Understanding Trustworthiness Beliefs in Electronic Brokerage Usage

Authors

Nirup Menon, Texas Tech University
Prabhudev Konana, University of Texas at Austin
Glenn Browne, Texas Tech University
Sridhar Balasubramanian, University of Texas at Austin

Recommended Citation

Menon, Nirup; Konana, Prabhudev; Browne, Glenn; and Balasubramanian, Sridhar, "Understanding Trustworthiness Beliefs in Electronic Brokerage Usage" (1999). ICIS 1999 Proceedings. 63.
https://aisel.aisnet.org/icis1999/63