Shomi Patwary (born February 20, 1982, in Dhaka, Bangladesh) is a filmmaker,[1] and co-founder of the creative collective Illusive Media.[2] Shomi currently runs a production company with his wife Punom Patwary based out of New York City.
Shomi Patwary | |
---|---|
শমী পাটোয়ারী | |
Born | Shomi Patwary February 20, 1982 |
Occupation(s) | Designer, Artist, Director |
Years active | 2004–present |
Illusive Media
editWhile a student at Old Dominion University Patwary co-created the multimedia artists collective, Illusive Media, with his lifelong friend and classmate Philip Ly.[3] Initially the group began creating a web presence for underground artists, but later helped national acts like Sean Paul and N*E*R*D create an image that connected with a broader fan base.[4] As websites like MySpace began to lose its grip in the internet and bloggers became the dominant source of information, Shomi and Illusive Media began directing Music Videos giving bloggers exclusive content to certain artists. Through Illusive Media, Shomi has directed music videos for several artists, most notably A$AP Mob & Clipse.[5] Shomi Patwary with Illusive Media has directed videos for: Lupe Fiasco, Major Lazer, ASAP Rocky, Mark Ronson, Joey Badass as well as many others.
Shomi is known for his guerrilla style of directing and editing often shooting, editing and releasing a complete project on the fly over a few days time.[1] This allowed Illusive Media to remain more of an artists collective rather than a for-profit business making just enough money to keep the lights on and thus attracting attention from top musicians and record industry executives across the globe. Through Illusive Media, Patwary is also widely respected for often taking into account a musician's image and artistic input and putting his own spin on the project creating a truly collaborative process. He is often credited alongside other Illusive Media artistic collaborators such as Phil Ly (co-director), Abe Vilchez-Moran (Director), Robert Elliot Simmons (Special Effects), Tashfiq Patwary (Producer), Charley Feher (Videographer Designer), Paolo Obcemane (Videographer/Photographer/Video Editor) and Jay McCord (Producer/Director/Actor).[6] Shomi's younger brother, Tashfiq, is a member of the VERYRVRE production team which has produced tracks for the hip hop collective A$AP Mob and Santigold.
Haiti earthquake
editAfter the 2010 Haiti earthquake Shomi teamed up with Robert Simmons, Jay McCord, Kenna, Lupe Fiasco, and Mike Shinoda on the "Resurrection" music video to promote the "Music For Relief".[7] The song was written and the music video was directed for free with all proceeds going to aid the Haiti disaster through Music for Relief.[8]
KarmaloopTV & the FADER
editIn April 2012, Shomi was brought on board as an in-house music video director and television producer by Karmaloop.com's TV division.[9] Shomi has worked with KarmaloopTV to help build the television and music video brand and tie it in with the online retail giant's streetwear image. KarmaloopTV created a new division known as Karmaloop Media during the summer of 2012[1] Since taking the helm at Karmaloop, Patwary has shot videos for Beyoncé, ASAP Rocky, Diplo, Stalley, Wale, No Malice of the Clipse, and A-Trak. In 2014, Shomi left his appointment with Karmaloop to join the editorial team at the FADER magazine.[10] With the FADER he will oversee all video production as Senior Video Producer.
2016 Much Music Award nominations
editShomi Patwary was nominated in several categories in 2016's Much Music Awards for Belly's video "Might Not" featuring The Weeknd.[11]
Video of the Year
- Alessia Cara, "Here," Directed by Aaron A.
- Belly f. The Weeknd, "Might Not," Directed by Belly and Shomi Patwary
- Drake, "Hotline Bling," Directed by Director X
- Grimes, "Flesh Without Blood," Directed by Claire Boucher
- Shawn Mendes and Camila Cabello, "I Know What You Did Last Summer," Directed by Ryan Pallotta
Best Hip Hop Video
- Belly f. The Weeknd, "Might Not," Directed by Belly and Shomi Patwary
- Drake, "Hotline Bling," Directed by Director X
- Jazz Cartier, "The Valley/Dead or Alive," Directed by Kyle Sanderson
- John River, "Get Down," Directed by Abstrakte
- SonReal, "Whoa Nilly," Directed by Peter Huang
Best MuchFact Video
- Belly f. The Weeknd, "Might Not," Directed by Belly and Shomi Patwary
- Humans, "Water Water," Directed by Peter Ricq
- Majid Jordan f. Drake, "My Love," Directed by Common Good
- SonReal, "Whoa Nilly," Directed by Peter Huang
- Young Empires, "The Gates," Directed by Amos LeBlanc
Videography
edit2007
edit2009
edit- Clipse - "Doorman"
- Clipse, Kanye West, KAWS - "Kinda Like A Big Deal" (Webisode)
2010
edit- Nottz - "Shine So Brite"
- Clipse - "Freedom"
- Kenna feat Lupe Fiasco, Mike Shinoda of Linkin Park - "Resurrection"
- Lupe Fiasco - "I'm Beamin" [12]
- David Banner And 9th Wonder feat Heather Victoria - "Slow Down"
- Mansions on the Moon - "She Makes Me Feel"
2011
edit2012
edit- Diplo feat Nicky Da B - "Express Yourself" (Director of Photography)
- Stalley feat Wale - "Home To You" [14]
- A$AP Ferg - "Work" [15]
- ASAP Rocky, ASAP Ant, Flatbush Zombies - "Bath Salt" [16]
2013
edit- A-Trak feat Jim Jones, Juicy J, Flatbush Zombies, El-P - "Piss Test (Remix)"
- A$AP Ferg - Hood Pope
- Beyoncé - No Angel (Director of Photography)[17]
2014
edit- A$AP Rocky - Multiply[18]
- Major Lazer feat RDX - Lose Yourself (Director of Photography / Co-director)
- Major Lazer, Skrillex, Ezra Koenig (Vampire Weekend) - In Jamaica (Documentary)
- Mary J. Blige - Earlier That Day (The FADER Documentary)
- Vince Staples - Earlier That Day (The FADER Documentary)
- Trey Songz - Earlier That Day (The FADER Documentary)
- Jeremih - Jeremih Rides His Old Bus Route in Chicago (The FADER Documentary)
- Yung Lean - Goes Shopping In Brooklyn (The FADER Documentary)
2015
edit- A$AP Rocky - Jukebox
- Ty Dolla Sign feat. Charli XCX, Tinashe - Drop That Kitty [19]
- Mark Ronson feat. Keyone Starr - I Can't Lose [20]
- Keith Ape feat. Waka Flocka, Father, A$AP Ferg - IT G MA (Remix) [21]
- Goldlink - Sober Thoughts [22]
- Belly ft. The Weeknd - Might Not [23]
2016
edit- Pusha T - ft. A$AP Rocky, The-Dream - M.P.A.[24]
- A$AP Ferg ft. Future - New Level [25]
- A$AP Mob - Yamborghini High[26][27]
- A$AP Ferg ft. Big Sean - World Is Mine[28]
- Joey Badass - Devastated [29]
- Kaytranada ft Syd - You're The One [30]
- Kevin Hart aka Chocolate Droppa ft Trey Songz - Push It On Me [31]
- Goldlink - Fall In Love
2017
edit- A$AP Ferg ft. Remy Ma - East Coast [32]
- A$AP Ferg ft. A$AP Rocky, Rick Ross, Busta Rhymes, Dave East - East Coast (Remix) [33]
- Mountain Dew x NBA ft. Joey Badass - Victory (Courtside Project) [34]
- Shah Rukh Khan x Diplo - Phurrr[35]
- Jaden Smith - Watch Me [36]
- Desiigner ft. Gucci Mane - Liife [37]
- Tyga ft. Ty Dolla $ign - Move To LA [38]
- 24HRS ft. Wiz Khalifa, Ty Dolla $ign - What You Like [39]
- Vic Mensa ft. Pharrell, Pusha T - OMG [40]
2018
edit- Wu-Tang Clan - For The Children: 25 Years of Enter The Wu-Tang (36 Chambers) [41]
- Offset & Metro Boomin ft. Ric Flair - Ric Flair Drip [42]
- Diplo ft. Desiigner - Suicidal [43]
- Diljit Dosanjh - Big Scene [44]
- Belly ft. NAV - Maintain[45]
- Ava Max - Sweet But Psycho[46]
- Abir - Young & Rude
- Maxo Kream - Roaches
- Gashi ft DJ Snake, French Montana - Creep On Me
- Nghtmre ft. A$AP Ferg - Redline
2019
edit- NY Knicks - We Are New York (Commercial)
- Sony - 360 Audio (Commercial)
- Adidas, Highsnobiety - Night Shift (Commercial)
- Gentle Monster - 13 (Commercial)
- Seeb, Olivia O'Brien, Space Primates - Fade Out
- Madeon - All My Friends (Producer)
- Mariah Carey - All I Want For Christmas Is You (Photoshoot)
- A$AP Ferg ft. A$AP Rocky - PUPS
- Maxo Kream - Meet Again
- Abir - Reunion
2020
edit- Lil Tjay - Losses
- RMR - I'm Not Over You (Desus & Mero)
- Comethazine - No Front
- Boogie ft. Joey Bada$$ - Outside
2021
edit- Calboy ft. Lil Wayne - Miseducation
- Shy Glizzy ft. RMR - White Lies
- Rich The Kid - Richard Millie Patek
- Curated by Rico Nasty | New Classic Crocs Sandal (Commercial)
- DJ Clark Kent Shares His Biggest eBay Sneaker Shopping Tips (Commercial)
- Greetings From Orchard Beach With J Balvin (Desus & Mero)
- For the Culture: Bodega Boys Tour the Metropolitan Museum of Art (Desus & Mero)
- Yo-Yo Ma & the Bodega Boys Collab on Cellos, DMX & More (Desus & Mero)
- Good Wholesome Fun ft. Lil Nas X (Desus & Mero)
- Barry Jenkins on Trauma in Media & Auditioning for Moonlight 2 (Desus & Mero)
- Lil Dicky & GaTa Put IRL Friendship on FXX's "Dave" (Desus & Mero)
- A$AP Rocky on Swedish Jail, New Music, & Rihanna (Desus & Mero)
- F1 Legend Lewis Hamilton Races D&M, Talks Met Gala (Desus & Mero)
- Snapple Presents A Corner Story (Branded Content, Documentary)
- Facebook Gaming #PLAYLOUD (Branded Content, Documentary)
2022
edit- UPS x Might Dream ft. Pharrell Williams (Branded Content)
- Square - Square Kitchen ft. Daron The Chef (Branded Content)
- Google x Tech Equity Collective - Something In The Water Campaign (Branded Content, Motion Graphics)
- Wu-Tang 'Forever' Album 25th Anniversary Documentary (Branded Content)
- Lit Day Drinking & Dallas BBQ ft. Seth Meyers (Desus & Mero)
- Abbott Elementary's Janelle James Helps Kids Keep It Real (Desus & Mero)
- How to Thrift w/ HBO's John Wilson (Desus & Mero)
- Armani White - Billie Eilish (Executive Producer)
- Skilliebeng ft. French Montana, Fivio Foreign - Whap Whap Remix (Director)
- Freddie Dredd - Want (Executive Producer)
References
edit- ^ a b c "Acclaimed Guerilla Director, Producer Shomi Patwary Joins KarmaloopTV". The Sacramento Bee (Press release). PR Newswire. Archived from the original on 2012-04-16. Retrieved 2012-04-12.
- ^ "Illusive Media Throws Karma on a Loop Archived 2012-02-04 at the Wayback Machine, November 2011. Retrieved 2011-12-10
- ^ "Growing Multimedia Design Shop Was Founded by ODU students, August 10, 2006. Retrieved 2011-12-17
- ^ "Illusive Media" Retrieved 2012-2-29
- ^ "Video: Clipse: "Doorman", November 12, 2009. Retrieved 2011-12-10
- ^ ""IMDb Bio Jay McCord", Retrieved 2012-5-16
- ^ "Kenna, Lupe Fiasco, Mike Shinoda - Resurrection (Official Video)", Retrieved 2011-12-10
- ^ "Resurrection - Music For Relief Archived 2012-01-04 at the Wayback Machine, March 11, 2010. Retrieved 2011-12-10
- ^ [1], April 2, 2012. Retrieved 2012-4-10
- ^ "Fader Appoints New Editor-In-Chief, Preps Global Expansion Plan". Billboard. September 19, 2014. Retrieved 2014-11-15.
- ^ "MUCH | Watch TV Online | Catch up on Full Episodes".
- ^ 2011 Movie Awards Playlist: Lupe Fiasco, July 9, 2012. Retrieved 2010-6-3
- ^ "Pusha T - Cook It Down".
- ^ Okayplayer | Stalley feat Wale, September 19, 2012. Retrieved 2012-9-19
- ^ Noisey.Vice | A$AP Ferg, August 21, 2012. Retrieved 2012-8-21
- ^ Stereogum | A$AP Mob, September 9, 2012. Retrieved 2012-9-9
- ^ "Interview: Shomi Patwary, Cinematographer for Beyoncé's "No Angel" Video". Complex Networks.
- ^ "A$AP Rocky's "Multiply" Director Talks Hype Williams Inspiration and Staying Rogue".
- ^ "Q&A with Ty Dolla $ign, Charli XCX and Tinashe Music Video Director Shomi Patwary | Listen Up!". Nordstrom. Archived from the original on 2015-09-05.
- ^ "Behind the Scenes of the Mark Ronson and Keyone Starr Video with Director Shomi Patwary | Listen Up!".
- ^ "Premiere: Watch Keith Ape's "IT G MA Remix" Video f/ Waka Flocka Flame, Dumbfoundead, Father & A$AP Ferg". Complex Networks.
- ^ "Exclusive: Watch GoldLink's Sultry Video for Kaytranada Collabo, 'Sober Thoughts'". Billboard. April 2015.
- ^ "WATCH IT: Belly f/ The Weeknd "Might Not" (Shomi Patwary, dir.)". VideoStatic.
- ^ "Pusha T Parties with A$AP Rocky and The-Dream in His New Video for 'M.P.A.'". MTV. Archived from the original on January 3, 2016.
- ^ "An Interview with Director Shomi Patwary". 3 February 2016.
- ^ "A$AP Mob's Wavy Wednesdays Continue with "Yamborghini High" Video".
- ^ "Airship Projects ⋮ A$AP MOB | YAMBORGHINI HIGH". airship.nyc. Robert Simmons. Retrieved 27 July 2019.
- ^ "Watch A$AP Ferg and Big Sean's "World is Mine" Video". Pitchfork. 27 June 2016.
- ^ "Joey Bada$$ Dances His Way Through His 'Devastated' Video". MTV News. Archived from the original on August 13, 2016.
- ^ "Kaytranada releases Martin-inspired video for 'You're the One'". 27 September 2016.
- ^ "Go Behind the Scenes of Chocolate Droppa & Trey Songz's 'Push It on Me' Video".
- ^ "Updated Homepage 2021". Archived from the original on 2018-11-08. Retrieved 2018-11-07.
- ^ "A$AP Ferg - "East Coast (Remix)" ft. Busta Rhymes, Rick Ross, More". 4 August 2017.
- ^ "Joey Bada$$ Celebrates His Ultimate "Victory" in New Video". May 2017.
- ^ "Bangladeshi youngster Shomi directs SRK and Diplo". Dhaka Tribune. 6 August 2017.
- ^ "Jaden Smith: Watch Me". Nowness.
- ^ "10 Designer Wallets & Cardholders for Post-Lockdown Life". 28 March 2021.
- ^ "Tyga wants you to 'Boss Up' on new anime inspired video". AXS. Archived from the original on 8 November 2018.
- ^ "24hrs - What You Like (Ft. Ty Dolla $ign & Wiz Khalifa)".
- ^ "Vic Mensa releases new video for "OMG" featuring Pusha T -- watch". 29 June 2017.
- ^ "Wu-Tang Clan Announce New Documentary: Watch the Trailer". Pitchfork. 7 November 2018.
- ^ "Framework: The Making of Offset & Metro Boomin's "Ric Flair Drip" Video with Shomi Patwary".
- ^ "Diplo and Desiigner Come Together for New "Suicidal" Video". Hypebeast. 29 March 2018.
- ^ "Diljit Dosanjh makes his fan base bigger with 'Big Scene'". The Times of India.
- ^ "Belly & NAV Flex Hard AF & Drop Bands in "Maintain"". 11 May 2018.
- ^ "Video Premiere: Ava Max 'Sweet But Psycho'". ladygunn.com. 27 August 2018.