backronymy

backronymy (uncountable)

1. The back-formation of a phrase to fit an acronym.
   • 2012 July, Ingrid Fandrych, “Small is beautiful: from initials to words”, in MIRANDA:

     This is made possible by the almost instantaneous demotivation of acronyms (see also Fandrych 2004: 21, 122, 132, and Ungerer 1991a and 1991b), which enables processes such as remotivation, backronymy and playfulness.

• backronym