11] Miss South Pacific 1997
1996 Verona Ah Ching[11] Miss South Pacific 1996
1995 Marie Enosa[14] unplaced
1994 Liliolevao Malietoa 1st runner-up
1993 Yolande Mareta Craig 4th runner-up
1992 Soloia Meleisea[15] unknown
1991 Sina Greevy unknown
1990 Tapa’au Folasa Samoa unknown
1989 Ainslie Fitisemanu unknown
1988 Tualagi Keil unknown
1987 Ursula Elizabeth Curry[16] unknown
1968 Tuifeamalo Schaafhausen[17] Did Not Compete

Samoa Pageants Representatives

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Renee Logova, Samoa candidate at Miss Grand International 2014

List of Samoan women who have represented Samoa during International and Regional Pageants.

Color keys

  •   : Declared as Winner
  •   : Ended as runner-up or Top 5/6 qualification
  •   : Ended as one of the Finalists
  •   : Ended as one of the Semi-finalists
  •   : Ended as special awards winner
Year Name International Pageant Placement Special Awards
2024 Anna-Li Pisa Tanuvasa Chou-Lee Miss Earth Unplaced
Haylani Pearl Mataupu Kuruppu Miss Universe Unplaced
2023 Haylani Pearl Mataupu Kuruppu Miss Global 1st Runner-Up
Tashana Opelu Face of Beauty International Top 15
  • 2nd Runner-Up - Teen Face of Beauty International
2019 Alalamalae Lata Miss World Unplaced
Rosevellaryn Brown Fane Miss Tourism World Unplaced
2018 Thelma Fetu Miss South Pacific Plus Australia Winner
Rebecca Sam Yung Miss Earth Unplaced
Sally Moe Miss Pageant Of The World Unplaced
Cyprian Fruean-Posesione Lady of Brilliancy International Pageant Unplaced
2017 Olivia Howman Miss Earth Unplaced
Cyprian Fruean-Posesione Mrs Worldwide Unplaced
2016 Josephine Mafoa Face of Beauty International Unplaced
  • Save the Mazaalai Award
2015 Latafale Auva'a Miss World Unplaced
  • Winner - Dances Of The World
  • 4th Runner-Up - Miss World Talent
  • Top 5 - Miss World Sports
  • Top 10 - Beauty With A Purpose
Tayla Jane Scanlan Face of Beauty International Unplaced
2014 Sophia Pilia’e-Smith Miss Tourism Planet Winner
Danielle Lelo Miss World Unplaced
Renee Logova[18] Miss Grand International Unplaced
Natasha Westropp Miss Earth Unplaced
Evelyn Vaigalu Face of Beauty International Unplaced
2013 Penina Maree Paeu Miss World Unplaced
2011 Helen Talipeau Supermodel of Asia Pacific 2011 Unplaced
2010 Danielle Lelo Miss Intercontinental Top 15
Faaselega Oloapu Miss Earth Unplaced
2009 Varuna Curry Miss Earth Unplaced
2006 Mililani Vienna Tofa Miss Earth Unplaced
  • Best National Costume
2005 Jospehine Elena Bernadette Meisake Miss Earth Unplaced
1988 Noanoa Hill Miss World Unplaced
1987 Ainslie Berking Miss World Unplaced
1986 Kasileta Joan Gabriel Miss World Unplaced
Tu'iamanu'ula Kaye Hunt Miss Universe Unplaced
1985 Angelie Achatz Miss World Unplaced
Tracey Mihaljevich Miss Universe Unplaced
1984 Ana Bentley Miss World Unplaced
Lena Slade Miss Universe Unplaced
1983 Theresa Thomsen Miss World Unplaced
Falute Mama Aluni Miss Universe Unplaced
1982 Lilly Caroline Hunt Miss World Unplaced
Ivy Warner Miss Universe Unplaced
1981 Juliana Curry Miss World Unplaced
Lenita Marianne Schwalger Miss Universe Unplaced
1980 Liliu Tapuai Miss World Unplaced
1979 Danira Leilani Schwalger Miss World Unplaced
1978 Rosalina Sapolu Miss World Unplaced
Palepa Sio Tauiliili Miss Universe Unplaced
1977 Ana Decima Schmidt Miss World Unplaced
Virginia Caroline Suka Miss Universe Unplaced
1976 Taliilani Ellen Letuli Miss Universe Unplaced
Darlene Jean Schwenke Miss Intercontinental Unplaced
  • Best National Costume
1975 Darlene Jean Schwenke Miss Universe Unplaced
1977 Anna Schmidt

References

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  1. ^ Sarafina Sanerivi, Sialai (2024-04-03). "Miss Universe Samoa launched". samoaobserver.ws. Retrieved 2024-05-16.
  2. ^ a b "Haylani is Miss Samoa Universe 2024".
  3. ^ Vaimoana Mase (11 September 2023). "New Miss Samoa crowned 26 years after her mother won same title". Archived from the original on 19 September 2023. Retrieved 19 September 2023.
  4. ^ "Haylanni crowned Miss Samoa 2022/2023". Archived from the original on 19 September 2023.
  5. ^ "MISS SAMOA 2019/ MISS PACIFIC ISLANDS 2020 - FONOIFAFO NANCY MCFARLAND-SEUMANU". Archived from the original on 19 September 2023.
  6. ^ "Sonia Piva is crowned 2018 Miss Samoa". Archived from the original on 19 September 2023.
  7. ^ "Miss House Of Gold, Alexandra Iakopo Is The New Miss Samoa". Archived from the original on 19 September 2023.
  8. ^ "Your new Miss Samoa". Archived from the original on 19 September 2023.
  9. ^ "New Miss Samoa is Miss Australia, Ariana Taufao". Archived from the original on 19 September 2023.
  10. ^ "Miss Samoa crowned Miss Pacific Islands". Archived from the original on 19 September 2023.
  11. ^ a b c d e f g h i j k l m n o p q "Miss Samoa Alumni here to stay". Archived from the original on 19 September 2023.
  12. ^ "Second runner up assumes Miss Samoa title". Archived from the original on 19 September 2023.
  13. ^ "Miss Samoa resigns after questions about her Samoan identity". Archived from the original on 19 September 2023.
  14. ^ "Third pageant win for student". Archived from the original on 19 September 2023.
  15. ^ "Former Beauties". Archived from the original on 19 September 2023.
  16. ^ "Digicel Miss Samoa Pageant Crowning Night". Archived from the original on 19 September 2023.
  17. ^ "Tuifeamalo (Tui) Schaffhausen". Archived from the original on 19 September 2023.
  18. ^ "Miss Renee Logova". 2014. Retrieved 19 September 2023 – via Internet Archive.
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