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"Bid optimization for broad match ad auctions."

Eyal Even-Dar et al. (2009)

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DOI: 10.1145/1526709.1526741

access: closed

type: Conference or Workshop Paper

metadata version: 2021-05-07

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  dblp key:
  - conf/www/Even-DarMMMN09
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Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan, Yishay Mansour, Uri Nadav:
Bid optimization for broad match ad auctions. WWW 2009: 231-240

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