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"Understanding the Determinants of Service Channel Preference in the Early ..."
Clayton Arlen Looney, Asli Yagmur Akbulut, Robin S. Poston (2008)
- Clayton Arlen Looney, Asli Yagmur Akbulut, Robin S. Poston:
Understanding the Determinants of Service Channel Preference in the Early Stages of Adoption: A Social Cognitive Perspective on Online Brokerage Services. Decis. Sci. 39(4): 821-857 (2008)
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