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"Structural Equation Modeling for the Effect of Involvement on Consumer ..."

Masahiro Kuroda, Akira Oyabu (2024)

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DOI: 10.1007/978-3-031-60114-9_15

access: closed

type: Conference or Workshop Paper

metadata version: 2024-06-12

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Masahiro Kuroda, Akira Oyabu:
Structural Equation Modeling for the Effect of Involvement on Consumer Engagement. HCI (7) 2024: 209-223

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