Improving the Validity of Stated-Preference Data in Health Research: The Potential of the Time-to-Think Approach

Semra Ozdemir ()

The Patient: Patient-Centered Outcomes Research, 2015, vol. 8, issue 3, 247-255

Abstract: The objective of this article was to discuss potential benefits and drawbacks of using a time-to-think (TTT) approach in healthcare research. Implementing a TTT approach in a stated-preference survey study gives respondents the opportunity to reflect on their options before answering preference-elicitation questions. This article offers an evaluation of circumstances that are suited for implementing this approach, and highlights several remaining questions and problems that should be explored in future research. Copyright Springer International Publishing Switzerland 2015

Date: 2015
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DOI: 10.1007/s40271-014-0084-x

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