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"Characteristics of Decision-Making for Different Levels of Product ..."
Min Hee Hahn, Do Young Choi, Kun Chang Lee (2012)
- Min Hee Hahn, Do Young Choi, Kun Chang Lee:
Characteristics of Decision-Making for Different Levels of Product Involvement Depending on the Degree of Trust Transfer: A Comparison of Cognitive Decision-Making Criteria and Physiological Responses. ACIIDS (3) 2012: 27-36
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