THE DEMAND FOR NUTRITIONALLY-ENHANCED VARIETIES AND IMPLICATIONS FOR FOOD PRODUCT COMPETITION: THE CASE OF ORANGE JUICE

Ryan Dooley, James S. Eales and James K. Binkley

No 21802, 2000 Annual meeting, July 30-August 2, Tampa, FL from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Abstract: This study focused on consumer demand for orange juice, for both frozen concentrate and refrigerated, by major brands and nutritional enhancement. Demand for calcium-enhanced orange juice and standard orange juice were compared. Estimation involved system of demand equations and included the role of demographics.

Keywords: Demand and Price Analysis; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
Pages: 23
Date: 2000
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea00:21802

DOI: 10.22004/ag.econ.21802

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