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Wcquidditch (talk | contribs) Changing short description from "ESPN Radio affiliate in Greenville, South Carolina, United States" to "Radio station in Greenville, South Carolina" |
Wcquidditch (talk | contribs) update licensee again, as Audacy exits bankruptcy |
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| city = [[Greenville, South Carolina]]
| area = [[The Upstate|Upstate South Carolina]]
| branding =
| frequency = {{frequency|1330|[[Hertz#SI_multiples|kHz]]}}
| translator = {{Radio Relay|97.7|W249DL|Greenville}} (relays [[WFBC-FM|WFBC-FM HD3]] Greenville)
| repeater = {{Radio Relay|950|[[WORD (AM)|WORD]]|[[Spartanburg, South Carolina|Spartanburg]]}}<br>{{Radio Relay|93.7|WFBC-FM HD3|Greenville}}
| airdate = {{start date and age|1924|11|23}} (Knoxville, Tennessee)<ref name="first">"Formal Opening of WFBC, First Baptist Church Radio Station Slated For Today", ''Knoxville (Tennessee) Sunday Journal and Tribune'', November 23, 1924, page 11-A</ref><br>{{start date and age|1933|5|3}} (Greenville)
| language = [[American English|English]]
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| coordinates = {{coord|34|51|18.00|N|82|25|24.00|W|type:landmark_region:US-SC}}
| callsign_meaning = "Word" (Y substitutes for the O, used in sister station [[WORD (AM)|WORD]])
| former_callsigns = WFBC (
| affiliations = {{ubl|[[BetQL
| owner = [[Audacy, Inc.]]
| sister_stations = {{hlist|[[WFBC-FM]]|[[WORD (AM)|WORD]]|[[WROQ
| licensee = Audacy License, LLC
| webcast = {{Audacy.com|thefanupstate}}
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In later years, WFBC was known for its top-40 format. In 1997, the station's call letters, which continue to be used by [[WFBC-FM]], were changed to WYRD. Until the format change from talk to sports on March 29, 2014,<ref>{{cite web|publisher=Inside Radio|date=March 29, 2014|title=Entercom launches new sports brand|archive-url=https://archive.today/20140329122406/http://www.insideradio.com/article.asp?id=2761183&spid=32061%23.Uza7XH3LfK5|url=http://www.insideradio.com/article.asp?id=2761183&spid=32061#.Uza6WPldU9Q|access-date=March 31, 2023|archive-date=March 29, 2014}}</ref> News Radio WORD carried Russ and Lisa, [[Mike Gallagher (political commentator)|Mike Gallagher]], [[Coast to Coast AM]], [[Rush Limbaugh]], [[Kim Komando]], [[Lars Larson]], [[Dave Ramsey]], [[Sean Hannity]] and Bob McLain. [[WYRD-FM]] now airs the talk format that was once simulcast on [[WORD (AM)]], and on the FM station starting in 2008.
WYRD and its associated FM translator signals became "ESPN Upstate" in February 2014. The station began with [[ESPN Radio]] programming, except during the afternoon [[drive time]] slot, which was hosted locally by Greenville-Spartanburg radio veteran Greg McKinney. Later in 2014, McKinney's show "The Huddle" moved to early afternoons, and Mark Sturgis took over the afternoon drive slot. McKinney retired from the station in January 2019, and the early afternoon show was taken over by Marc Ryan. Sturgis has had extended absences from the station for health reasons, and a variety of substitute hosts filled in.
On March 23, 2022, WYRD and its FM translators rebranded as "The Fan Upstate" and switched affiliations from ESPN Radio to [[CBS Sports Radio]] and [[BetQL Network]].<ref>[https://radioinsight.com/headlines/221750/espn-upstate-relaunches-as-the-fan/ ESPN Upstate Relaunches As The Fan] Radioinsight - March 23, 2022</ref>
==References==
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==External links==
*{{Official website|https://www.audacy.com/thefanupstate}}
*{{AM station data|34389|WYRD}}
*[https://licensing.fcc.gov/cgi-bin/prod/cdbs/forms/prod/getimportletter_exh.cgi?import_letter_id=52277 FCC History Cards for WYRD] (covering 1927-1979 as WFBC, originally in Knoxville, and later in Greenville)
*{{
*{{FXL|W249DL}}
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[[Category:1924 establishments in Tennessee]]
[[Category:1933 establishments in South Carolina]]
[[Category:Radio stations in South Carolina|YRD (AM)]]
{{SouthCarolina-radio-station-stub}}
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