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Chiliz is a blockchain platform developed by Maltese-based sports company Mediarex.[1] The Chiliz blockchain powers the Socios.com platform, which offers "fan tokens" to users, enabling them to participate in polls hosted by the clubs, or receive rewards and promotions.[2] The native token Chiliz is used to buy the fan tokens.[3] Alexandre Dreyfus is the CEO of Chiliz[4] and Beatrice Collet is the managing director.[5]

Chiliz
Denominations
Code$CHZ
Development
Original author(s)Alexandre Dreyfus
White paperwww.chiliz.com/Chiliz_Corporate-Product-profile-V9.pdf
Development statusActive
Developer(s)Mediarex
Ledger
Ledger startOctober 1, 2018; 6 years ago (2018-10-01)
Block explorerexplorer.chiliz.com
Website
Websitewww.chiliz.com//

History

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Chiliz was launched in 2018 by Maltese-based sports company Mediarex led by CEO Alexandre Dreyfus.[3] Members of the firm's advisory panel include Dr. Christian Mueller, InFront Sports’ vice president, strategy and business development, and Sam Li, Sina Sports’ head of strategic partnerships; with Perform Group's chief strategy officer of Perform Group, John Gleasure, also a shareholder of Mediarex. Other members of the advisory board are Fnatic's CEO Wouter Sleijffers and Team Vitality's CEO Nicolas Maurer.[6]

In June 2018, Chiliz raised $65 million in a round led by Binance with other reputed names in the industry like OK Blockchain Capital, FBG Capital, Ceyuan Ventures, and Bancor also investing.[6] In March 2021, the company announced it will invest $50 million in an expansion to the United States.[7]

Fan Tokens

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Background

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Fan tokens are digital coins created on the Chiliz blockchain that sports organisations provide to users via the app Socios.com.[8] This app allows users to vote on a variety of minor decisions, such as new facilities, kit designs, shirt numbers of new signings, celebration songs, and more.[9] Fan Tokens were first introduced in 2019, with football clubs Juventus and Paris Saint-Germain being the first clubs to launch their official tokens.[10] Sports clubs including Barcelona, Atletico Madrid, Manchester City, Inter, Arsenal, AS Roma, Galatasaray, Flamengo, Corinthians and 60 other teams have launched Fan Tokens through Socios.com.[11]

References

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  1. ^ Bassam, Tom (2018-06-19). "Mediarex launches blockchain club voting platform for soccer". SportsPro. Retrieved 2023-02-13.
  2. ^ "Jump Trading backs fan tokens startup Chiliz". Reuters. 2021-04-07. Retrieved 2023-02-13.
  3. ^ a b "A look at Chiliz: The blockchain behind PSG, Barca, Juventus and numerous other fan tokens". cnbctv18.com. 2022-08-09. Retrieved 2023-02-13.
  4. ^ "We explain who is behind Barcelona's third economic lever". MARCA. 2022-08-01. Retrieved 2023-02-18.
  5. ^ "chiliZ Blockchain Campus appoints MD". Times of Malta. 12 October 2018. Retrieved 2023-02-13.
  6. ^ a b "chiliZ raises $65 million from Binance, other organisations - Esports Insider". Esportsinsider. 2018-06-08. Retrieved 2023-02-13.
  7. ^ Evans, Simon (2021-03-02). "Soccer-Blockchain sports firm Chiliz to invest $50 million in U.S expansion". Reuters. Retrieved 2023-02-13.
  8. ^ "Fan tokens changing the face of Football". The Guardian Nigeria News - Nigeria and World News. 2022-05-12. Retrieved 2023-02-13.
  9. ^ "What are fan tokens?". MARCA. 2022-02-21. Retrieved 2023-02-13.
  10. ^ "Fan Tokens to become second largest source of revenue for sports industry". MARCA. 2022-02-01. Retrieved 2023-02-13.
  11. ^ "Football fans spending millions on club crypto-tokens". BBC News. 2021-12-10. Retrieved 2023-02-13.
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