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Update of information after the conclusion of latest edition of the festival. Updated the facts and put up some new pictures. Also cited new articles and got rid of old ones with dead links.
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{{Infobox recurring event
| name = Alcheringa, IIT Guwahati
| logo =Alcherlogo.png
| logo_caption = Official Alcheringa, 2014IIT Guwahati Logo
| image =
| caption =
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| next =
| participants =
| attendance = More than 70000 (in 20152016)
| area =
| budget =
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}}
 
'''Alcheringa''', popularly known as "'''Alcher'''", is the annual cultural festival of [[Indian Institute of Technology Guwahati|Indian Institute of Technology (IIT), Guwahati]]. It was startedStarted in 1996 by a group of students of [[IIT Guwahati]]. Since then, itAlcheringa has gonequickly onestablished toitself becomeas one of the biggest college level cultural events in Asia<ref name=":0">{{Cite web|url = http://www.pagalguy.com/articles/iit-guwahati-celebrates-20th-edition-of-alcheringa-39808921|title Alcheringa= isIIT conductedGuwahati towardscelebrates the20th endedition of Alcheringa - PaGaLGuY|website = www.pagalguy.com|access-date = 2016-04-12}}</ref><ref name=":1">{{Cite web|url = http://www.assamtimes.org/node/15859|title = Alcheriga 2016 from January every28 year{{!}} Assam Times|website = www.assamtimes.org|access-date = 2016-04-12}}</ref>. Spread over 3 days and 4 nights, itAlcheringa attractsis peopleconducted fromtowards allthe overend theof worldJanuary withevery year. With its spectacular events and competitions, Alcheringa attracts people from all over the world. The 2015twentieth edition, held from 29th28th to the 31st January<ref name=":2">{{Cite web|url = http://www.assamtimes.org/node/16239|title = IITG mega event Alcheringa starts from Jan 28 {{!}} Assam Times|website = www.assamtimes.org|access-date = 2016-04-12}}</ref><ref>{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/IIT-G-to-hold-annual-fest-from-January-28/articleshow/50712210.cms|title 1st= FebIIT-G to hold annual fest from January 28 - Times of India|website = The Times of India|access-date = 2016-04-12}}</ref>, witnessedmorewitnessed more than 70 events. Students from about 350400 colleges from all over the country participated and ana attendancefootfall of more than 70,000 people was estimated.<ref name=":3">{{citeCite newsweb|lasturl =Article http://www.pagalguy.com/articles/udaan-iit-guwahatis-social-initiative-to-educate-underprivil-39122252|firsttitle =The HinduUdaan: IIT Guwahati's social initiative to educate underprivileged children - PaGaLGuY|titlewebsite =Alcheringa 2014www.pagalguy.com|access-date draws= huge2016-04-12}}</ref> participationwas ofestimated.<ref culturalname=":0" enthusiasts/><ref name=":1" /><ref>{{Cite web|url = http://www.thehindupagalguy.com/todays-paperarticles/tpiit-national/alcheringaguwahati-2014home-drawsto-hugealcher-participation-of-cultural-enthusiasts/article5647565.ece32333780|accessdatetitle =18 MarchIIT 2014Guwahati- Home to Alcher - PaGaLGuY|newspaperwebsite =The Hinduwww.pagalguy.com|access-date =3 February 20142016-04-12}}</ref>
 
The four night cultural extravaganza also features many shows and performances by artists from all over the world. It also boasts of one of India’s most popular rock music contests: Rock-o-Phonix<ref name=":0" /><ref name=":1" /><ref name=":4">{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/Model-United-Nations-at-IIT-G-fest/articleshow/29792079.cms|title = Model United Nations at IIT-G fest - Times of India|website = The Times of India|access-date = 2016-04-12}}</ref><ref name=":5">{{Cite news|url = http://www.thehindu.com/todays-paper/tp-national/alcheringa-2014-draws-huge-participation-of-cultural-enthusiasts/article5647565.ece|title = Alcheringa 2014 draws huge participation of cultural enthusiasts|date = 2014-02-03|newspaper = The Hindu|language = en-IN|issn = 0971-751X|access-date = 2016-04-12}}</ref><ref name=":6">{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/Orphaned-Land-rocks-IIT-Guwahati/articleshow/11782575.cms?referral=PM|title = Orphaned Land rocks IIT-Guwahati - The Times of India|website = The Times of India|access-date = 2016-04-12}}</ref> among other popular competitions.
The four night cultural extravaganza also features many shows and performances by artists from all over the world. It also boasts of one of India’s best rock music contests: Rock-o-Phonix among other popular competitions.
==History==
<!--[[File:Eluveitie at Alcheringa 10.png|thumb|Border|400 px|Eluveitie Performing at Alcheringa 2010]] -->[[File:Sonu Nigam at Alcheringa .jpg|thumb|191x191px|Sonu Nigam performing at Alcheringa 2009]]
Alcheringa, derives its etymology from an Australian aboriginal mythology and translates to “The Eternal Dream-time”. It was started back in 1996 and has grown bigger and better every year since. In 2002, ‘Alcheringa: Yin and Yang’ the concept of four pro-nites was first introduced.
 
‘Alcheringa: Navras’ in 2006, hosted the festival’s first international act<ref name=":7">{{Cite web|url = http://www.assamtribune.com/scripts/details.asp?id=jan1110/City2|title = The Assam Tribune Online|website = www.assamtribune.com|access-date = 2016-04-12}}</ref>. In 2011,  Alcheringa’s landmark social initiative ‘Udaan - Giving flights to hope’<ref name=":3" /> was started.  'Alcheringa: Gamescape' (2016) was the twentieth edition of the cultural festival.
 
[[File:SEL at Alcheringa.jpg|thumb|192x192px|Shankar Ehsaan Loy at Alcheringa 2010]]
==History==
<!--[[File:Eluveitie at Alcheringa 10.png|thumb|Border|400 px|Eluveitie Performing at Alcheringa 2010]] -->
Alcheringa, derives its etymology from an Australian aboriginal mythology and translates to “The Eternal Dreamtime”. It was started back in 1996 and has grown bigger and better every year since. 'Alcheringa: Magnum Opus' (2015) was the nineteenth edition of the cultural festival.
{| class="wikitable"
!Year
!Theme
!Headlining Performances
|-
|2008
! Year !! Theme !! Headlining Performances
|Revel in Retro
|[[Shaan (singer)|Shaan]]<ref name=":7" /> performed at Crescendo and Juggernaut had [[Pin Drop Violence]]. [[Raghu Dixit|Raghu Dixit Project]]<ref name=":7" /> also performed.
|-
|2009
| 2002 || || In 2002, [[Parikrama]]<ref>{{cite news|last=Article|first=The Telegraph|title=Reference for Parikrama|url=http://www.telegraphindia.com/1040126/asp/guwahati/story_2826391.asp|newspaper=The Telegraph|date=25 January 2004}}</ref><ref>{{cite news|last=Article|first=The Assam Tribune|title=reference for parikrama|url=http://www.assamtribune.com/scripts/details.asp?id=jan1110/City2|accessdate=17 March 2014|newspaper=The Assam Tribune|date=11 January 2010}}</ref> performed at Juggernaut, the Rock night, and Grammy award winner Pt.[[Vishwa Mohan Bhatt]]<ref>{{cite news|last=Article|first=The Telegraph|title=reference for vishwa mohan bhatt|url=http://www.telegraphindia.com/1040126/asp/guwahati/story_2826391.asp|newspaper=The Telegraph|date=25 January 2004}}</ref><ref>{{cite news|last=Article|first=The Assam Tribune|title=reference for Vishwa Mohan Bhatt|url=http://www.assamtribune.com/scripts/details.asp?id=jan1110/City2|accessdate=17 March 2014|newspaper=The Assam Tribune|date=11 January 2010}}</ref> performed at Saaz, the classical night.
|Around The World In 3 Days
|[[Sonu Nigam]]<ref name=":1" /><ref name=":7" /> performed at Crescendo.
|-
|2010
| 2003 || || In 2003, Alcheringa saw a performance by the rock band [[Euphoria (Indian band)|Euphoria]]<ref>{{cite news|last=Article|first=The Telegraph|title=reference for euphoria|url=http://www.telegraphindia.com/1040126/asp/guwahati/story_2826391.asp|newspaper=The Telegraph|date=25 January 2004}}</ref><ref>{{cite news|last=Article|first=The Assam Tribune|title=reference for Euphoria|url=http://www.assamtribune.com/scripts/details.asp?id=jan1110/City2|accessdate=17 March 2014|newspaper=The Assam tribune|date=11 January 2010}}</ref> and the renowned santoor player Pt.[[Tarun Bhattacharya]] as the main attractions.
|Xtreme
|[[Shankar–Ehsaan–Loy|Shankar Ehsaan Loy]]<ref name=":1" /> at Crescendo and Swiss folk metal band [[Eluveitie|Eluveite]]<ref name=":8">{{Cite web|url = http://www.metalindiamagazine.com/news/orphaned-land-to-perform-at-iit-guwahatis-alcheringa-2012|title = Orphaned Land to perform at IIT Guwahati’s Alcheringa 2012 {{!}} MetalIndia Magazine|website = www.metalindiamagazine.com|access-date = 2016-04-12}}</ref><ref name=":1" /> at Juggernaut
|-
|2011
| 2004 || || Indian Ocean, Vayu, a classic rock band and Mito, an Indo-German fusion band
|Lights.Camera.Action
|[[RDB Rhythm Dhol Bass|RDB]] performed at Blitzkreig, Crescendo had [[KK (singer)|KK]] and fusion band [[Advaita (band)|Advaita]] at Saaz.
|-
|2012
| 2005 || Yin and Yang || Crescendo featured K.K. Juggernaut featured Mother Jane and Saaz had Pt. Bhajan Sapori & Pt. Sukhmoya Banerjee.
|Urban Odyssey
|Saaz had [[Anoushka Shankar]]<ref name=":1" /><ref>{{Cite web|url = http://www.india.com/topic/Anoushka-Shankar-Wright-Fest-Alcheringa/|title = Anoushka Shankar Wright Fest Alcheringa|website = India.com|access-date = 2016-04-12}}</ref><ref>{{Cite web|url = http://whatsthescene.com/tag/saaz/|title = Saaz {{!}} WhatsTheScene?|website = Whatsthescene|access-date = 2016-04-12}}</ref><ref name=":9">{{Cite web|url = http://nh7.in/indiecision/2012/02/02/anoushka-shankar-others-to-play-iit-guwahatis-alcheringa-2012/|title = Anoushka Shankar, Others to Play IIT Guwahati’s Alcheringa 2012 › NH7 {{!}} Discover new music and explore alternative culture from India and around the world|website = NH7|access-date = 2016-04-12}}</ref>, Crescendo had [[Javed Ali]]<ref name=":9" /> and Juggernaut had the Israeli death metal band [[Orphaned Land]]<ref name=":6" /><ref name=":8" /><ref name=":9" /><ref>{{Cite web|url = http://www.indianmusicrevolution.com/latest-news/Anoushka-Shankar-To-Perform-At-IIT-Guwahati-Festival2012.html|title = Anoushka Shankar To Perform At IIT-Guwahati Festival(2012)|last = Pravin|website = www.indianmusicrevolution.com|access-date = 2016-04-12}}</ref><ref>{{Cite web|url = http://www.india.com/topic/Anoushka-Shankar-Wright-Fest-Alcheringa/|title = Anoushka Shankar Wright Fest Alcheringa|website = India.com|access-date = 2016-04-12}}</ref>.
|-
|2013
| 2006 || Navras ||
|Parallel Paradise
In 2006 Alcheringa hosted its first international act: the Pakistani pop rock band [[Strings (band)|Strings]].<ref>{{cite news|last=Article|first=The Assam Tribune|title=reference for Strings|url=http://www.assamtribune.com/scripts/details.asp?id=jan1110/City2|accessdate=17 March 2014|newspaper=The Assam tribune|date=11 January 2010}}</ref><ref>{{cite web|last=video|first=Youtube|title=reference for Strings|url=https://www.youtube.com/watch?v=2AtY3AkTmRA|work=You Tube|accessdate=17 March 2014}}</ref>
|[[Mohit Chauhan]]<ref name=":10">{{Cite web|url = http://www.universityexpress.co.in/delhiuniversity/2014/01/alcheringa-the-annual-cultural-festival-iit-guwahati/|title = Alcheringa, The Annual Cultural Festival, IIT Guwahati - University Express|website = University Express|language = en-US|access-date = 2016-04-12}}</ref> performed at Crescendo Blitzkreig had Sunburn Live and Juggernaut had Irish rock band [[Frantic Jack]]<ref>{{Cite web|url = http://jenniferormsby.weebly.com/blog/frantic-jack-soar-to-new-heights|title = Frantic Jack ''Soar'' to new Heights|website = Jennifer Ormsby Freelance Journalist|access-date = 2016-04-12}}</ref>.
|-
|2014
| 2007 || Khalbali || Alcheringa hosted Remo Fernandes and Raghu Dixit
|Atlantis
|Juggernaut had [[Michael Angelo Batio]]<ref name=":4" /><ref name=":1" /><ref>{{Cite web|url = http://indianmusicmug.com/features/michael-angelo-batio-blazes-through-alcheringa-2014/|title = Michael Angelo Batio blazes through Alcheringa 2014 – IndianMusicMug|website = indianmusicmug.com|access-date = 2016-04-12}}</ref><ref>{{Cite web|url = http://whatsthescene.com/photograph/michael-angelo-batio-live-at-alcheringa-iit-guwahati/|title = Michael Angelo Batio live at Alcheringa, IIT Guwahati {{!}} WhatsTheScene?|website = Whatsthescene|access-date = 2016-04-12}}</ref>, Saaz had the Mexican [[Villalobos Brothers|Villalobos brothers]]<ref name=":10" /><ref name=":5" /><ref>{{Cite web|url = http://villalobosbrothers.com/event/alcheringa-2014-festival-2/|title = Alcheringa 2014 Festival|website = Villalobos Brothers|language = en-US|access-date = 2016-04-12}}</ref>, Crescendo had [[Shilpa Rao]]<ref name=":4" /><ref name=":5" /><ref name=":10" /> and Blitzkreig had Undying Inc on the Redbull Tour Bus<ref name=":5" /><ref name=":10" />.
|-
|2015
| 2008 || Revel in Retro || Indi-pop singer Shaan performed at Crescendo. Juggernaut had rock band Pin Drop Violence.
|Magnum Opus
|Crescendo had [[Lucky Ali]], Juggernaut had the Australian death metal band [[Ne Obliviscaris (band)|Ne Obliviscaris]]<ref name=":1" /> and Saaz had [[Shujaat Khan|Ustaad Shujaat Khan]].
|-
|2016
| 2009 || Around the World in 3 Days || Example
|Gamescape
|-
|Crescendo had [[Mika Singh]]<ref name=":0" /><ref name=":2" /><ref name=":11">{{Cite web|url = http://www.e-pao.net/epSubPageExtractor.asp?src=leisure.Rock_Concert.Alcheringa_IIT_Guwahati_is_back_with_a_bang_for_its_20th_Edition_2016|title = Alcheringa IIT Guwahati is back with a bang for its 20th Edition 2016|website = www.e-pao.net|access-date = 2016-04-12}}</ref> and Juggernaut had the Finnish folk metal band [[Korpiklaani|Korpikilaani]]<ref name=":0" /><ref name=":2" /><ref name=":11" /><ref name=":12">{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/IIT-G-to-hold-annual-fest-from-January-28/articleshow/50712210.cms|title = IIT-G to hold annual fest from January 28 - Times of India|website = The Times of India|access-date = 2016-04-12}}</ref>. Saaz had [[Amaan Ali Khan|Amaan]] and [[Ayaan Ali Khan]]<ref name=":0" /><ref name=":2" /><ref name=":11" /><ref name=":12" /> along with The Indian Jam Project.
| 2010 || Xtreme || the Swiss folk metal band [[Eluveitie]]<ref>{{cite web|last=Article|first=NH7|title=Eluveitie For IIT Guwahati's Alcheringa|url=http://nh7.in/indiecision/2010/01/27/eluveitie-for-iit-guwahatis-alcheringa/|work=nh7.in|publisher=Indiecision Staff|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Video|first=IBN Live|title=Brictom by Eluveitie @Alcheringa 2010 IITG|url=http://topic.ibnlive.in.com/saqib-saleem/videos/brictom-by-eluveitie-alcheringa-2010-iitg-ApMuHAha0QU-1949177.html|work=IBN Live|accessdate=18 March 2014}}</ref> gave the first performance from outside the subcontinent.
|-
| 2011 || Light, Camera, Action || Maestros Vinayak Chittar, Arnab Chakrabarty and Aditya Kalyanpur performed at Saaz and RDB performed at Blitzkrieg
|-
| 2012 || Urban Odyssey || Israeli progressive folk metal band [[Orphaned Land]]<ref>{{cite web|last=Article|first=Metal India|title=Orphaned Land to perform at IIT Guwahati's Alcheringa 2012|url=http://www.metalindiamagazine.com/news/orphaned-land-to-perform-at-iit-guwahatis-alcheringa-2012|work=metalindiamagazine.com|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=The Times of India|title=Orphaned Land rocks IIT-Guwahati|url=http://timesofindia.indiatimes.com/city/guwahati/Orphaned-Land-rocks-IIT-Guwahati/articleshow/11782575.cms?referral=PM|accessdate=18 March 2014|newspaper=The Times of India|date=6 February 2012}}</ref><ref>{{cite web|last=Article|first=NH 7|title=Anoushka Shankar, Others to Play IIT Guwahati's Alcheringa 2012|url=http://nh7.in/indiecision/2012/02/02/anoushka-shankar-others-to-play-iit-guwahatis-alcheringa-2012/|work=nh7.in|publisher=Indiecision Staff|accessdate=18 March 2014}}</ref> performed at Alcheringa. Along with that, Saaz featured the first ever Indian performance of [[Anoushka Shankar]],<ref>{{cite web|last=Article|first=NH 7|title=Anoushka Shankar, Others to Play IIT Guwahati's Alcheringa 2012|url=http://nh7.in/indiecision/2012/02/02/anoushka-shankar-others-to-play-iit-guwahatis-alcheringa-2012/|work=nh7.in|publisher=Indiecision Staff|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=The Times of India|title=Anoushka Shankar to perform at IIT-G fest|url=http://timesofindia.indiatimes.com/city/guwahati/Anoushka-Shankar-to-perform-at-IIT-G-fest/articleshow/11611092.cms|accessdate=18 March 2014|newspaper=The Times of India|date=24 January 2012}}</ref><ref>{{cite web|last=Saaz Archive|first=Whats The Scene|title=Anoushka Shankar at Saaz, Alcheringa 2012, IIT Guwahati|url=http://whatsthescene.com/tag/saaz/|work=whatsthescene.com|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Article|first=India.com|title=Anoushka Shankar Wright Fest Alcheringa|url=http://www.india.com/topic/Anoushka-Shankar-Wright-Fest-Alcheringa.html|work=india.com|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Article|first=Indian Music Revolution|title=Anoushka Shankar To Perform at IIT-Guwahati Festival(2012)|url=http://www.indianmusicrevolution.com/latest-news/Anoushka-Shankar-To-Perform-At-IIT-Guwahati-Festival2012.html|work=indianmusicrevolution.com|publisher=Pravin|accessdate=18 March 2014}}</ref> the world-renowned sitar player. In 2013, the Irish rock band [[Frantic Jack]]<ref>{{cite news|last=Article|first=Offaly Express|title=Offaly band 'Frantic Jack' rock India|url=http://www.offalyexpress.ie/what-s-on/arts-culture-entertainment/offaly-band-frantic-jack-rock-india-1-4780519|accessdate=18 March 2014|newspaper=Offaly Express|date=12 February 2013}}</ref><ref>{{cite web|last=Article|first=weebly.com|title=Frantic Jack ''Soar'' to new Heights|url=http://jenniferormsby.weebly.com/1/post/2013/02/frantic-jack-soar-to-new-heights.html|work=weebly.com|publisher=Jennifer Ormsby|accessdate=18 March 2014}}</ref> performed at the festival.
|-
| 2013 || Parallel Paradise || Blitzkrieg featured Sunburn Campus Live and Juggernaut had Irish rock band Frantic Jack.
|-
| 2014 || Atlantis || Alcheringa went a notch higher, with a landmark performance by the legend [[Michael Angelo Batio]]<ref>{{cite news|last=Article|first=The Times of India|title=IIT-Guwahati readies for annual festival|url=http://timesofindia.indiatimes.com/city/guwahati/IIT-Guwahati-readies-for-annual-festival/articleshow/29522234.cms|accessdate=18 March 2014|newspaper=The Times of India|date=29 January 2014}}</ref><ref>{{cite web|last=Article|first=Whats The Scene|title=Michael Angelo Batio live at Alcheringa, IIT Guwahati|url=http://whatsthescene.com/photograph/michael-angelo-batio-live-at-alcheringa-iit-guwahati/|work=whatsthescene.com|publisher=Nisith Bharali|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Article|first=The Score Magazine|title=On the fourth night of @alcheringaiitg, shredder Michael Angelo Batio will be live on 'Juggernaut'|url=http://skore.in/post/74159224103/on-the-fourth-night-of-alcheringaiitg-shredder|work=skore.in|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=The North East Times|title=Guitar wizard Michael Angelo Batio to perform at IIT's Alcheringa|url=http://net.glpublications.in/epaperpdf//2812014//2812014-md-hr-3.pdf|accessdate=18 March 2014|newspaper=The North East Times|date=28 January 2014}}</ref><ref>{{cite news|last=Article|first=University Express|title=Alcheringa, The Annual Cultural Festival, IIT Guwahati|url=http://www.universityexpress.co.in/delhiuniversity/2014/01/alcheringa-the-annual-cultural-festival-iit-guwahati/|accessdate=18 March 2014|newspaper=University Express|date=26 January 2014}}</ref><ref>{{cite web|last=Article|first=NME|title=Michael Angelo Batio to usher in a shredfest at IIT Guwahati's Alcheringa|url=http://www.nme.in/michael-angelo-batio-to-usher-in-a-shredfest-at-iit-guwahatis-alcheringa/|work=nme.in|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Article|first=Indian Music Mug|title=Michael Angelo Batio blazes through Alcheringa 2014|url=http://indianmusicmug.com/features/michael-angelo-batio-blazes-through-alcheringa-2014/|work=indianmusicmug.com|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Video|first=You Tube|title=Alcheringa Atlantis 2014 – Michael Angelo Batio [Double-Guitar] [LIVE @ IIT Guwahati]|url=http://www.youtube.com/watch?v=YnENARAkuu8|work=youtube.com|publisher=Vishal Anand|accessdate=18 March 2014}}</ref> – the fastest guitar shredder in the world, the Bollywood singer [[Shilpa Rao]],<ref>{{cite web|last=Article|first=The Score Magazine|title=Crescendo' on 1st Feb at @alcheringaiitg with the sensational @shilparao11|url=http://skore.in/post/74717379147/crescendo-on-1st-feb-at-alcheringaiitg-with-the|work=skore.in|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=The North East Times|title=Guitar wizard Michael Angelo Batio to perform at IIT's Alcheringa|url=http://net.glpublications.in/epaperpdf//2812014//2812014-md-hr-3.pdf|accessdate=18 March 2014|newspaper=The North East times|date=27 January 2014}}</ref><ref>{{cite news|last=Article|first=The Times of India|title=Reference for Shilpa Rao|url=http://timesofindia.indiatimes.com/city/guwahati/Model-United-Nations-at-IIT-G-fest/articleshow/29792079.cms|accessdate=18 March 2014|newspaper=The Times of India|date=3 February 2014}}</ref> and the Mexican trio- [[Villalobos Brothers|The Villalobos Brothers]].<ref>{{cite web|last=Article|first=North East Calling|title=Villalobos Brothers arrive at Guwahati to perform at Alcheringa 2014|url=http://necalling.com/villalobos-brothers-arrive-at-guwahati-to-perform-at-alcheringa-2014/|work=necalling.com|accessdate=18 March 2014}}</ref><ref>{{cite web|last=Official Website|first=Villalobos Brothers|title=Alcheringa 2014 Festival|url=http://villalobosbrothers.com/event/alcheringa-2014-festival-2/|work=villalobosbrothers.com|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=University Express|title=Alcheringa, The Annual Cultural Festival, IIT Guwahati|url=http://www.universityexpress.co.in/delhiuniversity/2014/01/alcheringa-the-annual-cultural-festival-iit-guwahati/|accessdate=18 March 2014|newspaper=University Express|date=26 January 2014}}</ref> The surprise night i.e. Blitzkrieg featured Undying Inc, aboard the Red Bull Tour Bus,<ref>{{cite news|last=Article|first=The Hindu|title=Alcheringa 2014 draws huge participation of cultural enthusiasts|url=http://www.thehindu.com/todays-paper/tp-national/alcheringa-2014-draws-huge-participation-of-cultural-enthusiasts/article5647565.ece|accessdate=18 March 2014|newspaper=The Hindu|date=3 February 2014}}</ref><ref>{{cite web|last=Article|first=The Score Magazine|title=The #RedBullTourBus goes to IIT Guwahati later this month. Catch @UndyingInc at @alcheringaiitg on 31 Jan.|url=http://skore.in/post/73944668972/the-redbulltourbus-goes-to-iit-guwahati-later#disqus_thread|work=skore.in|accessdate=18 March 2014}}</ref><ref>{{cite news|last=Article|first=University Express|title=Alcheringa, The Annual Cultural Festival, IIT Guwahati|url=http://www.universityexpress.co.in/delhiuniversity/2014/01/alcheringa-the-annual-cultural-festival-iit-guwahati/|accessdate=18 March 2014|newspaper=University Express|date=26 January 2014}}</ref> on the last stop of its national tour.
|-
| 2015 || Magnum Opus || Juggernaut featured Australian symphonic death metal band Ne Obliviscaris. Saaz featured Ustaad Shujaat Khan. Crescendo had Lucky Ali and Blitzkrieg had Sunburn Campus. K-Pop boyband N-Sonic also performed.
|}
 
==Events==
[[File:Mohit Chauhan performing at Alcheringa'13.jpg|thumb|165x165px|Mohit Chauhan performing at Alcheringa 2013]]
===Pronites===
 
=== Pronites ===
[[File:Sonu Niigaam at Alcheringa.JPG|thumb|Sonu Nigam at Alcheringa]]
[[File:Mika at Alcher.jpg|left|thumb|196x196px|Mika Singh performing at Alcheringa 2016]]
 
Alcheringa features 4 enthralling pronites that encompass every genre and set the stage on fire every night of the event. The Pronites and Pro-shows have something for everyone and are categorized in 4 typesfestival:
* The classical night: Saaz
* The rock night: Juggernaut
* The Bollywood night: Crescendo
* The surprise night: Biltzkrieg.
[[File:Metastasisalcher.jpg|left|thumb|195x195px|Meta Stasis performing at Alcheringa 2016]]
Some of the famous Bollywood artists who have earlier performed in Alcheringa are [[Lucky Ali]], [[Sonu Nigam]], [[Shaan (singer)|Shaan]], [[Shankar Ehsaan Loy]], [[KK (singer)|K.K]], [[Mohit Chauhan]], [[Shilpa Rao]], [[Javed Ali]], [[Anoushka Shankar]], [[Vir Das]], [[Kalki Koechlin]].
[[File:Korpikilaaniatalcher.jpg|thumb|231x231px|Korpikilaani performing at Alcheringa 2016]]
 
Some notable Indian artists who have earlier performed in Alcheringa are [[Mika Singh]]<ref name=":0" /><ref name=":2" /><ref name=":11" />, [[Lucky Ali]], [[Sonu Nigam]]<ref name=":1" />, [[Shaan (singer)|Shaan]], [[Shankar Ehsaan Loy]]<ref name=":1" />, [[KK (singer)|K.K]]<ref name=":7" />, [[Mohit Chauhan]], [[Shilpa Rao]], [[Javed Ali]], [[Anoushka Shankar]], [[Vir Das]], [[Kalki Koechlin]], [[Amaan Ali Khan|Amaan]] and [[Ayaan Ali Khan]], The Indian Jam Project, Grammy winners [[Shujaat Khan|Ustaad Shujaat Khan]] and [[Vishwa Mohan Bhatt|Pandit Vishwa Mohan Bhatt]]<ref name=":1" /><ref name=":7" /><ref name=":13">{{Cite web|url = http://www.telegraphindia.com/1040126/asp/guwahati/story_2826391.asp|title = The Telegraph - Calcutta : Guwahati|website = www.telegraphindia.com|access-date = 2016-04-12}}</ref>, Undying Inc, [[RDB Rhythm Dhol Bass|RDB]], [[Remo Fernandes]]<ref name=":7" />, [[Raghu Dixit]]<ref name=":7" />, [[Euphoria (Indian band)|Euphoria]]<ref name=":7" /><ref name=":13" />, [[Indian Ocean (band)|Indian Ocean]]<ref name=":13" />, Vaayu<ref name=":13" />, Motherjane<ref name=":8" /> <ref name=":6" />[[Parikrama (band)|Parikrama]]<ref name=":7" /><ref name=":13" /> just to name a few.
Alcheringa has also seen many awe inspiring performances from foreign artists. In 2015, Australian progressive metal band Ne Obliviscaris and Korean pop band N-Sonic performed as a part of the Alcheringa World Carnival.
 
===Competitions===
 
The competitions held during Alcheringa are a platform for students hailing from colleges all over India to showcase their talent and win exciting prizes. The competitions are divided among modules and each module is concerned with a certain [[genre]] of art:
<!-- Deleted image removed: [[File:Electric Heels, Alcheringa.jpg|thumb|left|Electric Heels at Alcheringa 2012]] -->
 
====Dance====
 
The dance module comprises ''Electric Heels'', the prestigious [[group dance]] competition, ''Step-Up'', a knock-out style street dance battle, ''So You Think You Can Dance?'', a solo non-classical event, ''Navras'', a solo classical dance competition and ''Nach Baliye'', the couple dance event.
 
====Tarang(Music)====
 
The Music Module comprises ''Voice of Alcheringa'', a solo singing competition, also one of the most sought after events at '''Alcheringa''', ''Raga High'', Indian music competition between bands and ''Unplugged'', a Country Music competition without electrical amplification.
 
====Performing arts====
 
Under this module the various events include ''Theatrix'', a stage drama competition, a [[street play]] competition ''Halla Bol'', a stand-upcomedy event ''Why So Serious?'' and mime competition ''Mute''.
 
====Fine arts====
 
Events under this section of competitions include an on the spot collage making competition called ''The Big Picture'', a sketching competition called ''Stroke of Genius'', a T-shirt designing competition called ''Ink The Tee'' and a comic strip designing competition ''Comic Con''.
 
====Sports====
 
The sports module comprises ''5 on 5 Football'', ''3 vs 3 Basketball'' and ''Arm Wrestling competitions''.
<!-- Deleted image removed: [[File:Haute Couture, Alcheringa.jpg|thumb|right|Fashion show Haute Couture during Alcheringa 2013]] -->
 
Alcheringa has also seen many awe inspiring performances from foreign artists. [[Korpiklaani|Korpikilaani]], [[Eluveitie]], [[Ne Obliviscaris (band)|Ne Obliviscaris]], The [[Villalobos Brothers]], [[Frantic Jack]], Tiny Fingers, N-Sonic, [[Michael Angelo Batio]] and [[Orphaned Land]] have performed at the festival.
====Class Apart====
 
=== Competitions ===
This section includes:
[[File:Electricheels.jpg|thumb|232x232px|A performance during the finals of Electric Heels at Alcheringa 2016]]
• Rock-o-Phonix, a rock band competition which sees nationwide participation and is one of the biggest rock band completions in all of India. Winners of Rock-o-Phonix include Dark Carnage in 2012, The Urban Early Men in 2013 and UDX in 2014 and Reverse Tragedy in 2015.
Competitions at Alcheringa are a massive attraction for the youth all across the nation<ref>{{Cite web|url = http://archive.indianexpress.com/news/band-apposite/591312/|title = Band apposite - Indian Express|website = archive.indianexpress.com|access-date = 2016-04-12}}</ref>. Alcheringa hosts over 70 competitions. With huge prize money at stake, these competitions saw an overall participation of over 4000 people in Alcheringa 2016. The competitions are divided into eight modules each concerning a certain genre of art.
• Mr. and Mrs. Alcheringa, a contest that tests the participant's spontaneity, presentation, showmanship, charm and public speaking skills.
• Haute Couture, a fashion-based team event. The team has to put up a complete fashion show within a certain curtain-to-curtain time limit.
• Crossfade, a DJ-ing competition to spot emerging talents in the world of EDM.
• Roadiez, based on the hit reality TV show MTV Roadies, the event tests the guts and patience of participants, by providing them with a series of challenging tasks. The finalists are then tested for their personality and appeal in front of a huge audience, cheering and jeering in equal measure. Roadiez has the honour of having judges like Anamika Dutta and Kiri who have been participants in the earlier editions of MTV Roadies
 
Some of the landmark competitions held at Alcheringa every year are ''Electric Heels''<ref name=":0" />, the group dance competition, ''Voice of Alcheringa'', the solo singing competition, ''Halla Bol'', the street play competition, ''Rock-o-Phonix''<ref name=":0" /><ref name=":1" /><ref name=":5" />, the rock band competition, ''Mr. and Ms. Alcheringa''<ref name=":0" />, the personality contest, ''Crossfade'', the scratching competition and ''Haute Couture''<ref name=":0" />, the team based fashion event.
====Digital Arts====
 
These competitions have been associated with well-known artists and organisations from across the nation. The famous personality contest, ''Mr. and Ms. Alcheringa'' of 2016 was judged by Sahil Khattar and Ayushman Gupta from the Being Indian team. The competition has provided a platform to many talented models like the Miss India 2015 Contestant Praniti Rai Prakash, who got her initial success by being the first runner up in ''Ms. Alcheringa''.
A module including events to test the artistic talents using digital media. The events under this module are:
[[File:NBAjam at Alcher.jpg|left|thumb|195x195px|NBA Jam at Alcheringa 2016]]
• Custom Brush: a competition that urges participants to create works of art using the cursor.
''The Campus Princess'' is another beauty pageant of Alcheringa which started in its 20th edition, was conducted in association with the Miss India Organisation.<ref>{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/IIT-Guwahati-readies-for-annual-festival/articleshow/29522234.cms|title = IIT-Guwahati readies for annual festival - Times of India|website = The Times of India|access-date = 2016-04-12}}</ref> The Auditions for Campus Princess were judged by [[Miss Asia Pacific World]] 2013 Ms. [[Srishti Rana]]. Mute, the ''Mime'' competition was judged by Mr Moinul Haque, the esteemed winner of the Sangeet Natak Academy Award.
• Director’s Cut: a short film making competition
• Minimal Poster: a minimal poster designing competition.
• Snapthrillz: an online photography competition and a doodling competition Doodle Pad.
 
For the sports enthusiasts, the ''3 on 3 basketball'' event was conducted in association with [[National Basketball Association|NBA]] Jam in 2016. Sports module was filled with people participating in ''5 on 5 football, Gully Cricket'' and ''Arm-wrestling''.
====Alfaaz====
 
There were various events for the people proficient at speaking and expressing their views like ''Parliamentary Debate'' and ''Zephyr''. ''The Quiz Fest'' of Alcheringa,IIT Guwahati featured quizzes from various domains like India Quiz, MELA, Literature Quiz,etc.
The literary module of Alcheringa, Alfaazcontains the following events- Just a Minute, an extempore event wherein the participants' fluency in spoken English is put to test. Zephyr, an online creative writing competition which includes poetry and short-fiction writing competitions. Shipwreck, a competition that tests your convincing skills. QuizFest is a quizzing competition consisting of several theme based quizzes. Prominent quizmasters, such as Aryapriya Ganguly, Vijay Menon, Arnav Sinha, Chandrakant Nair and JN Ramanand, have presided over the event. Muse, a one-of-its-kind competition that puts to test the creativity, speaking skills and uniqueness of the participants.
[[File:Adcatalcheringa.jpg|thumb|147x147px|During the performance of Algeria Dance Company at Alcheringa 2015]]
 
=== World Carnival ===
'''Model United Nations, IIT Guwahati'''.
[[File:Ouzobazookaatalcher2016.jpg|left|thumb|Israeli psychedelic rock band Ouzo Bazooka perform at the World Carnival, Alcheringa 2016.]]
World Carnival is an initiative by Alcheringa to promote cultures from across the world here in the North-Eastern part of the country. Alcheringa has had artists like Ciorras and Fastest feet in Rhythm from the USA, [[Ne Obliviscaris (band)|Ne Obliviscaris]] and poet [[Omar Musa]] from Australia<ref name=":2" /><ref name=":11" />, Fasta Duo and Murray Molloy from Ireland<ref name=":12" />, beatboxer Rizumik from Portugal, rock bands Ouzo Bazooka<ref name=":2" />, Tiny Fingers and Orphaned Land from Israel.
 
Alcheringa has also had the jazz band Tropic Green from Singapore<ref name=":12" />, the Portuguese horn player Mickael Faustino<ref name=":12" />, the Algeria Dance Company from Malta, Hungarian flutist David Simon and pianist Janos Palojtay, the German Classical jazz performer Mito, alternate pop music band BETTY<ref name=":4" /> from the USA<ref name=":5" /> and English hypnotist Andrew Newton and extreme technical metal band Meta Stasis<ref name=":12" /><ref name=":2" /><ref name=":11" />.
In 2014, IIT Guwahati organised its first [[Model United Nations]], the first such conference in the state. The first version of the conference simulated The [[Disarmament and International Security Committee]] (DISEC) with the agenda "Responsibility to Protect."<ref>{{cite news|last=Article|first=The Times of India|title=Model United Nations at IIT-G fest|url=http://timesofindia.indiatimes.com/city/guwahati/Model-United-Nations-at-IIT-G-fest/articleshow/29792079.cms|accessdate=18 March 2014|newspaper=The Times of India|date=3 February 2014}}</ref>
===Informals===
 
== Campaigns ==
Informals are basically a set of informal and spontaneous events. The Informal events in Alcheringa include Crush, Blind Date, Eatopia, Bollywood Bug and Hai Dum on the informal stage. Online informal events consists of Entertainment Quiz, Alcher Feelings and Photo Con. A separate LAN Gaming event was also hosted in Alcheringa 2014.
===World Carnival===
 
=== Udaan ===
World Carnival is a section of Alcheringa designed to promote cultures across the world in India. Alcheringa has a history of having artists from various nations as in Michael Angelo Batio and The Fastest Feet in Rhythm from the US, Rizumik from Portugal, the Villalobos Brothers from Mexico, Ciorras from Ireland, Ish Theatre from Ireland, Giuliano Modarelli from Italy and Eluveitie from Switzerland.
Udaan is a social initiative by Alcheringa<ref name=":11" /> wherein the students of [[IIT Guwahati]] visit [[underprivileged]] children in various corners of India and light up a spark of hope within their innocent hearts. For the past five years since its inception in 2011, students of IIT Guwahati have reached out to various under-privileged children in [[villages]], [[orphanages]],[[slums]], special care homes. Udaan reached 52 cities in 2016<ref name=":3" /><ref>{{Cite web|url = http://www.freepressjournal.in/ujjainites-witness-alcher-an-iit-guwahati-cultural-fiesta-last-word-udaan-giving-flights-to-hope/264046|title = FP NEWS SERVICE Ujjain {{!}} Freepress Journal|website = www.freepressjournal.in|access-date = 2016-04-12}}</ref><ref>{{Cite web|url = http://timesofindia.indiatimes.com/city/guwahati/IITians-mentor-needy-kids/articleshow/11597265.cms|title = IITians mentor needy kids - Times of India|website = The Times of India|access-date = 2016-04-12}}</ref>.
The latest additions to this sparkling list were the Australian progressive metal band Ne Obliviscaris and Korean pop band N-Sonic thatperformed in 2015.
===Udaan===
 
=== North East Unveiled ===
Udaan is a social initiative by Alcheringa wherein the students of [[IIT Guwahati]] visit [[underprivileged]] children in various corners of India and light up a spark of hope within their innocent hearts. For the past three years since its inception in 2011, students of IIT Guwahati have reached out to various under-privileged children in [[villages]], [[orphanages]], [[slums]], special care homes etc.<ref>{{cite news|last=Article|first=The Times of India|title=IITians mentor needy kids|url=http://timesofindia.indiatimes.com/city/guwahati/IITians-mentor-needy-kids/articleshow/11597265.cms|accessdate=18 March 2014|newspaper=The Times of India|date=23 January 2012}}</ref>
The underlying idea of the campaign North-East Unveiled is to promote a shared identity of this part of the country with the rest other parts of the nation while promoting its tourism, food, general practices and removing any stereotypes about North East India. This was done by releasing a series of videos highlighting the above. The North East Social Entrepreneurship Summit and The North East Townhall Discussions were held during Alcheringa 2016<ref name=":2" /><ref name=":11" />.
===Muse===
 
== Sponsors and Past Associates ==
Muse IITG is an initiative by Alcheringa which provides the contestant with a platform to showcase his or her creativity and uniqueness. In Alcheringa-Magnum Opus, Muse IITG drew a participation of over 4000 students across 7 cities. There is no age limit and thus Muse IITG brings participation of school kids in Alcheringa.
Alcheringa has attracted sponsors diverse sectors. With the heavy footfall it attracts association with Alcheringa is a matter of prestige. Alcheringa has in the past associated with [[Wipro]]<ref name=":2" />, Hero, [[State Bank of India]], [[Indian Oil Corporation|Indian Oil]], [[Maruti Suzuki]], Ola, FastTrack, Daikin, Viber, Coca Cola, KitKat and Baskin Robbins just to name a few.
It is conducted in three phases, in the first phase the participants are given a 3-page form for a nominal fee. The form tests perceptibility, originality and vision. The shortlisted participants from the first phase move on to the second phase where they are invited to IIT Guwahati to face a series of challenges which test the participants’ eloquence, persuasiveness and passion. During the third and final level the participants experience a plethora of interactive sessions with an esteemed panel of artists. These sessions are aimed at shaping the brilliant minds of the participants’ to help them realize their tremendous potential as an artist.
 
In the media sector Alcheringa has been associated with the [[Red FM 93.5|RED FM]], The Telegraph, The Assam Tribune, Business India, North East Today, Metalbase India etc.
 
==References==
Retrieved from "https://en.wikipedia.org/wiki/Alcheringa_(festival)"