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Boey

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For the Singaporean poet, see Boey Kim Cheng.

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Boey
BornCheeming Boey
(1978-04-12) 12 April 1978 (age 46)
Singapore
NationalityMalaysian
Area(s)Writer, Artist
Pseudonym(s)Boey
iamboey.com

Cheeming Boey (born 12 April 1978) is a Malaysian artist of Chinese descent. Primarily known only by his last name Boey, he is best recognised by his illustrations on foam coffee cups, his daily webcomic I Am Boey, and his autobiographical graphic novel When I Was A Kid.[1][2][3][4][5]

Early life and career

Boey was born in Singapore and grew up on a song bird farm in Malaysia. He initially went to the United States to study Advertising at the Academy of Art University (AAU) in San Francisco,[6] but later switched to Computer Animation. After graduation, Boey returned to AAU to teach in the Computer Animation department.[5] In 1999 he began working for game developer Blizzard Entertainment as a lead animator on Diablo II and Diablo III.[7][8][9] During that time, Boey briefly left Blizzard to work at Factor 5 on Lair.[10][11] Today Boey writes full-time and does freelance design work. His clients include; Mattel, Disney, 7-Eleven, Esquire, Vittoria Coffee, and draftfcb. He is also a travelling lecturer and has spoken at Ted X Weldquay. Boey currently has a weekly comic published in The Edge (Malaysia).

Projects

Graphic novel and webcomic

In 2007, Boey began a daily webcomic about the experiences of his day. He currently posts six days a week. Boey's book, When I Was A Kid, is meant to be a prequel to the blog of his adult life. In May 2012, When I Was A Kid became a local non-fiction best-seller in Malaysia.[3] He is currently focusing on distribution in Asia, but his book is available internationally through the Blurb website.[1] Boey published his second book "When I Was A Kid 2" in July 2013 and it was a success.

Coffee cup art

Boey began illustrating on polystyrene foam cups in Southern California; first because he had no paper, and then out of appreciation for the results.[5][12] Artist A Day selected Boey for Best Illustrator in 2011.[13][14] He has said he is inspired by artists such as Hokusai, Kieth Haring, Moebius, Lat, and Doraemon. Many of his pieces are also inspired by his travels and personal experiences. Today, his works are featured in galleries in the US and Asia.[4][5][15]

Start with Sharpie Campaign

In 2011, Sharpie took notice of Boey's cup art and featured him in their Start With Sharpie advertising campaign.[16][17] Director Shal Ngo's Sharpie commercial, Sharpie: Coffee Cups to Canvas, featuring Boey and his cup art, was a recipient of the 2012 TED Ads Worth Spreading award.[18][19][20][21][22][23][24]

Listing of selected work

Publications
  • I Am Boey (webcomic blog)
  • When I Was A Kid 1~5
  • I Am Boey (weekly comic through The Edge (Malaysia))
Gallery Presence
  • Coffee Cup Art
Video games

Awards

  • 1999 — Indies Film Award, Best Animated Short for "Olive"
  • 2001 — Academy of Interactive Arts & Sciences, Interactive Achievement Award, Game of the Year for Diablo II
  • 2012 — TED Ads Worth Spreading Award, Start With Sharpie
  • 2013 — Popular Books Malaysia, Readers' Choice Award
  • 2013 – New Man Magazine, Young Entrepreneurs nominee
  • 2013 – BMW and Men's Uno Malaysia, Men of Substance Award: Most Influential Artist of 2013
  • 2015 — Popular Books Malaysia, Readers' Choice

References

  1. ^ a b POP Club Magazine, May 2012 Archived 14 June 2012 at the Wayback Machine
  2. ^ When I Was A Kid
  3. ^ a b MPH Online Bestseller List for local non-fiction.
  4. ^ a b Samurais Squids Zombies and Daft Punk in Styrofoam interview by La Belle Nuage, Lost in a Supermarket, February 2012.
  5. ^ a b c d Coffee Cup as Canvas interview by Tom Berg, OC Register, June 2009.
  6. ^ Gui, Lennard. "Cheeming Boey reads When I Was A Kid 4 with real-time illustrations!". Star2.com. Retrieved 18 April 2017.
  7. ^ Diablo II – Lord of Destruction
  8. ^ Diablo II Credits
  9. ^ Diablo Battle Chest credits
  10. ^ Gamespot Lair credits
  11. ^ Metacritic Lair credits
  12. ^ Artist Interview by Connie Norman, February 2011.
  13. ^ Artist A Day, top rated artist in Newport Beach
  14. ^ Artist A Day
  15. ^ Styrofoam & Fine Art interview by Carolyn Edlund, Artsy Shark, February 2010.
  16. ^ "Sharpie's Start with Sharpie campaign". Archived from the original on 5 June 2012. Retrieved 1 June 2012.
  17. ^ "The Sharpie Blog: Cheeming Boey". Archived from the original on 15 October 2014. Retrieved 1 June 2012.
  18. ^ TED Ads Worth Spreading
  19. ^ TED Start with Sharpie
  20. ^ "Sharpie's webisode featuring Boey". Archived from the original on 20 August 2014. Retrieved 1 June 2012.
  21. ^ The Institute Archived 24 March 2012 at the Wayback Machine
  22. ^ Ad of the Day: Sharpie celebrates magic-marker artists like cup-doodler Cheeming Boey by Tim Nudd.
  23. ^ Capitalism Gone Right, vol 14: Styrofoam Cup Art For Sharpie, March 2012.
  24. ^ The Lucrative Styrofoam Cup Cartoons of Cheeming Boey Archived 7 April 2012 at the Wayback Machine by Andy Khouri, Comics Alliance, September 2011

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