GAC Honda

Seeking to replace the loss-making^[7] of the Guangzhou Peugeot Automobile Company for a joint venture with another foreign car-maker, the government of Guangzhou established Guangzhou Honda Automobile Co Ltd with Honda, which beat out a number of rivals for the privilege,^[8] in May^[8] or July^[1] of 1998. GAC Honda launched its first model, an American version Accord in March 1999 along with its first 4S shop.^[7]

Making a product that the Chinese consumer had familiarity with through high quality imports as well as a pre-existing sales and service network for these cars may have contributed to the early success of GAC Honda.^[7] A recently failed joint venture between the Guangzhou Government and Peugeot (Guangzhou Peugeot Automobile Company) also helped to prepare the ground.^{[citation needed]}

Beginning in 2009, GAC Honda has distributed automobiles by ship—reducing secondary transport distances and transport losses while also being environmentally responsible.^[9] The company also uses rail and road transport.^[9]

In May 2024, Honda scales down production workforce in China.^[10]

Everus (Li Nian Chinese: 理念), GAC Honda's first China-only brand, is targeted at consumers in inland cities like Chaozhou and Lanzhou who can't afford its Honda-branded vehicles but desire the cachet and technological underpinnings foreign-tied brands offer.^[11] While it was the first China-only brand for any sino-foreign joint venture^[12] other, similar marques do exist such as the Dongfeng/Nissan Venucia.

The first Everus model, the S1 subcompact, was unveiled at the 2010 Guangzhou Auto Show.^[13] The S1 is based on an old model of the Honda City.^[13]

GAC Honda ranked highest in customer satisfaction with authorized dealer after-sales service according to the J.D. Power Asia Pacific 2009 China Customer Service Index Study.^[14]

• VE-1
• EA6

• Accord
• Avancier
• Breeze
• Crider
• Fit
• Integra
• Odyssey
• Vezel
• ZR-V
• e:NP1
• e:NP2
• Ye P7

• Everus S1 (2010–2013)

• Crosstour (2010–2015)
• City (2004–2019)

• CDX (2016–2022)
• RDX (2019–2022)
• TLX-L (2014–2020)

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  Honda Fit
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  Honda Crider
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  Honda Accord
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  Honda Vezel
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  Honda Breeze
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  Honda Avancier
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  Honda Odyssey
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  Everus VE-1
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  GAC-Honda EA6
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  Honda ZR-V
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  Honda Integra
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  Honda ZR-V eHEV
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  Honda e:NP1
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  Honda e:NP2

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  Honda City
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  Honda Crosstour
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  Everus S1
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  Acura TLX-L
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  Acura CDX
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  Acura RDX

• List of Honda assembly plants
• Dongfeng Honda

• Official website