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"Quality signaling through warranty & brand reputation."

Kunpeng Li, Dilip Chhajed, Suman Mallik (2010)

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DOI: 10.1109/SOLI.2010.5551626

access: closed

type: Conference or Workshop Paper

metadata version: 2021-11-25

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Kunpeng Li, Dilip Chhajed, Suman Mallik:
Quality signaling through warranty & brand reputation. SOLI 2010: 7-10

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