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LC Waikiki or also known as LCW, is an Istanbul-based chain ready-to-wear fashion company with 54,000 employees. The company took its name from Waikiki Beach in Hawaii, and the initial letters of the French words "Les Copains", meaning "the friends".

LC Waikiki
IndustryRetail
Founded1988
FounderGeorge Amoual
Headquarters,
Number of locations
1200-1250[1][2]
Key people
Mustafa Küçük (CEO)[3]
ProductsFashion
RevenueUS$4.90 billion (2023)
OwnerLC Waikiki Mağazacılık[1]
Number of employees
54,000 [4]
SubsidiariesXSIDE
Websitewww.lcw.com

Early history

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The company was founded in Paris, France in 1988. It became a Turkish organization in 1997 after being purchased by Tema Tekstil.[5] The brand gained popularity in the 1990s with clothes featuring its monkey mascot.[6]

Stores

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International

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Presence of the company in the world

After being acquired by Tema Tekstil, the first store was opened in Romania. By March 2020, the company had 1,004 stores in 47 countries.[3] In January 2021, the company opened its first store in Uganda.[7] Later in 2021, the company opened its first store in Latin America.[8]

Turkey

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Stores in Turkish provinces

In Turkey, the company has more than 400 stores, spread out through 80 provinces.[9]

Other Stores

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  • LC Waikiki Home
  • LC Waikiki Outlet
  • LC Waikiki Dream
  • LC Waikiki Baby
  • LC Waikiki Steps
  • LC Waikiki Look

References

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  1. ^ a b "Hakkımız". lcwaikiki.com. Archived from the original on 23 October 2018. Retrieved 23 February 2020.
  2. ^ Group, Apparel (2022-08-11). "LC Waikiki - Fashion for Men, Women & Kids | APPAREL GROUP". Retrieved 2022-11-17. {{cite web}}: |last= has generic name (help)
  3. ^ a b "Mustafa Kucuk". Forbes. 2022-11-16. Retrieved 2022-06-08.
  4. ^ ""Hakkımızda"". lcwaikiki. Archived from the original on 8 March 2022. Retrieved 4 August 2022.
  5. ^ "LC Waikiki - Corporate | About Us". corporate.lcwaikiki.com. Retrieved 2023-06-11.
  6. ^ Akcan, Burçe; Kazaz, Arzu (2022). "Deneyimsel Pazarlama Stratejisi Olarak Oynanabilir Reklamlar". Yeni Medya (in Turkish). 2022 (12). Ankara Haci Bayram Veli University: 53–78. doi:10.55609/yenimedya.1102659. eISSN 2587-1285. S2CID 250290311. Archived from the original on 6 July 2022. Retrieved 16 November 2022.
  7. ^ Preuss, Simone (2021-01-04). "LC Waikiki eröffnet ersten Flagshipstore in Uganda, treibt Expansion in Afrika voran". FashionUnited (in German). Retrieved 2024-08-06.
  8. ^ "Perú: LC Waikiki llega al centro comercial Plaza Norte". Perú Retail (in Spanish). 2021-07-09. Archived from the original on 2021-07-09. Retrieved 2022-06-08.
  9. ^ "LCW Mağazaları". lcwaikiki.com. Archived from the original on 2020-02-23. Retrieved 2020-03-02.