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"Digital Marketing knowledge transfer to a rule-based reasoning system for ..."

Fernando Perales et al. (2020)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2023-03-10

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  - electronic edition @ ceur-ws.org (open access)
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  dblp key:
  - conf/ruleml/PeralesMBCR20
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  - https://dblp.org/rec/conf/ruleml/PeralesMBCR20
Fernando Perales, Ignacio Martínez, Javier Bielsa, Jose Cabanillas, Francisco Rodríguez:
Digital Marketing knowledge transfer to a rule-based reasoning system for massive optimization of campaigns. RuleML+RR (Supplement) 2020: 120-132

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