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Jade Picón Froes (Brazilian Portuguese: [ˈʒadʒi piˈkõ]; born 24 September 2001) is a Brazilian social media personality, model, businesswoman, and actress. She began her career as a child model, and rose to prominence in the mid-2010s after appearing in videos with her brother Leo Picon. In early 2022, Picon was a houseguest on the twenty-second season of Big Brother Brasil.[2] Later that year, she made her acting debut as Chiara Guerra in the Brazilian telenovela Travessia.

Jade Picon
Picon in 2022
Born
Jade Picón Froes

(2001-09-24) 24 September 2001 (age 23)[1]
São Paulo, Brazil
Occupations
  • Influencer
  • model
  • businesswoman
  • actress
Years active2016–present
YouTube information
LocationBrazil
Years active2017–2022
Genres
Subscribers2,7 million
Total views98.1 million
100,000 subscribers
1,000,000 subscribers
Instagram information
Years active2012–present
Followers21.9 million
TikTok information
Followers10.7 million
Likes224.7 million

Life and career

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Picon was born in the city of São Paulo on 24 September 2001, the youngest daughter of Carlos Picon, a businessman, and Monica Santini Froes, an agronomist. Her brother, Léo Picon, is a digital influencer, who was born in 1996. Jade started working as a photo model as a baby, dedicating herself to such a career until she was 7 years old. After that, she made appearances in videos and posts made by her brother on Orkut and YouTube, which got a lot of repercussion. This favored the career of Picon, who at the age of 13 already had his financial independence, and over the years had also gained millions of followers on his social networks. In 2019, she launched her own clothing brand, Jade² (also stylized as JadeJade). At age 20, Picon became a millionaire.[3]

In 2022, she was chosen for the twenty-second season of Big Brother Brazil. One of the participants of the "Celebrity" group, which brings together celebrities (already known in the media and by the public) invited directly by the program's team. She was the 7th eliminated with 84.93% of the votes in a wall against the actor and singer Arthur Aguiar and the biologist and teacher Jessilane, finishing in 14th place. Subsequently, Picon made her acting debut after being cast as Chiara Guerra in TV Globo's telenovela Travessia. There were criticisms around her casting, to which reviewers stated that she had no DRT or experience in the area of expertise.[4]

Filmography

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Year Title Role Notes Ref.
2022 Big Brother Brasil Herself (14th place) Season 22[5]
Travessia Chiara Guerra [6] -

Awards and nominations

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Award Year For Category Result Ref
Capricho Awards Capricho Awards 2020 Jade Picon Melhor Casal (with João Guilherme Ávila Won
Moda e Beleza Won
Meus Prêmios Nick 2018 Gata Trendy Won
Instagram Favorito Won
2020 Ship do Ano (com João Guilherme) Won
MTV Millennial Awards Brazil MTV Millennial Awards 2022 [7] Dupla de Milhões (com Léo Picon) Won
Ibest Awards 2022 Influenciador São Paulo 1º lugar
Prêmio Jovem Brasileiro Influencer Fitness Won
Melhor Participante de Reality Won
O Jovem Mais Estiloso do Brasil Won
Rainha do Insta Won
Prêmio RedeBBB Ship de Milhões (com Paulo André) Won
SEC Awards Estrela em Reality Show Won
Influencer do Ano Won

References

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  1. ^ "Jade Picon - Personalidades". Contigo!. 15 October 2022.
  2. ^ "Jade Picon é participante do BBB22; conheça!". Gshow. 15 October 2022.
  3. ^ "'Ansiedade a mil', diz Jade Picon sobre estreia como atriz em 'Travessia'". Uol. 15 October 2022.
  4. ^ "'Em Travessia, Jade Picon". Folha de São Paulo. 15 October 2022.
  5. ^ "'Jade Picon revela como escondeu ida ao BBB de família". Caras. 15 October 2022.
  6. ^ "É muito mágico viver isso', diz Jade Picon sobre estreia na TV como Chiara, em 'Travessia'". g1.globo.com. 15 October 2022.
  7. ^ "'Confira as categorias e indicados do MTV Miaw 2022". Estadao. 15 October 2022.
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